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Who is tomoji？ Where did you come from and where did you go？

After attending the Zhiji auto conference, I posted some pictures of new cars on social media and immediately received a user comment: "Buying a car these days is the same as buying a mobile phone." What this user actually means is that the current car is updated quickly and dazzled.

Through this topic, we go deep into the perspective of industry. What is happening in the automobile industry is also very similar to the development path of smart phones. In addition to the historic event that Apple defeated Europeans, China’s mobile phone industry has also become the most important pole in the world, and its brand image and core technology have made rapid progress. Huawei even made its own various core chips. Today, it used to be considered as an insurmountable operating system, and Huawei also used the HarmonyOS operating system to announce that we had turned over this mountain.

Under the background that cars are becoming smarter and more electrified, the whole industry is similar to the smart phone industry in the past, but the wheelbase of time is not long enough. Maybe looking back 10 years later, this feeling will be more profound.

Let’s focus on the present. The number of new automobile brands in China is unique in the world, and those traditional automobile manufacturers are also trying to build higher-end new brands, polish more eye-catching new products and start the horn of having more core technologies through this historic opportunity of change. Last month’s case was Dongfeng Motor, which launched Lantu, and this month’s case was SAIC, which pushed Zhiji to the stage.

Who is tomoji?

Strictly speaking, Zhiji is not unique to SAIC, but a new brand jointly created by SAIC, Alibaba and Zhangjiang Hi-Tech. As a newly established brand, you may still be unfamiliar with it.

Zhiji, which reads "self". Why take such a name? According to the official, Zhiji is taken from The Book of Changes, "Knowing everything is around, but Dao Ji is under the world", aiming at understanding everything with wisdom, diligently exploring, defining, creating and realizing the smart travel driven by the times and needed by users.

We can simply understand that intelligence represents intelligence; Represent oneself, alsonamelyUsers.If you read their introductions in the official media of Zhiji, you will definitely see what cars should look like in the intelligent age."This sentence.In addition to the three major shareholders, 4.9% of Zhiji’s shares will be built into a user rights platform.Therefore, Zhiji is a condensation of the two visions expressed by this brand.

Zhiji’s English brand name is "IM", which is the same as the Chinese name. Besides, purely for fun, the name IM is attractive, at least it will make people think of the iPhone.

The user rights platform is heavy enough, so it goes without saying what users participate in product design.

Where is the intelligence?

Is Zhiji really smart? Zhiji’s speed is fast enough. On the 13th, Zhiji has released two new cars, a car and an SUV, all of which have not been officially named, and they have no names when they are unveiled. Presumably, the naming of new cars that are still brewing inside must also have strong characteristics. Cars will be accepted during the Shanghai Auto Show in April, listed at the end of the year, and delivered to users in 2022. The progress of SUV is a little late, but it will also be listed in 2022.

Through specific models, let’s look at the intelligence of Zhiji.

Zhiji’s car is equipped with intelligent lighting system, which is composed of 2.6 million pixels DLP and 5,000 LED ISC, and can realize V2X driving fusion interaction and intelligent lighting expression. Specific functions, first, smart lighting navigation; Combined with high-precision map and navigation road planning, the next route can be guided by changing lights.

The second is Spot light pedestrian reminder; The infrared and visual fusion perception system of the whole vehicle is integrated to help pedestrians predict traffic risks in advance, for example, the number of seconds of traffic lights can be displayed on the lights. Third, the width-indicating optical blanket guidance; It means that the new car can recognize the road narrowing condition, automatically trigger the width-indicating light carpet in advance, and can automatically adapt to the lane line to draw the light carpet.

Fourth, the wisdom light moves with the eyes; Tracking the eyeball orientation through the camera in the car, and controlling the direction in which the headlights illuminate the driver. In addition, the smart lighting system supports flexible and personalized OTA, allowing users to design freely and enhance interest.

Zhiji’s car is equipped with an image sensor with 150 million pixels as a whole, which supports 180 distortion-free ultra-wide-angle, 4K high-definition video shooting, super night scene, high dynamic range, time-lapse photography, slow-motion photography and other modes. Videos can be edited and shared to social media with one click, and can be connected to major live broadcast platforms to broadcast live from the first perspective, and professional photography templates are provided.

This system is called Carlog, and it is extremely fresh. In the future, Kaizhiji’s car can easily record the picturesque scenery and cultural stories passing by and share them conveniently.

The eye-catching 39-inch huge display screen in the car can be intelligently lifted and lowered according to the usage scene, and there is also a 12.8-inch 2K AMOLED curved central screen on the lower side; Inside the screen is Zhiji’s IMOS system.

With the screen group full of science and technology, IMOS system has three characteristics, which are flowing, moist and pure. These three elegant words refer to multi-screen display respectively; Based on the weather, time, road conditions, and even based on the user’s mood, users are recommended in different scenarios; Only some necessary intuitive information is presented when driving. Sounds good? At least it aroused our strong curiosity and looked forward to the real experience.

From now on, charging will be intelligent. Zhiji’s car will be equipped with 11 kW high-power wireless charging for the first time in the world. It is said that the charging efficiency is almost the same as that of traditional charging, and it can charge 10.5 kWh in one hour, which is equivalent to 70-80 kilometers of battery life according to NEDC working conditions.

These intelligent abilities are relatively innovative. Then, to what extent has Zhizhi achieved the intelligence in the automatic driving ability that the industry is competing for at present?

The first model, namely the car, will be equipped with the NVIDIA Xavier computing platform with a computing power of 30-60TOPS, and the integrated sensing solution of 15 high-definition visual cameras, 5 millimeter-wave radars and 12 ultrasonic radars, as well as the algorithm developed based on the characteristic road conditions and driving habits in China, will form the whole system of automatic driving.

From the hardware point of view, the ability of this system is in the first-class level at present. However, the new car will be delivered in 2022, when Weilai ET7 with stronger book strength will also be delivered.

Zhiji has also considered a more radical scheme to provide new cars with upgrade redundancy in a compatible way. At present, it is not clear whether the redundant system can be installed after installation or introduced in the form of a modified model.

The key upgrades of this redundant system are lidar and NVIDIA Orin X chip. It is exaggerated that the number of lidar will reach three; NVIDIA Orin X chip and weilai ET7 use the same model, and the computing power will soar to 500-1000+TOPS.

As for the time point, the official said that the lidar will enter the mature stage of commercial mass production, and Zhiji Automobile will be upgraded immediately. Considering that Weilai plans to deliver ET7 equipped with lidar to users in 2022, Zhiji’s speed should not be too late.

As for the specific actual experience, the news given by Zhiji be The functions of the automatic driving system include memorizing parking and calling cars, automatically parking service and calling cars, traffic light recognition, automatic crossing, traffic jam prevention, automatic obstacle avoidance, automatic lane change, overtaking, getting on and off ramps according to the navigation path, and rear-end collision alarm.With the permission of national laws and regulations and the opening of high-precision maps, by the end of 2021, wisdomone’s ownThe car will have the ability to take over the automatic driving from point to point.

Zhiji focuses on automatic parking service and wake-up car. This function allows users to get off the bus and let the vehicle automatically parking service through the mobile APP; When picking up the car, the car will automatically park out of the parking space and drive to the designated location to facilitate the user to get on the bus. By the end of 2021, the functions of automatic parking service and calling cars will be applied in certain commercial centers in first-tier cities.

In 2022, it will gradually expand to specific supermarkets in first-tier and new first-tier cities. This function is quite beautiful when you think about it. After a year, the new car is delivered and you can drive Zhiji’s car to a specific shopping mall, so you can save the trouble of finding a parking space. I have to say, the development of technology is really fast. Of course, the premise is that Zhizhi can accomplish his goal on time.

In addition, the actual experience of the autopilot system, we have to wait until 2022 to get the answer, that is, it is not really that smart.

How is the performance?

Intelligence must be the most important ability of future cars, not power and endurance. Power and endurance in the future, everyone should do the same. Therefore, it is rational for Zhiji to focus on intelligence. Having said that, the new car released by Zhiji is also excellent in terms of power and endurance.

The new car is equipped with front and rear dual motors, and the rear axle motor is the main driving source. The total maximum power is 400 kW, and the torque is 700 Nm, which is slightly less than that of Weilai ET7, but the acceleration time of 100 kilometers is consistent with it, only 3.9 seconds.

Standard 93 kWh battery pack, with 115 kWh battery pack; Although the semi-solid battery technology adopted by Weilai ET7 battery pack is not adopted, it is also the first in the world to use silicon-doped lithium-supplementing technology, which realizes the ultra-high energy density of 300 watt-hours/kg, and can support Zhiji’s car to reach the battery life of nearly 1000 kilometers.

You don’t have to worry about the ability of the chassis. The new car is equipped with an all-aluminum chassis with a front double wishbone and a rear five-bar suspension, a brake-by-wire system, an AKC rear wheel steering system by wire, and a CDC intelligent electronic control suspension system, and the key adjustment is the responsibility of Williams professional chassis adjustment team from one of the three F1 teams.

It can be said that Zhiji represents the peak of SAIC’s strength.

Can the future be expected?

The emergence of intellectual self is aptly described by being in the right place at the right time. Tianshi refers to the intelligent and electrified industrial transformation, which represents the opportunity to change lanes and overtake into the high-end market; In addition, after years of development, the industry has reached a critical point of technological leap, and the infrastructure construction is also improving day by day. It seems that Zhiji’s admission is late, but it just happened to catch up with the good opportunity.

SAIC’s own brand has gained sufficient technical foundation and experience in various aspects through its development in the low-end market in the past, and SAIC itself is also quite rich, which is the geographical advantage of Zhizhi itself. People and better understanding, the background and resources that Alibaba and Zhangjiang Hi-Tech can bring need not be said.

When I came out of Zhiji’s release venue, Shanghai Tower, the tallest building in China, and looked up at this 632-meter symbol of China’s economic take-off, I couldn’t help feeling again that, like the smart phone industry, China will surely make breakthrough progress in the future of the automobile industry and become the most important pole in the world.

And the new intellectual will witness this process; And what is its own fate? After reading our introduction, what do you think of it?

—END—

New car ｜ High-energy attack, four brands of Chery engine Chengdu Auto Show.

On August 25th, at Chengdu International Auto Show, four brands under Chery Group, Chery, Xingtu, Jietu and iCAR, participated in the exhibition with the theme of "Technical Chery, Global Love", bringing more than 30 heavy-duty models to the stage.

Zhang Guozhong, executive deputy general manager of Chery Automobile Co., Ltd. said that as of August 20th, Chery’s annual cumulative sales had exceeded 1 million vehicles, and it took only eight months to run out of the "acceleration".

Tiggo 7 champion family double car listed

This auto show launched a new generation of Tiggo 7 PLUS Champion Edition and Tiggo 7 New Energy Champion Edition. The fuel+hybrid two-line force has become the focus of attention at this year’s Chengdu Auto Show.

Tiggo 7 New Energy Champion Edition is a unique 120,000-class electric hybrid SUV at the same level. The official guide price is 129,900 yuan to 149,900 yuan, and three models are promoted.

The new generation of Tiggo 7 PLUS Champion Edition, the official guide price is 99,900 yuan ~ 119,900 yuan. It is equipped with Chery’s fourth-generation Kunpeng Power 1.5TGDI engine for the first time, and the fuel consumption per 100 kilometers is only 6.58L L.

Xingtu brand opens a journey of "super comfort and new experience"

At the same time, six popular models of Star Era ET and Star Era ES, Eta Ursae Majoris Flying Fish Edition and a new generation of moon-catching, a new generation of Lingyun and a new generation of wind-chasing PHEV, as well as E0X global ultra-comfortable high-performance electric platform, shined in Rongcheng. Eta Ursae Majoris Feiyu Edition has launched four configuration versions, and the official guide price is 167,800 yuan ~ 206,800 yuan. This time, the Eta Ursae Majoris Feiyu version was upgraded comfortably-the two-wheel drive was equipped with Feiyu Super Chassis, and the four-wheel drive was newly equipped with Aisin 8AT gearbox. The product was advanced and sincere.

Jetway travelers officially open pre-sale

Jetway Voyager Fuel Edition officially opened for pre-sale at Chengdu Auto Show, with a pre-sale price of 140,900 yuan to 180,900 yuan. Jietu Traveler adopts a hard-core body, equipped with ceiling-level Qualcomm Snapdragon 8155 chip and L2.5 intelligent assisted driving system, equipped with the world’s first XWD fully automatic intelligent four-wheel drive, and adopts Borgwarner’s sixth-generation intelligent torque manager+intelligent limited slip differential lock, which can intelligently switch multiple driving modes under the special X mode.

ICAR 03 interior real car first exposure

As the bright sword of Chery’s exploration of new energy vehicles in the second half, iCAR has always adhered to the initial intention of taking users as the center and playing with young people since its birth. ICAR 03′ s hard-core and cool face value is "Ba Shi De Ban", and the exquisite and simple technology interior is ushered in the first exposure. iCAR 03′ s modified car has set off a new trend of tide reform culture with a creative style with a sense of technology and futurity.

At this Chengdu Auto Show, in order to fully respond to the eager demand of users for pre-emptive ordering of new cars, iCAR, together with car home, Chery Racing Team, Fashion Group and Chief Experience Officer of iCAR 03, officially announced that iCAR 03 was the first car crowdfunding in China!

In addition, eQ7, as the first home pure electric SUV built by China’s first aluminum-based lightweight platform, attracted many spectators. The new car is the first choice for home pure electric SUV with its ultra-simple face shape, ultra-safe safety protection, ultra-comfortable driving experience and ultra-intelligent technology configuration. It has been popular before it is listed.

At this year’s Chengdu Auto Show, the four brands of Chery Group joined forces to refresh the new driving experience with the ultimate quality, and create a new ecology for future travel with intelligent technology, fully demonstrating the determination of "technical Chery", the ambition of "international Chery" and the initial intention of "user Chery". Chery will also unswervingly adhere to the technical route, continue to explore and innovate, give back to consumers with the best quality and sincere products and services, and make its own brand cars bigger and stronger, and contribute a strong force to Chery.

What about upstream news?

Editor: Kevin·Z

Editor: Wu Jian

Audit: Wang Guangjiang

millet

Xiaomi Group (HKEx stock code: 1810) is a large-scale mobile Internet enterprise in China, which is engaged in the research and development of intelligent hardware and electronic products and the ecological construction of smart homes. It was established on April 6, 2010 and is headquartered in Beijing, China. Xiaomi Company was founded by Lei Jun, with seven founders, namely founder, chairman and CEO Lei Jun, co-founder President Lin Bin, co-founder and vice presidents Li Wanqiang, Zhou Guangping, KK Wong, Liu De and Hong Feng.By 2019, the number of employees in Xiaomi Group was nearly 18,200., and do business in markets in more than 90 countries and regions around the world.

On July 9, 2018, Xiaomi was listed on the main board of the Hong Kong Stock Exchange in the name of "Xiaomi Group", becoming the first listed company to adopt different voting rights structure after the listing system reform of the Hong Kong Stock Exchange. Xiaomi is also the fourth mobile phone company with self-research capability of mobile phone chips after Apple, Samsung and Huawei.

Through its eco-chain brand MIJIA and its sub-brands Redmi (Redmi) and POCO, Xiaomi’s product line has expanded from mobile phone peripheral products such as smart phones and headphones, mobile power supplies and related mobile intelligent hardware such as speakers and bracelets to home consumer products such as smart TVs, set-top boxes, routers, air purifiers and rice cookers.

Xiaomi has built the world’s largest consumer IoT platform, connecting more than 252 million smart devices (excluding smartphones and personal computers), and the monthly active users of MIUI reached 309.6 million. Xiaomi has invested in nearly 400 companies, covering intelligent hardware, consumer goods, education, games, social networks, culture and entertainment, medical and health care, automobile transportation, finance and other fields.

Since 2019, Xiaomi has been selected into the list of the world’s top 500 and the "Top 100 Most Valuable BrandZ in the World". In 2019, Xiaomi was selected into the world’s top 500 for the first time, ranking 468.^[16], ranked 422nd in 2020. In August 2019, Xiaomi ranked 15th among the Top 100 Internet Enterprises in China in 2019 released by internet society of china and the Information Center of the Ministry of Industry and Information Technology. In October 2019, Forbes ranked 56th in the 2019 Forbes Global Top 100 Digital Economy List released by Forbes. Ranked 7 th in the 2019 Fortune Top 50 list.

On April 9, 2010, Xiaomi Technology was formally established in Beijing.

In August and December of 2010, Xiaomi released MIUI, a third-party firmware based on deep customization of Android system, and Mi Chat, the first mobile application.

On August 16th, 2011, Xiaomi officially launched its first hardware product-Xiaomi mobile phone (the first generation), which created a sales model of snapping up smart phones with high configuration and low price on the Internet.

In 2012, Xiaomi wholly bought Beijing Duoyue Technology Co., Ltd. and entered the field of e-book reading. Reading more is its website, and there is a corresponding App. On November 18, 2019, Xiaomi released its first electronic paper book hardware product-Xiaomi read more electronic paper books.

In July 2013, the red rice mobile phone, which is an independent product of the youth version of Xiaomi mobile phone, was officially released, and the Xiaomi brand mobile phone officially launched the dual product line strategy. After a lapse of five and a half years, on January 2, 2019, Redmi’s product line was upgraded to a sub-brand of Redmi, and Lu Weibing, former president of Gionee Group, served as the general manager of Redmi brand.

On February 28th, 2017, Xiaomi released its first self-developed system chip, 澎湃 S1, becoming the fourth smartphone manufacturer to independently develop system chips after Samsung, Apple and Huawei.

On May 3, 2018, Xiaomi officially submitted an IPO application to the Hong Kong Stock Exchange in the name of "Xiaomi Group". On July 9, 2018, it was listed on the same stock with different rights, and it is planned to be included in the Hang Seng Composite Index on July 23.

On November 19, 2018, Meitu Company and Xiaomi Group announced a strategic partnership with a term of 30 years.

On May 9, 2019, Xiaomi Group and Shangcheng Group announced that their joint venture company Insight Fintech HK was granted a virtual banking license by the Hong Kong Monetary Authority. Among them, Xiaomi holds 90% of the shares and Shangcheng holds 10%.

On July 10, 2019, Lei Jun, founder, chairman and CEO of Xiaomi, said in Weibo that the new headquarters of Xiaomi Group in Beijing was officially completed on July 9, 2019 and the opening ceremony was held.^[25]. The new headquarters of Xiaomi Group was named Xiaomi Science Park, which consists of 8 office buildings with a construction area of 340,000 square meters and a total cost of 5.2 billion RMB.

On July 23, 2019, Lei Jun sent an internal letter to Xiaomi employees, referring to the fact that the company was listed in Fortune Global 500 companies, ranking 468 in the world, and became the youngest Fortune Global 500 company in history (except for the merger).

On October 27, 2019, Xiaomi Group announced that Lin Bin was appointed as the vice chairman and will continue to serve as the operation director and president, responsible for managing the company’s mobile phone R&D department; Zhou was appointed as an operation director and will continue to serve as senior vice president and chief financial officer; Liu Qin was appointed as a member of the Audit Committee; Lu Weibing is the president of Xiaomi Group in China and continues to be the general manager of Redmi.

On May 21st, 2020, Xiaomi Group announced that it would acquire 49.91% equity of Zimi International Corporation.

On November 2, 2020, less than 20 minutes after the launch of Xiaomi Group’s comprehensive offline "Smart Life" activity, the payment amount of Xiaomi double 11 has exceeded RMB 1 billion.

On November 5, 2020, Lei Jun, Chairman and Chief Operating Officer of Xiaomi Group, said at the Xiaomi Developer Conference that the company would gradually increase its R&D investment and hire 5,000 more engineers next year, covering ten key areas, including camera imaging technology, fast charging, and 5G and 6G communication standard technologies.^[30]

On December 11th, 2020, Xiaomi Group is applying for a number of trademarks of Lei Jun with the pinyin of "Lei Jun", covering metal materials, means of transport, musical instruments, jewelry and clocks, etc.

On the morning of January 4, 2021, Xiaomi Group’s Hong Kong stocks hit a record high at the beginning of the session, rising by 3.464% to HK$ 34.35 at 11:03 am, with a total market value of HK$ 865.132 billion. At this point, Xiaomi’s share price has doubled compared with the issue price of HK$ 17, fulfilling the listing promise.

Xiaomi has maintained a high growth rate since its establishment. Xiaomi Company sold 7.19 million mobile phones in 2012, 18.7 million in 2013, 61.12 million in 2014, over 70 million in 2015, 23.16 million in Q2 2017 and 92.4 million in 2017. More than 120 million mobile phones were sold in 2018, and 125 million mobile phones were sold in 2019. According to market share, it has been ranked fourth in the world since 2018.^[34], is the latest among the major mobile phone manufacturers in the world.

In 2019, Xiaomi sold 10.21 million TV sets in Chinese mainland, ranking first in Chinese mainland market.

According to Xiaomi’s 2018 annual report, Xiaomi recorded a revenue of RMB 174.9 billion in 2018, a year-on-year increase of 52.6%. Adjusted net profit increased by 59.5% year-on-year to RMB 8.6 billion. According to the statistics of IDC Consulting (Beijing) Co., Ltd. ("IDC"), smartphone shipments ranked fourth in the world during the reporting period. The number of IoT devices (excluding smart phones and laptops) connected to the IoT platform reached about 150.9 million, up 193.2% year-on-year, consolidating the market leading position. As of December 31, 2018, the number of smart devices equipped with artificial intelligence assistant "Little Love Classmate" and activated exceeded 100 million, and the monthly active users as of December 2018 exceeded 38.8 million. The Internet service division increased by 61.2% year-on-year, and contributed 16 billion yuan in revenue.^[35]

According to Xiaomi’s 2019 annual report, in 2019, the total revenue of Xiaomi Group reached RMB 205.8 billion, a year-on-year increase of 17.7%; The adjusted net profit reached RMB 11.5 billion, a year-on-year increase of 34.8%. In the fourth quarter of 2019, the total revenue reached RMB 56.5 billion, a year-on-year increase of 27.1%, and the adjusted net profit reached RMB 2.3 billion, a year-on-year increase of 26.5%. According to Canalys data, in the fourth quarter of 2019, Xiaomi ranked first in the year-on-year growth rate of shipments among the top five smartphone manufacturers in the world. In December 2019, the number of monthly active users of MIUI reached 309.6 million, a year-on-year increase of 27.9%. As of December 31, 2019, the number of connected IoT devices (excluding smartphones and laptops) of Xiaomi reached 234.8 million, a year-on-year increase of 55.6%. The number of monthly users of artificial intelligence assistant "Little Love Classmate" reached 60.4 million in December 2019, a year-on-year increase of 55.7%. The annual revenue from overseas markets was RMB 91.2 billion, up 30.4% year-on-year, accounting for 44.3% of the total revenue. As of December 31, 2019, Xiaomi’s products have been sold to more than 90 countries and regions around the world. According to Canalys, in 2019, Xiaomi’s smartphone shipments in 45 countries and regions ranked in the top five. In 2019, R&D investment reached RMB 7.5 billion, a year-on-year increase of 29.7%. As of December 31, 2019,Xiaomi’s total cash reserve is about RMB 66 billion.

Xiaokang shares were investigated by 87 institutions： only about 8,000 SF5s were delivered in 2021, and the reason for the small delivery was mainly due to chip problems (with survey questions and ans

　　() The Record Form of Investor Relations Activities was released on January 8th, and the company was investigated by 87 institutions on January 7th, 2022. The types of institutions are QFII, insurance companies, others, fund companies, overseas institutions, securities companies and Sunshine private equity institutions.

　　The main contents of investor relations activities are introduced:

　　First, introduce the company’s situation. Xiaokang and Huawei create a new model of deep cross-border cooperation in joint business. On April 19th, 2021, we started a mobile phone shop to buy cars. On December 23rd, Huawei released a new mobile phone and our new car at the same time, which was the first time that two smart terminals, a mobile phone and a car, were released at the same conference. The conference was a great success. It cooperated with Huawei and has a strong online digital marketing channel, especially in the core business district, which has a large number of offline store resources and is convenient for users to reach. We pursue quality delivery, adopt experiential marketing, and adopt a new sales model based on our vast offline store resources, which has a good response and strong customer purchase intention. We think this new sales model is the development trend of intelligent electric vehicles.

　　Second, explain the company’s current hot topic in the market (1) Xiaokang initiated a new model of joint cross-border cooperation.

　　On the question of whether Xiaokang is a foundry, we made it clear that we didn’t do it before and now, let alone a foundry. Eighteen years ago, before we entered the automobile industry, the cooperation with Dongfeng Group realized the first successful cross-border of Xiaokang shares, and Xiaokang shares did not work as a foundry. According to the strategic agreement, joint business cooperation agreement and related agreements signed by us and Huawei, we and Huawei are long-term partners. From R&D to manufacturing to delivery of automobile business, the company is responsible for R&D, manufacturing, delivery, service and creating user experience in the whole life cycle; Huawei is deeply involved in product definition, quality control and channel sales.

　　The cross-border cooperation between Xiaokang and Huawei is deeply successful. The teams of the two sides have worked hard day and night and invested huge manpower and resources. Now and in the future, there is no reason for the two sides not to cooperate.

　　(2) Regarding whether SF5 is discontinued:

　　SF5 and Wujie M5 are both models of Celestial Company, and the company will continue to introduce new models to meet the needs of more users. As far as the company is concerned, we will not take the initiative to stop production. As long as users have demand, we will produce and deliver it. That’s the case with SF5. We will not take the initiative to stop production. The price of SF5 and Wujie M5 are different, so users can choose. We give the choice to users! Orders will be produced, delivered and served, and Cyrus will serve every car and every new and old user! Whether SF5 or M5, we will achieve high-quality delivery.

　　(III) Question and answer session of investors

　　Q: A new model of cooperation between Huawei and Xiaokang emerged at the end of the 21st century. Can you introduce the cooperation model in detail and how to learn from each other’s strengths?

　　A: The cooperation with Huawei is cross-industry cooperation. Huawei Terminal Company is well aware of customer needs. As a mature vehicle enterprise, Xiaokang has experience in automobile research and development, manufacturing, sales and service. The cooperation between the two parties has created a precedent in the industry and produced a lot of valuable experience. This model is also the development trend and future of the smart electric vehicle industry, and it has also achieved some success. Before Xiaokang was engaged in automobile and () cooperation, Xiaokang shares crossed the border into the field of micro-cars. Since we entered this industry in 2003, there were many friends, and now there are only three enterprises left in that year: Wuling, Changan and Xiaokang. This shows that we have experience in cooperation with other enterprises, and we also have a successful experience base. Xiaokang is a modern private enterprise with high efficiency. The cooperation with Huawei over the past year has also proved the success of an efficient and standardized private enterprise mechanism. We launched a new model in March last year, and everyone saw our M5 debut in December last year. I believe that the effect of cross-border cooperation will begin to be reflected in the first quarter of this year, and batch delivery will begin in March this year. We are very confident about the sales data in the second and fourth quarters.

　　The monthly sales target of the new energy automobile industry is over 10,000 yuan. We think this is the threshold sales volume of new energy vehicles in 2022, which is our goal, and the threshold sales volume will be higher in the future. At present, it usually takes a certain time for the sales of high-end electric vehicles to climb. We have full confidence and confidence in our products and channels, and hope to achieve the sales scale achieved by others in five or six years within two years.

　　Q: The delivery volume of SF5 last year was less than the market expectation. What did the company think?

　　A: Only about 8,000 SF5s were delivered in 2021, and the reason for the small delivery was mainly due to chip problems. The chip will affect our delivery mainly because our owner of SF5 is developed in the United States, so he uses more American electronic materials, which has been greatly affected.

　　Q: Can you tell us about the follow-up vehicle planning?

　　A: We have now launched the M5, and it is expected that a new large SUV will be launched at the end of the second quarter or the beginning of the third quarter in the middle of the year. I’ve been driving the M5 myself for some time, and I’m confident that it’s a car that can’t be separated once I get started. We are also developing a new large-size SUV, which will be released in 2023.

　　Q: What is the pace of the subsequent launch of pure electric vehicles?

　　A: There will be pure electric vehicles coming out this year. Because in 23 years, Shanghai’s extended journey can’t get a green card. Considering these market demands, we will have a pure electric version of M5.

　　Q: When will the M5 be officially delivered? What is the output scale?

　　A: There will be small batch delivery in February, and batch delivery will start in March. Wenjie M5 is mainly produced in Liangjiang Factory in Chongqing, which can produce 30 sets per hour, and its automation efficiency is still very high. This factory can produce 15,000 units a month. The models in the second half of the year will be produced in another factory in Chongqing, which will not affect the production capacity of M5.

　　Q: Will Huawei cooperate with other car companies?

　　A: Although it’s not up to us to decide who Huawei will cooperate with, our cooperation is already deep. As mentioned earlier, Xiaokang Co., Ltd. is a modern private enterprise, and its efficient and flexible mechanism is our advantage, so it is difficult for other manufacturers to reproduce it in a short time. Our cooperation is our common choice.

　　Q: Why is Huawei’s self-driving system not reflected in the M5? Will it be reflected in subsequent models?

　　A: Huawei’s autopilot is different from Tesla’s autopilot. Huawei’s auto-driving is vehicle-road coordination, which requires vehicle-road coordination. Without road coordination, the auto-driving of the car cannot be played out. Tesla’s auto-driving is self-adaptive auto-driving, and the road is only an aid. The contents of China’s road regulations on autonomous driving are still under study, and we also hope that China’s roads will be opened to autonomous driving as soon as possible. Auto-driving vehicle-road coordination is not only to ensure that my car does not hit the wall, but also to ensure that other people’s cars do not hit me. This high-order auto-driving technology of vehicle-road coordination is very advanced and needs time data verification. Our follow-up models will definitely have Huawei’s advanced autonomous driving.

　　Q: What do you think of the present integrated die casting technology? Will you consider using integrated die casting technology for any vehicle model in the future? Is there a die casting factory or die casting machine factory in communication?

　　A: It is expected that from the end of this year to the first half of next year, we will realize integrated die-casting body. Now it has entered the stage of comprehensive research and development. This technology will reduce the weight of the car body and increase the output. Because at present, the front section and the rear section are provided for welding, the technology will be integrated aluminum alloy die casting, which will greatly improve the production efficiency;

　　Chongqing Xiaokang Industrial Group Co., Ltd. is a manufacturing enterprise integrating R&D, manufacturing, sales and service of passenger cars, commercial vehicles, powertrains and other automobile parts. The company currently has complete vehicle brands such as SERES, Dongfeng Scenery, Dongfeng Xiaokang, DFSK, Ruichi, etc. The main product pedigree includes SUV, MPV, mini-car and core parts. Among them, the whole vehicle products cover intelligent electric vehicles and fuel vehicles, and the core components include powertrain and three electric products with displacement from 1.5t to 2.0t..

　　Details of participating institutions are as follows:

Name of participating unit Category of participating units Name of participants Wanjia fund Fund company — CITIC Prudential Fund Fund company — Industrial fund Fund company — Chuang Jin he Xin Fund company — Huaxia fund Fund company — China Resources Yuanda Fund Fund company — Harvest fund Fund company — China Life Security Fund Fund company — Yuanxin Yongfeng Fund Fund company — Yuancheng fund Fund company — da cheng fund management co.,ltd Fund company — Anxin fund Fund company — Rich country fund Fund company — ICBC Credit Suisse Fund Fund company — Guangfa fund Fund company — Investment promotion fund Fund company — Morgan Stanley Huaxin Fund Fund company — Jing Shun Great Wall Fund Fund company — Yongying fund Fund company — HSBC Jintrust Fund Fund company — Huian fund Fund company — Hongde fund Fund company — Puyin AXA Fund Fund company — Chengtong fund Fund company — Jinyuan Shun ‘an Fund Fund company — Xinyuan fund Fund company — Changsheng fund Fund company — Citic jiantou securities securities company — CITICS securities company — BOC International Securities securities company — Everbright securities securities company — Huachuang proprietary securities company — Huatai Securities securities company — Bohai securities securities company — Western securities securities company — Caitong securities securities company — Tongben investment Sunshine private placement organization — Jianxin fund Sunshine private placement organization — De Rui heng feng Sunshine private placement organization — Yitong investment Sunshine private placement organization — Xiniu investment Sunshine private placement organization — Ruipu investment Sunshine private placement organization — Guanfu assets Sunshine private placement organization — Qingli investment Sunshine private placement organization — Gaoyi assets Sunshine private placement organization — Hongdao investment Sunshine private placement organization — China People’s Life Insurance insurance company — Chinese people’s insurance insurance company — Agricultural bank of China life insurance insurance company — Guotai property insurance insurance company — Allianz insurance assets insurance company — Xinhua endowment insurance insurance company — Xinhua assets insurance company — Taikang assets insurance company — Yingda insurance assets insurance company — Sunshine assets insurance company — Anatole Investment Management Limited overseas establishment — Green Court Capital overseas establishment — Citic jiantou international overseas establishment — Aia insurance overseas establishment — Hanya investment QFII — Wanna assets other — Dongfang jiafu other — Zhongmin investment Ben other — Zhongrong International Trust other — Agricultural bank wealth management other — Dajia assets other — Ningquan assets other — Ningyin wealth management other — Yudi investment other — Cigna other — Zhaoyin international other — Zhengxingu investment other — Fengjing capital other — Haidingyuan — — Chengjin asset management other — Panjing investment other — Sheng quan heng yuan other — Guandao assets other — Heqi investment other — Honghua investment other — Juming investment other — Jinyu investment other — Yinye investment other — Ruitian investment other — Sunshine Tianhong assets other — Hongshang capital other —

AITO asked the M7 declaration map to be exposed, with its own Huawei system, and the arrow is on the line!

At the end of last year, Celeste and Huawei officially released the AITO Jiejie brand, and then launched the brand’s first model, the Jiejie M5. This year, Huawei officially launched the new model, the Jiejie M7 again. Recently, the M7 declaration map was exposed, and it was also positioned as a medium and large SUV, which had a slight collision with Li ONE in the same model. Let’s take a look at the works of the big brother in science and technology in the automobile industry.

In terms of appearance, most of the design elements of M7, including inverted trapezoidal grille and penetrating taillights, remain the design of M5. The front and rear door handles of the new car are designed in a hidden way, which is also a popular design technique for new energy vehicles at present, creating an intelligent and scientific effect. The overall body shape is smooth and elegant, but it lacks some sense of science and technology compared with some new models on the market, and it has also been vomited by some netizens that the design is "too old-fashioned". Compared with Li ONE, it is more scientific and technological. It seems that the M7 is more suitable for business people who pursue large space or car owners who prefer calm models.

In terms of body size, the length, width and height of the M7 are 5020/1945/1775 mm and the wheelbase is 2820 mm, which is close to the body size of Li ONE. The new car will also adopt the 6-seat layout of 2+2+2. After all, in the new energy market, large-size 6-seat SUVs are still very popular. However, Li ONE, as the biggest competitor of the M7, is also a 6-seat large-size SUV of the new energy model, and its size is extremely close. I wonder if it will be affected. In addition, the rear row of the new car is also designed with a rear privacy glass configuration to make the car more private.

In terms of power, the M7 is a hybrid electric vehicle equipped with h15rt 1.5T four-cylinder extended range engine. The maximum power is 92kW, and the fuel consumption of engine wltc is 1.05l/100km. Li ONE is also equipped with an extended-range hybrid system, which consists of a 1.2T engine and a brand-new drive motor, and is equipped with an ideal self-developed Li OS system and a millimeter-wave radar with driving assistance. Although there is no official data on battery capacity and battery life, the battery life of M7 will not be weaker than that of Li ONE, and the power system is really hard to tell.

At present, the interior of Wenjie M7 has not been made public, but it is understood that the new car will adopt the simple scientific and technological style similar to Wenjie M5, full LCD instrument and an oversized central control panel, and it has a built-in HarmonyOS OS intelligent cockpit. Presumably, its powerful ecological function will also bring different surprise experiences to Huawei’s new and old users.

From the price point of view, it is estimated that the selling price of M7 will be above 300,000, while the guiding price of Li ONE is around 349,800. If M7 can be lower than this selling price, the competitiveness will be more imaginative.

Although the official has only released the appearance and some dynamic information at present, judging from these data and the performance of M5, the launch of M7 is still worth our expectation. After all, it is a brand launched under the leadership of Huawei with strong scientific and technological strength. Let’s wait and see.

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Where is the difficulty in mass production of solid-state batteries？

　　　Solid-state batteries not only have high safety and high energy density, but also have excellent "high and low temperature" performance. All kinds of advantages make people look forward to them, and they are regarded as the next generation of power batteries, and also the strategic commanding heights for countries to compete. However, at present, all three technical routes have corresponding basic shortcomings that need to be solved urgently, and the cost is also an insurmountable hurdle for enterprises.

　　Toyota Motor Corporation recently announced at the technical briefing that it has found good materials to commercialize solid-state batteries from 2027 to 2028 and put pure electric vehicles equipped with all-solid-state batteries on the market. However, because Toyota did not publish convincing technical details, it caused public opinion to question.

　　Solid-state batteries not only have high safety and high energy density, but also have excellent "high and low temperature" performance. All kinds of advantages make people look forward to them, and they are regarded as the next generation of power batteries, and also the strategic commanding heights for countries to compete. Thirty years ago, Oak Ridge National Laboratory claimed to have built a solid-state battery, but it is a pity that it has not been mass-produced so far. In the past two years, with the popularity of new energy vehicles around the world, many companies have reported the progress of mass production of solid-state batteries, but after the news was exposed, there was no more.

　　According to the material system, solid-state batteries can be divided into three technical routes. Japan and South Korea are betting on sulfide systems. In Europe, the main route is polymer, while in China, the main route is oxide. Among them, Japanese and Korean companies, represented by Toyota, Samsung SDI and Hitachi, have profound technology accumulation and obvious first-Mover advantage, and the trend of joint research and development is obvious. However, these three technical routes all have corresponding basic shortcomings that need to be solved urgently.

　　Specifically, sulfide electrolyte has poor air stability, and when it is exposed to air, it will produce toxic gas. At the same time, with the destruction of electrolyte structure and the attenuation of electrochemical performance, the synthesis, storage, transportation and post-treatment of sulfide electrolyte need to rely heavily on inert gas or drying chamber. At room temperature, the ionic conductivity of polymer electrolyte is low, which makes the charging of polymer solid-state battery need to be completed in high temperature environment, which greatly limits its commercialization. Most oxide electrolytes have wider electrochemical stability "window" and better oxidation stability, but in order to ensure good interface contact between rigid oxide electrolytes and cathode materials, it is often necessary to sinter at high temperature, otherwise it will lead to serious interface chemical side reactions. In addition, some oxide electrolytes also have the problem of lithium dendrite growth.

　　At the same time, cost is also a difficult hurdle for enterprises to overcome. At present, the cost of semi-solid battery is much higher than that of commercialized liquid battery. According to industry research and calculation, taking NCM811 liquid battery and NCM811 semi-solid battery as examples, the cost of semi-solid battery increases by about 80% compared with that of liquid battery. Among them, the cost of solid electrolyte is the main new cost and the main cost in semi-solid battery, accounting for about 50%. Due to the change of electrolyte material, production process and lack of experience in product quality control, the cost of all-solid battery is higher than that of semi-solid battery.

　　There are five main indicators to measure whether a power battery can be mass-produced, namely, energy density, charge-discharge rate performance, cost, safety and cycle life. The laboratory research results of power batteries generally make a major breakthrough in one or several indicators at a certain stage, and it is possible to mass-produce them only when they meet the requirements of five indicators. In other words, as far as the current research and development progress of major enterprises is concerned, solid-state batteries seem to be "windy", but in fact they are "long and long", and the mass production is still quite difficult.

　　Compared with structural innovation, the improvement of battery materials is slower and indeed more difficult. However, being difficult does not mean not doing it. We often say that it is reasonable to do the "difficult and correct thing". From the perspective of technological change, the technological innovation of power battery has played a major role in promoting the development of automobile electrification. The reason why China’s new energy automobile industry can lead the world is that we have surpassed the power battery, and a global power battery giant like Contemporary Amperex Technology Co., Limited was born.

　　In the industrial transformation driven by the goal of "double carbon", the innovation of power battery has become the key to strengthen the competition level of new energy vehicles, build the national industrial competitiveness and stabilize the competitive advantage of enterprises. Whether it is the first country or the catch-up country of new energy vehicles, or the main enterprises of the power battery chain, they are all aiming at new technologies and laying out solid-state batteries. This is both a great challenge and a rare opportunity. Super-large-scale market advantage, leading industry-wide competitiveness and rising innovation make China more qualified to win the strategic commanding heights of power batteries.

Why is Extreme Yue 01 more sincere than Zhiji LS6？

　　Extreme Yue 01 was officially listed, with an official price of 249,900. After seeing this price, many people will think that Yuejie 01 is more expensive than Zhiji LS6 and Tucki G6. Especially after Extreme Vietnam officially announced that it would buy out 19,900 high-end smart drivers, it undoubtedly aggravated the wait-and-see mood of users, because the smart driver LS6 next door has come standard, and the smart driver of Tucki G6 does not need to spend money. Suddenly, Extreme Yue 01 was labeled as "low intelligence-price ratio".

　　This "strategic flicker" algorithm not only ignores the software and hardware advantages of the ultra-Yue 01 in intelligent driving and intelligent driving, but also ignores the small order rights of the ultra-Yue 01 and the car purchase rights of 70,000 yuan.

You can enjoy 10,000+high configuration for more than 1,000 yuan. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image001

　　One question: What are the comprehensive rights and interests provided by Extreme Yue 01? Compared with Zhiji LS6 and Tucki G6, where are the "intelligent price ratio" and "intelligent driving ratio" of Extreme Yue 01?

　　In fact, if all kinds of rights and interests are added up, Extreme Yue 01 is only more expensive than Zhiji LS6 in 1000 yuan, and it can also enjoy the buyout high-level intelligent driving service. Coupled with Qualcomm’s new generation 8295 chip+dual NVIDIA Orin chip and 35.6-inch 6K integrated screen, isn’t this configuration and price fragrant?

More than 1000 yuan, enjoy 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image003

You can enjoy 10,000+high configuration for more than 1,000 yuan. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image005

　　In terms of basic space, there is little difference between Ji Yue 01 and Zhi Ji LS6. Objectively speaking, Zhiji LS6 is a little taller and has the typical height of a traditional SUV. The extreme crossing 01 is a little lower and wider, belonging to the sports SUV figure. The biggest difference is that the wheelbase of Extreme Yue 01 reaches 3000mm, which is 50mm larger than that of Zhiji LS6 2950mm, which means that the space of Extreme Yue is a little bigger. The trunk volume of Zhiji LS6 is 596L, which can be expanded to 1571L after the rear seat is put down, while the data of Extreme Yue 01 are 710L and 2161L respectively.

　　On the other hand, in terms of basic three electrical properties, the total power of the front and rear motors of Extreme Yue 01 is 400kW, while that of Zhiji LS6 is 396kW, and the power is smaller. In the zero-hundred-kilometer acceleration, the polar crossing was accelerated for 3.8 seconds, while Zhiji LS6 was accelerated for 3.48 seconds. The two models have won and lost each other, but the bigger gap is also reflected in the CDC shock absorber.

　　The technical characteristics of CDC shock absorber are that it can realize millisecond monitoring and response ability, and can automatically adjust the suspension damping according to the road conditions. When the road conditions are good at high speed, the suspension will automatically harden and improve handling. In poor road conditions such as suburbs, the suspension automatically softens, improving comfort. The value of this configuration is far more direct and tangible than accelerating by a few tenths of a second.

　　The first question: directly buy the lowest-equipped model, not choose smart driving, lose money?

　　The starting price of Extreme Yue 01 is 249,900 yuan, and you can enjoy a deposit of 5,000 yuan to get a discount of 10,000 yuan, as well as a reward of 5,000 yuan for the recommended car purchase. The total discount is 10,000 yuan. That’s not counting. If the user participates in the pre-sale (small reservation) before October 27th, he/she will also enjoy an additional 10 times expansion bonus of 1,000 yuan, which can reach 10,000 yuan. In other words, it is equivalent to a discount of 19,000 yuan, and only 230,900 yuan can win the ultra-01 low-profile version. If the user happens to be a Tesla owner, then on the basis of 230,900 yuan, 20,000 yuan can be reduced, which is 228,900 yuan.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image007

　　Extreme Yue 01 also provides an optional fund of 15,000 yuan, which can be used to deduct any optional configuration. You can choose a comfortable suit with interior (including Nappa leather seat, massage and ventilation of main and auxiliary seats, suede roof, audio system of unit 18, and car fragrance system), or you can choose an endurance upgrade package or a smart driving package of 19,000 yuan, which will be discussed later.

　　In addition, Extreme Yue 01 provides lifelong vehicle/three-electricity warranty, lifelong road rescue, free home charging or a certain amount of free charging for 2 years, and a 6-month free subscription to the advanced intelligent assisted driving function.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image009

　　Frankly speaking, the configuration of the entry-level model of Extreme Yue 01 has reached the configuration of the flagship model. Compared with Zhiji LS6, the Extreme Yue 01 is only 1000 yuan more expensive, but it has more drivers’ and drivers’ seat massage, suede roof, headrest audio, fragrance system, four electric doors, three-zone independent air conditioning, fatigue detection, free home charging or two-year free charging, lifetime warranty of the whole vehicle, three batteries and electricity, brand-new 8295 chips from Qualcomm+two Orin X chips from NVIDIA, and 35.6 inches without splicing.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image011

　　The comfortable package of the Extreme Yue 01 (equipped with Nappa leather/ventilation of two seats of the main driver and the auxiliary driver+electric massage/equipped with 18 speakers/car fragrance including the whole car’s suede roof/aluminum door trim/headrest sound of the main driver) is worth about 15,000 yuan.

　　Life-long vehicle, three-power warranty and life-long road rescue are worth about 8,000 yuan. Free home filling pile or 2 years free charging, worth 7500 yuan. These are sent directly to the user when placing an order. The extra configuration of the ultra-01 has been very affordable.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image013

　　As for Zhiji LS6, intelligent driving comes standard. There are two sides to this matter. Zhiji LS6 intelligent driving belongs to castrated version, and it is equipped with a single Orin chip. Compared with the two Orin chips of Extreme Yue 01, the computing power of Zhiji LS6 is only 254TOPS, which is equivalent to half.

　　The high-level intelligent driving of Extreme Yue 01 has rich functions, and ROBO Drive Max can be used when picking up the car, and there is no need to wait for the subsequent OTA. At present, ROBO Drive Max includes: point-to-point navigation assistance PPA+ parking service AVP+ROBO Drive full function.

　　Even if you don’t buy ROBO Drive Max, you will get a free 6-month experience. In addition, ROBO Drive is equivalent to a rich ADSD assisted driving function, which is standard and free of charge.

　　Point-to-point pilot-assisted PPA, with high-order intelligent driving assistance capability covering high-speed and urban scenes. When PPA is started, it can complete a series of functional scenes such as autonomous lane change overtaking, getting on and off ramps, obstacle avoidance in and between lanes at high speed and overhead. In urban roads, zebra crossings and traffic lights can be accurately identified, and driving tasks such as courtesy to pedestrians, unprotected left turn and avoiding non-motor vehicles can be completed.

　　Extreme Yue 01 has achieved the world’s first voice control/parking support outside the vehicle. Parking service AVP can not only identify various types and complex parking spaces, but also support the distance of up to 2 kilometers. It can be used in both indoor and outdoor parking lots, and supports the parking of any parking space on the same floor to the entrance and exit of the parking lot.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image015

　　ROBO Drive includes many intelligent driving functions, such as lane keeping, automatic parking assistance, collision warning, lane departure warning, etc., which realizes the complete opening of cabin driving and supports voice-controlled intelligent driving, such as adjusting cruising speed, changing lanes and choosing parking spaces. At present, ROBO Drive functions are all standard, and now it covers the whole country, the whole city and the whole road, and it is free.

　　The second question: it costs 19,900 yuan to buy out the smart car. If you choose smart car, will you lose money?

　　Then, discuss whether it is worthwhile to drive intelligently. Many people see that it costs 19,900 yuan to buy out the smart car. Isn’t the car price calculated to be 249,900 yuan+19,900 yuan = 269,800 yuan? This algorithm does not take into account the car purchase rights provided by Extreme Yue 01, and belongs to a typical "strategic flicker" algorithm.

　　First of all, it’s true that the buyout of smart driving costs 19,900 yuan. Deduction with the optional fund of 15,000 yuan, only 4,900 yuan is needed to buy out the high-level intelligent driving. That is to say, the price of Extreme Yue 01 after buyout is 230,900 yuan+4,900 yuan = 235,800 yuan.

　　In this way, the price of Extreme Yue 01 after buying out Zhijia is less than 5,000 yuan more expensive than Zhiji LS6. However, compared with Zhiji LS6, Extreme Yue 01 has more free home-filled piles or two-year free charging, lifetime warranty for the whole vehicle and three electric appliances, brand-new 8295 chip from Qualcomm +2 pieces of Orin X from NVIDIA, four electric doors, fatigue detection, and a 35.6-inch 6K integrated screen without splicing. The value of these configurations is enough to cover three 5,000 yuan.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image017

　　Imagine how much money can be saved when the vehicle is used for 3-5 years. When selling an old car for a new one, how much can the whole car and the three-power lifetime warranty increase the value of the car?

　　Talking about Qualcomm 8295 chip, this fast chip uses dual NPU, and the AI computing power is 8 times that of Qualcomm 8155, and 2 times that of the current flagship mobile phone Qualcomm 8GEN2 chip. This performance is enough to guarantee life-long use without card. Let’s look at the current mainstream 8155. Many cars have frequent interactive experiences when they are in a new car state. Referring to the problem that the Android system uses more cards, the model with 8155 will only use more cards later.

　　In the future, when you want to sell a deadly smart car, how much is its value? Cars are bulky items with low replacement frequency, so whether the long-term value of smart cars should be reasonably evaluated.

　　Finally, discuss the difference between extreme wisdom and wisdom.

　　First of all, the ultra-high-level intelligent driving is richer in function than the intelligent driving, and there are more AVP parking service and voice parking outside the car.

　　Secondly, the ultra-high-level intelligent driving is out of the box, and it can be used directly without waiting, which belongs to "buy early and enjoy early". The intelligent driving of Zhiji LS6 needs to wait for opening, which belongs to "buy early and wait early". As for when it will be opened, it depends on the official rhythm. Now that the wisdom is on fire, whether to choose to use it out of the box or wait for futures is a question that needs careful consideration.

More than 1,000 yuan is more than 10,000 yuan+high configuration. Why is Extreme Yue 01 more sincere than Zhiji LS6 _fororder_image019

　　To put it simply, if you want to experience the sense of science and technology of the intelligent cockpit and the more advanced interactive experience, Extreme Yue 01 not only gives the Qualcomm 8295 chip, but also gives the 35.6-inch ultra-clear 6K real integrated screen, as well as more scientific and technological configuration and two-year free charging, which promotes the experience of the intelligent cockpit to a higher dimension. If you want to experience intelligent driving, Extreme Yue 01 can give an out-of-the-box intelligent driving experience. As for Zhiji LS6, although intelligent driving is standard, it needs to wait. (Photo: provided by Jiyue Automobile)

On Guangzhou Automobile Science and Technology Day, the solid-state battery that will not spontaneously ignite was officially released!

Earlier, Guangzhou Automobile held the 2024 Guangzhou Automobile Science and Technology Day, and released the unmanned pure visual intelligent driving system and the large-capacity all-solid-state power battery, both of which are the leading technologies in China.

No-graph pure vision intelligent driving system

We all know that most of the intelligent driving systems on the market at present are based on high-precision maps, but one problem with high-precision maps is that they are slow to update and have poor adaptability to complex road conditions such as sudden road repairs.

The intelligent driving system without map and pure vision is like giving a car "eyes", completely getting rid of the dependence on high-precision maps and perceiving the world like a human being. There is no complicated lidar, and a more concise and low-cost hardware system is used to realize a wider range of intelligent driving experience. At the same time, the intelligent driving system without map and pure vision also has the ability of continuous improvement and self-improvement and progress.

However, in my opinion, there are still limitations in the unmanned pure vision intelligent driving system. For example, in a thunderstorm with low visibility, or in the face of such an emergency as a "ghost probe", the pure vision scheme has the same visual blind spot as the human eye. Therefore, I personally guess that in the future, "multi-sensor fusion technology" and "map-free pure vision technology" will coexist, and they will not replace each other.

The unmanned pure vision intelligent driving system will be installed on the family car at a lower cost, so that the users of the family car can also have high-level intelligent driving, while the high-end models are still lidar+vision solutions. This technology will be officially loaded in 2026.

Large-capacity all-solid-state power battery

In addition to the unmanned visual intelligent driving system, another black technology is all-solid-state power battery. At present, the expected loading time of all-solid-state power battery in the industry is in 2030, and GAC announced that they plan to complete the loading of all-solid-state power battery in 2026, which is much faster than the industry standard.

So what are the advantages of all-solid-state power batteries? Its biggest advantage is that it increases the energy density of the battery and reduces the risk of spontaneous combustion.

According to the official information, the negative electrode adopts the third generation sponge silicon negative plate technology, that is, the "silicon" material, while the positive electrode adopts the solid-state positive electrode technology with high surface capacity, but the electrolyte that everyone is very concerned about has not been announced.

The overall energy density can reach more than 400Wh/kg, which is not particularly high. After all, Contemporary Amperex Technology Co., Limited has released a battery with a single energy density as high as 500Wh/kg before. Personally, it is expected that GAC will deliberately reduce the energy density for safety reasons.

According to the official data, the all-solid-state power battery of GAC does not explode in the hot box test at 200°C, and can maintain stable performance under extreme conditions such as-78°C dry ice and 90°C high temperature.

The announcement of these two technologies represents that GAC is continuing to deepen their technical strategy and demonstrates the strong R&D and innovation capabilities of GAC Group. However, the actual performance will not be known until the actual loading has been tried.

Worth collecting ｜ Ten-character combing, Xiaomi announced all major events since the car was built.

News in 2023

1. On October 13th, Guo Ming: The shipment of Xiaomi’s first car is expected to be 50,000-60,000 units, and the price is estimated to be less than 300,000 yuan.

On October 13th, Tianfeng International analyst Guo Ming posted a message on the Medium platform this afternoon, analyzing Xiaomi’s mobile phone and automobile business.

Guo Ming mentioned that the current sales of Huawei’s new M7 exceed expectations, because its manufacturing shows a high degree of industrial division of labor, which symbolizes that the competition focus of China’s electric vehicle market has begun to shift to autonomous driving, software, marketing and channels. Such a new competition pattern will help Xiaomi enter the automobile market.

When talking about the progress and planning of Xiaomi’s first car, Guo Ming said that the new car is expected to be put on sale in 2024, with an estimated shipment of 50,000-60,000 units. It will take autonomous driving, software ecology, 800V fast charging and power configuration as "key selling points" and the estimated price is less than 300,000 RMB. If the price is closer to 250,000 or even lower than 250,000, the shipment volume "should have room for repair".

Guo Ming pointed out that Xiaomi Automobile has two unique competitive advantages in the long run: it can be integrated with existing ecosystems including operating system, App, mobile phone and IoT hardware; Sales channels are all over overseas markets, and Xiaomi’s status as a "world-renowned enterprise" is conducive to the future growth of automobile business overseas.

Second, on October 12, the news said that Xiaomi Automobile and

Chery and Brilliance Auto are discussing production cooperation and are trying to get approval from the Ministry of Industry and Information Technology.

According to informed sources, Xiaomi has held talks with some car companies on potential production cooperation relations, among which several car manufacturers include Brilliance Auto and Chery Automobile. The above-mentioned person also revealed that Xiaomi Group is still trying to obtain the relevant approval from the Ministry of Industry and Information Technology, and discussions with other automakers are still in progress, and it is "not sure" that any cooperative relationship can be realized. Xiaomi Group declined to comment on this matter, while Brilliance and Chery did not respond to requests for comment.

Last year, it was reported that Xiaomi Automobile was negotiating with BAIC Group to jointly produce electric vehicles.

In August this year, according to media reports, Xiaomi has been approved by the National Development and Reform Commission to produce electric vehicles. According to people familiar with the matter, the National Development and Reform Commission (NDRC), which is responsible for supervising the new investment and production capacity of China’s automobile industry, approved Beijing-based Xiaomi Company to produce electric vehicles earlier this month. Xiaomi is the fourth enterprise approved by the NDRC since the end of 2017.

However, Xiaomi still needs approval from the Ministry of Industry and Information Technology, which is responsible for evaluating the technical and safety requirements of new car manufacturers and models.

Welfare of this article: Pay attention to [Zhou Zhi Xing] WeChat official account, reply "millet"to get the PDF version of this article.

3. On October 10th, Xiaomi Automobile announced the patent of charging car, which can improve the automatic charging degree of electric vehicles.

Tianyancha App shows that on October 10th, the patent of "charging car and charging method" applied by Xiaomi Automobile Technology Co., Ltd. was announced.

The patent abstract shows that the charging vehicle includes a battery compartment, a wireless charging device and an automatic driving system, wherein the battery compartment is used for loading batteries, the wireless charging device is used for wirelessly transmitting the electric energy of the batteries to the electric vehicle, and the automatic driving system is used for controlling the charging vehicle to travel to a preset relative position with the electric vehicle, and the wireless charging device can wirelessly transmit the electric energy of the batteries to the electric vehicle in the relative position. The invention improves the automatic degree of electric vehicle charging and reduces the complexity of the charging process.

4. On October 10, the release conference or file of Xiaomi Auto will be released on October 31 at the National Centre for the Performing Arts.

The Xiaomi Auto Conference or File will be released on October 31st at the National Centre for the Performing Arts. In addition to Xiaomi 14 series mobile phones, this release also includes Xiaomi’s completely self-developed MIOS operating system and Xiaomi Auto.

5. On October 10th,

Tesla sued Bingling Intelligent for infringing technical secrets, which is owned by Xiaomi.

According to Tianyancha’s hearing information, on October 10th, Tesla (Shanghai) Co., Ltd., as the plaintiff, sued Bingling Intelligent Technology (Changzhou) Co., Ltd. in Shanghai Intellectual Property Court for "infringement of technical secrets and unfair competition disputes". During his tenure, Gu Mou, a former Tesla R&D personnel, used his position to download a large number of Tesla vehicle technical secrets in violation of regulations, and privately provided technical services for Bingling Intelligent Technology (Changzhou) Co., Ltd., allegedly revealing Tesla’s technical secrets.

After investigation, Tesla dismissed Gu in September 2022 and decided to file a lawsuit with Gu and Bingling Technology. The case is currently under trial.

Just in March of this year, Bingling Intelligent Technology has just undergone industrial and commercial changes. Beijing Xiaomi Zhizao Equity Investment Fund Partnership (Limited Partnership) became the second largest shareholder of Bingling Technology, holding 11.86%.

6. On October 9, the "Xiaomi Racing" game WeChat official account was renamed "Xiaomi Automobile", and Xiao Ai revealed that there would be an exclusive car control App.

WeChat official account of Xiaomi Racing Game has been changed to Xiaomi Automobile today, and the main body has also become Xiaomi Automobile Technology Co., Ltd.. In addition, Xiao Ai revealed that users can bind vehicles through the Xiaomi car App of the mobile phone to support remote control of the car.

7. On October 9, the layout of the suspected Xiaomi Automobile Factory was exposed, with 6 workshops covering a huge area.

A digital blogger has released a layout plan of a suspected Xiaomi automobile factory. As can be seen from the picture, Xiaomi Automobile has six workshops, namely, die casting workshop, stamping workshop, body workshop, painting workshop, assembly workshop and battery workshop. In addition, North Gate 1 is equipped with two commercial vehicle parking areas. In addition, there are two buildings in Xiaomi Automobile Factory, and there is a test track next to the building. On the whole, the factory covers a huge area.

8. On October 9, Xiaomi’s self-developed operating system MIOS is coming, which will provide support for Xiaomi’s car.

On October 9th, Digital Blogger @ Digital Chat Station said: "It is basically confirmed that MIUI 14 will be the last official big version of MIUI". It is reported that Xiaomi’s self-developed operating system MIOS will provide support for Xiaomi’s car, and mobile phones and Internet of Things devices can also be used, similar to the full platform coverage in HarmonyOS.

9. On October 2, Xiaomi official website hinted that Xiaomi Automobile is expected to launch extended-range models.

On October 2nd, the news came that several positions related to automobiles were quietly launched on Xiaomi’s recruitment official website page. It is worth noting that these positions were all related to extended-range automobiles. Including extended range system design and development, fuel system engineer, exhaust system engineer and other positions.

According to sources, Xiaomi Automobile currently has multiple platforms to simultaneously promote research and development. The first-generation platform will be launched next year, and the second-generation platform is planned to be launched in 2025. These two platforms should belong to pure electric platforms. From the time schedule, the launch node of Xiaomi extended-range models may be behind the second-generation platform.

In October and February, MIOS, Snapdragon 8295 and CarPlay got on the bus collectively, and the information of Xiaomi’s first car was exposed again!

A few days ago, Xiaomi’s first medium-sized and large-sized car, code-named "MS11", obtained Bluetooth technology certification, and the new car will support Bluetooth 5.2 transmission protocol, as well as the much-watched car interconnection function of Apple CarPlay.

In terms of intelligence, the central control of Xiaomi’s new car is expected to adopt a horizontal suspension screen design, and it will also be the first vehicle equipped with Qualcomm’s latest flagship chip Snapdragon 8295. Snapdragon 8295 chip adopts 5nm process technology, and the CPU power is increased to 220K DMIPS, and the GPU power reaches 3.1tflops..

In addition, Xiaomi’s new MIOS system may be launched in a new car. According to Xiaomi’s latest plan, its self-developed MIOS system is planned to be implemented on AI Internet of Things and large terminal equipment in advance. Therefore, the system is also expected to become the core selling point of the new car and take the lead in completing the launch.

11. On September 27th and 28th, Xiaomi established Jingming Technology Company in Shenzhen, Wuhan, including automobile sales service.

Tianyancha App shows that Wuhan Xiaomi Jingming Technology Co., Ltd. and Shenzhen Xiaomi Jingming Technology Co., Ltd. were established. The legal representatives are Lei Yun and Li Xiaoshuang respectively, with a registered capital of 10 million yuan. Their business scope includes electronic product sales, automobile sales, new energy vehicle sales, used car brokerage, and minibus rental and operation services. The panorama of equity shows that both companies are wholly-owned by Xiaomi Jingming Technology Co., Ltd., which is a wholly-owned subsidiary of Xiaomi Intelligent Technology Co., Ltd.

12. On September 25th, gossip: Xiaomi Automobile may show up in October.

A digital circle blogger posted a dynamic on the social platform, which read: Gossip: Xiaomi Auto may show up in October.

The press conference of Xiaomi 14 is expected to be held in October. If the rumor is true, Lei Jun will report the progress of Xiaomi Automobile at the press conference.

XIII. On September 19th, the wireless charging patent of Xiaomi Automobile was authorized.

Tianyancha App shows that on September 19th, the patent of "wireless charging method, system and storage medium" applied by Xiaomi Automobile Technology Co., Ltd. was authorized.

The summary shows that the disclosed charging device determines the target parking space where the vehicle is currently parked under the condition of receiving the charging request message sent by the vehicle to be charged; Determining a target induction coil corresponding to the target parking space from the coil array; Positioning an electric energy receiving coil arranged on a vehicle through a target induction coil to obtain the target position of the electric energy receiving coil; Take any idle electric energy transmitting coil located in a preset place as the target electric energy transmitting coil, and move the target electric energy transmitting coil to the target position, so as to wirelessly charge the vehicle through the target electric energy transmitting coil and the electric energy receiving coil.

This patent avoids the driver’s need to constantly adjust the parking position of the vehicle to realize the accurate alignment between the target electric energy transmitting coil and the electric energy receiving coil, thus reducing the complexity of the driver’s parking operation and improving the parking freedom of the vehicle.

14. On September 18th, a new patent for Xiaomi Automobile was announced: it can wake up the vehicle in advance according to the habit of using the car and reduce the response time.

On September 18th, according to the announcement on the website of China National Intellectual Property Administration, the patent of "vehicle wake-up method, device, storage medium and vehicle" of Xiaomi Automobile Technology Co., Ltd. was announced on September 12th.

The disclosure relates to a vehicle wake-up method, a device, a storage medium and a vehicle, and relates to the technical field of vehicles. The method comprises the following steps: acquiring a record of a user using a vehicle; According to the record, the user’s car time period is determined from the time period; Wake up the vehicle before it reaches the car time period of the current time period. When the end user uses the vehicle, the vehicle is already awake, which can quickly respond to the user’s operation, improve the user’s car experience, and solve the problem of slow vehicle response in related scenes. Because the vehicle is woken up before the car use period, it can reduce the energy consumption of the vehicle compared with the way of waking up the vehicle all the time.

The patent of Xiaomi Automobile points out in the background that the current user can remotely control the vehicle to perform operations such as turning on the air conditioner and unlocking the lock through the mobile phone, but the response time of the vehicle to the user’s operation request is still long in some scenes, which reduces the user’s experience.

15. On September 12th, it was reported that the Tongzhou production base of Xiaomi Automobile entered the sprint stage of production debugging.

According to shanghai securities news news, the Tongzhou production base of Xiaomi Automobile has entered the sprint stage of production debugging. Lei Jun, the chairman of Mi Group, has recently led Xiaomi Auto executives to complete the road test of new cars in Xinjiang in the summer, in order to enter the mass production of new cars as soon as possible after obtaining relevant approvals.

It is reported that the whole base includes six workshops, including die casting, stamping, car body, painting, assembly and battery. In the die-casting workshop, the sign of "Xiaomi Super Die-casting" has been hung up, which means that Xiaomi Automobile may adopt advanced integrated die-casting technology similar to that in Tesla Giga Shanghai.

XVI. On September 11th, the spy photos of Xiaomi’s trunk were exposed, and the comments of netizens resembled Buds4 Pro charging box.

Recently, a spy photo of the trunk of Xiaomi car was circulated on the Internet, which triggered a heated discussion among netizens. This photo shows that after the trunk of Xiaomi car is opened, its shape is similar to that of Xiaomi Buds 4 Pro earphone box, and it also has the shadow of a large USB-C charging port. This unique design is impressive.

Seventeen, Xiaomi new car spy photos

It is reported that Xiaomi’s new car is a slip-back design, with laser radar on the top of the head (presumably with high-order intelligent driving), the chassis is very low, which is similar to the traditional sports car, and the body size may reach B+ level. The top of the car is a giant integrated canopy, equipped with hidden door handles and penetrating taillights. The tail on the tailgate is also obvious. The wheels with double five shapes are adopted, and the new Logo of Xiaomi is printed in the center of the wheel hub. Low-lying hunting and running style+larger size space may be the difference between Xiaomi car and similar competing products.

In addition, another spy photo shows that Xiaomi will adopt the design of frameless doors.

The interior style has also been simplified. The center console is equipped with a large-size central control panel in the middle. From the test car in the picture, the whole front is still a small-size LCD instrument with a flat-bottomed steering wheel. However, it is temporarily uncertain whether Xiaomi will add more screens in the back row.

18. On September 6th, Xiaomi Automobile has been in trial production for nearly a month, with 50 prototype cars per week, and another 100 workers have been recruited to prepare for mass production.

Xiaomi Automobile is now in the trial production stage. This work has been carried out for less than a month, and it is conducting a comprehensive test on production line equipment, process connection and worker proficiency. At present, Xiaomi produces about 50 prototype cars every week, and there are few workers at night. A person familiar with the matter said, "The approval of Xiaomi Automobile from the Ministry of Industry and Information Technology is expected to be approved in the last two months and before the end of the year at the latest, and then mass production can begin."

At present, the Yizhuang factory of Xiaomi Automobile is recruiting workshop workers on a large scale, with a gap of 100 workers in five major types of operation, opening up a number of positions such as painting operators and battery workshop operators, with an average salary of 6,000 to 7,000 yuan, and a daily working time of 8 hours. You can join at any time on weekends.

On September 2nd, 19th, it was reported that the first car of Xiaomi would use the laser radar of Hesai.

On September 2 nd, according to "Late Auto", the specific lidar configuration of Xiaomi’s first model is based on a hybrid solid-state radar AT128 and several all-solid-state radars as blind-compensating radars.

20. On August 29th, Xiaomi Q2 released its financial report, and invested 1.4 billion yuan in car innovation.

On August 29th, Lei Jun, founder, chairman and CEO of Xiaomi Group, reported the Q2 financial report of Xiaomi in 2023 in Weibo. The R&D expenditure of Xiaomi Group in the second quarter was 4.6 billion yuan, up by 21%, including 1.4 billion yuan invested in innovative businesses such as smart electric vehicles, and announced that it would achieve the carbon neutrality goal of existing businesses in 2040.

In the conference call after the release of Xiaomi’s financial report, Lu Weibing, president of Xiaomi, mentioned in an interview that the actual investment of Xiaomi Automobile is even greater. Xiaomi is making the long-term layout of the automobile with the goal of entering the top five in the world in the future, doing self-research in the whole stack and building its own automobile factory, so the investment in cash flow is even higher than the disclosed figures. In addition, he also said that Xiaomi Automobile has just finished the summer test, and the progress has exceeded expectations, maintaining the mass production target in the first half of 2024 unchanged.

21. On August 28th, the LOGO on the welcome pedal of Xiaomi Automobile was exposed.

22. On August 25th, Xiangxin Technology: The company established a cooperative relationship with Xiaomi Automobile.

Xiangxin Technology said on the investor interaction platform on August 25 that the company has established a cooperative relationship with Xiaomi Automobile. The company’s main business includes automobile molds, automobile body structural parts, power battery boxes and other products. The company has advanced mold development technology in automobile lightweight forming (such as ultra-high strength steel plate and aluminum-magnesium alloy cold stamping technology), which can provide lightweight overall solutions for customers in the new energy automobile industry.

On August 23rd, it was reported that the National Development and Reform Commission had approved Xiaomi to produce electric vehicles.

According to Reuters, Xiaomi Automobile has been approved by the National Development and Reform Commission to produce electric vehicles. If the news is true, then Xiaomi will be the fourth batch of enterprises approved by the National Development and Reform Commission since the end of 2017. This also means that Xiaomi Automobile has always emphasized that mass production and listing in 2024 already have basic conditions.

24. On August 23rd, the domain name of Xiaomi Auto’s filing website was "xiaomiev.com".

Tianyancha App shows that Xiaomi Automobile Technology Co., Ltd. recently registered the domain name of xiaomiev.com website.

The company was established in November 2021, and its legal representative is Lei Jun with a registered capital of RMB 1 billion. Its business scope includes technology development, vehicle manufacturing of new energy vehicles, technology research and development of vehicles and parts, road motor vehicle production, etc. Xiaomi Technology Co., Ltd. is wholly-owned by Xiaomi Technology Co., Ltd.

25. On August 22nd, the battery suppliers of Xiaomi Automobile have been finalized. The first supplier and the second supplier are Zhongchuang Singapore Airlines and Contemporary Amperex Technology Co., Limited respectively.

According to the interface news, it was learned from insiders of Xiaomi that this year, Xiaomi Automobile has finalized Zhongchuang Singapore Airlines (formerly known as AVIC Lithium Battery) and Contemporary Amperex Technology Co., Limited as the primary and secondary battery suppliers at this stage.

Before Singapore Airlines did not win the lawsuit against Contemporary Amperex Technology Co., Limited, Xiaomi’s tentative first-tier supplier was Contemporary Amperex Technology Co., Limited. Because the output of Xiaomi Automobile still needs to climb in the initial stage, the bargaining power of Xiaomi Automobile is not high. The cost of purchasing a battery pack starts at 80,000 yuan, and the battery cost accounts for about 50% of the total vehicle cost. In order to further reduce the cost, Xiaomi Automobile has made adjustments in the near future.

As for the battery suppliers of Xiaomi Automobile, it was generally speculated that they were Contemporary Amperex Technology Co., Limited and BYD, and BYD related people also revealed to the interface news that there is no Xiaomi Automobile in its power battery supply list at present.

Insiders of Xiaomi said that Xiaomi Automobile has clearly defined the strategy of making money without hardware and software. In order to keep the advantage of high cost performance of Xiaomi, the profit rate of parts of Xiaomi Automobile will remain at around 1%, and the future profit mainly depends on software services and ecological services.

26. On August 19, Lei Jun and Lu Weibing appeared in Xinjiang. The road test of Xiaomi Automobile has been officially announced, and the battery life was first exposed: 100 kilometers need 8.8 kWh.

On August 18, some netizens exposed four Xiaomi cars that happened to be closely disguised on the Urumqi-Changji urban expressway and galloped on the expressway. At the same time, the Weibo IP addresses of Lei Jun, founder, chairman and CEO of Xiaomi, and Lu Weibing, president of Xiaomi Group, are all displayed in Xinjiang. The banner in the picture shows the words "Fight for Xiaomi Automobile".

In addition, Hu Zhengnan, a co-investor of Shunwei Capital, also released a Weibo, saying that his test vehicle had tested the power consumption of 8.8kwh per 100 kilometers. As the former president of Geely Automobile Research Institute, Hu Zhengnan, although he is the first-ranked capital, shows that he is serving Xiaomi Automobile by the relationship between the first-ranked capital and Xiaomi. This Weibo also proves once again that Xiaomi has some new information, and the power consumption control level of the new car is not bad.

27. On August 19th, Xiaomi released the financial report for the second quarter of 2022 and the performance announcement for the first half of the year.

On the evening of August 19th, Xiaomi Group released the results announcement for the second quarter and the first half of 2022. In the second quarter, the company’s revenue was 70.2 billion yuan, down 20% year-on-year. R&D expenditure reached RMB 3.8 billion, and accumulated R&D investment in the first half of the year was RMB 7.3 billion. Among them, the first phase of research and development of autonomous driving invested 3.3 billion.

28. On August 17th, Xiaomi automobile battery suppliers locked in Contemporary Amperex Technology Co., Limited and BYD, focusing on power.

According to industry sources, two main suppliers of power batteries for Xiaomi electric vehicles have been identified, namely, Foday batteries owned by Contemporary Amperex Technology Co., Limited and BYD. In the future, Xiaomi cars will be equipped with Kirin batteries and BYD blade batteries from Contemporary Amperex Technology Co., Limited.

It is understood that the first model of Xiaomi Automobile has two configurations, high and low. The low-profile model plans to adopt a 400V voltage platform and a Ferrous lithium phosphate blade battery equipped with Foday battery; The high-profile models are planned to adopt 800V voltage platform, equipped with the latest ternary Kirin battery from Contemporary Amperex Technology Co., Limited.

The extended-range version is expected to be equipped with a 1.5L or 1.5T range extender and a large-capacity battery.

29. On August 14th, Lei Jun said in his annual speech: In the next five years, Xiaomi’s R&D investment will exceed 100 billion yuan.

On the evening of August 14th, at the launch of Xiaomi’s new products, Lei Jun officially announced the strategic upgrade of Xiaomi’s science and technology. He said that Xiaomi will continue to choose technical fields with long-term value for human civilization, and will invest 100 billion yuan in technology in the next five years.

30. On July 24th, a new patent of Xiaomi Automobile was issued: the screen of the car can be translated left and right to meet the use needs of passengers after lying down.

According to China National Intellectual Property Administration official website, the patent for "display assembly and vehicle" applied by Xiaomi Automobile was authorized and announced on July 18th, 2023.

It shows that this patent designs a vehicle display screen assembly, which includes display screen, translation mechanism and first rotation mechanism. Among them, the translation mechanism can drive the first rotation mechanism to translate, and the first rotation mechanism can drive the display screen to "rotate around the rotation axis extending in the horizontal direction", thus realizing the "nodding up and down" of the display screen.

The display screen assembly claims to be "able to realize the translation of the display screen and meet the use requirements of the passengers after lying down".

It is worth noting that there are already similar models on the market at present-extremely krypton X. The central control panel of this car can slide from the central position of the center console to the position right in front of the co-pilot through the electric mechanism, which is particularly different in the current trend that more and more new cars are equipped with the central control panel and the co-pilot screen at the same time.

31. On July 16th, the information of Xiaomi automobile battery was exposed.

The nameplate of a suspected Xiaomi car shows that its battery pack parameters have a rated voltage of 726.7V, a rated capacity of 139Ah, a battery pack capacity of 101kWh and a weight of 642kg, and the converted energy density is 157Wh/Kg. Based on this, it is inferred that the first model of Xiaomi is likely to support 800V high-voltage fast charging, the cruising range is expected to be more than 700 kilometers, and the price is expected to be around 300,000 yuan.

32. On July 6th, Xiaomi Automobile began to screen delivery centers.

On July 6, some netizens said that according to the feedback from the dealer group, Xiaomi Automobile has started the screening of the delivery center, requiring the candidate venues to provide at least 120 parking spaces with a construction area of not less than 3,000 square meters.

In addition, he also said that Xiaomi Automobile "has a lot of people from the world", and it is expected to adopt the common operation mode in the industry in the future: Xiaomi mobile phone franchise store+delivery center+authorized body painting center.

In addition, the factory construction of Xiaomi Automobile has also made new progress. According to the plan, Xiaomi Automobile Factory will be built in two phases. The first phase covers an area of nearly 720,000 square meters. It will be started in April 2022 and completed in June 2023. The second phase is planned to start in 2024 and be completed in 2025. Among them, the first phase includes four factories with an annual production capacity of 150,000 vehicles. At present, the first phase factory of Xiaomi Automobile was completed and accepted last month according to the established plan.

33. On July 5th, the first model of Xiaomi has been quoted.

Recently, on the E-interactive platform of SSE, FAW Fuwei said in response to a netizen’s question about "cooperation with Xiaomi Automobile" that the company is actively communicating with Xiaomi Automobile, and many molecular companies have entered the purchasing group of Xiaomi Automobile. At present, the first model of Xiaomi has been quoted.

34. On June 2nd, it was reported that a number of senior positions of Xiaomi Automobile were adjusted, and Huang Zhenyu, a former Magna executive, took over the supply chain.

Xiaomi Auto recently announced a number of high-level job adjustments, with former Magna executive Huang Zhenyu taking over the supply chain.

According to the report, Huang Zhenyu, vice president of Xiaomi Automobile Department, is also the general manager of Supply Chain Department of Automobile Department, reporting to Lei Jun, CEO of Automobile Department. Previously, Xiaomi Automobile Supply Chain was under the responsibility of Xiaomi veteran Li Xiaoshuang. Huang Zhenyu was the vice president of Magna China, a global supplier of automobiles.

In addition, it is reported that Li Xiaoshuang’s work focus will shift to the market business, and he will concurrently serve as the general manager of the marketing department of the automobile department, reporting to Lei Jun, CEO of the automobile department; Qin Zhifan is the deputy general manager of the marketing department of the automobile department and reports to Li Xiaoshuang. Both of them are early employees of Xiaomi, and both of them are in the 17-person core team of Xiaomi Automobile.

35. On May 24th, Xiaomi Q1 reported that it invested 1.1 billion yuan in automobile business.

Lei Jun, founder, chairman and CEO of Xiaomi Group, released Xiaomi Q1 financial report on social media and revealed the news related to automobiles. Xiaomi Group’s R&D expenditure in the first quarter was 4.1 billion yuan, up by 17.7%, of which 1.1 billion yuan was invested in innovative businesses such as smart electric vehicles. In addition, Xiaomi Group predicts that the total R&D investment will exceed 20 billion yuan in 2023. Lei Jun said that the new business strategy of "paying equal attention to scale and profit" has achieved results.

On the conference call of Xiaomi Financial Report, Lu Weibing, president of Xiaomi, said, "The car-making business will be carried out according to the original plan, and the time schedule will meet or slightly exceed expectations. This year, Xiaomi Automobile will also conduct winter and summer tests as planned. "

36. On February 3rd, Xiaomi’s digital key patent was announced, which can improve the battery life of the equipment.

Tianyancha App shows that on February 3rd, the patent of "Control Method, System, Device and Digital Key Equipment" applied by Xiaomi Automobile Technology Co., Ltd. was announced.

The patent abstract shows that the digital key device can calculate the distance between itself and the target vehicle according to the locked position of the target vehicle and its real-time position at the current moment, and obtain the inertial navigation data collected by the inertial navigation device when the distance is less than the first threshold, and then identify the behavior of the user carrying the digital key device at the current moment according to the inertial navigation data, and control the Bluetooth module of the digital key device to work in the monitoring mode when the behavior indicates that the user is in a moving state, so as to establish a Bluetooth connection with the target vehicle. The technical scheme can reduce the power consumption of digital key equipment and improve its endurance.

Thirty-seven, January 31, Xiaomi Automobile has a new patent: it can control vehicles through wearable devices.

Enterprise search App shows that Xiaomi Automobile Technology Co., Ltd. has published a number of patents, including "wearable devices and data processing methods for wearable devices" and "control methods, devices, electronic devices and storage media for vehicles".

Specifically, the patent abstract of "wearable device and data processing method of wearable device" shows that the wearable device includes a display screen, a first Bluetooth module and a processor. Wherein, the first Bluetooth module is used for establishing communication connection between the wearable device and the vehicle; The processor is used for acquiring the distance between the wearable device and the vehicle, and automatically switching the interface of the display screen when the distance is less than a set distance threshold to control one or more controls of the vehicle.

38. On January 28th, the design renderings of the suspected Xiaomi car MS11 were exposed.

A few days ago, a group of appearance renderings of MS11, the first model of Xiaomi Automobile, were uploaded on the Internet. The overall outline was basically consistent with the previously exposed local design drawings and road test spy photos. It is understood that the new car is suspected to be a screenshot of the internal review video, which may not be the final version.

Judging from the design, Xiaomi’s first model code MS11 is a car similar to Tesla Model 3.

In terms of appearance, from the perspective of exposure renderings, the appearance of Xiaomi MS11 is highly original. The closed front grille with rounded headlights has the visual effect of high-end sports cars, and the silver chrome trim around the front is full of personality. There is also a laser radar at the top of the windshield.

The side of the car body adopts a smooth slip-back design, and the hidden door handle and petal-shaped wheels create a sense of fashion. The roof is a whole panoramic canopy, and the shape of the tail is very layered. It is expected that the popular through-light group will be adopted.

39. On January 24th, Xiaomi Automobile was exposed to the front and rear design drawings, and the official response was not the final document.

Recently, a group of design pictures of the first model of Xiaomi automobile circulated on the Internet, mainly showing the design details of the front face and tail of the vehicle, including the bumper of Xiaomi automobile, the decorative parts of Xiaomi MS11, and the cooperation details of Xiaomi and BAIC molding.

In response, Wang Hua, general manager of Xiaomi Group’s public relations department, responded that it was indeed the confidential design documents of secondary suppliers that leaked; The supplier is only a supplier of mold proofing, and the leaked document is the design draft of the very early bidding process, not the final document; (Xiaomi) will definitely deal with it seriously according to the confidentiality agreement signed with the supplier.

40. On January 17th, the first model entered the winter test stage, and the next step was mass production planning.

On January 17, two spy photos of suspected Xiaomi car were circulated on the Internet, saying that Lei Jun personally tested Xiaomi car. From the picture, Lei Jun is driving a camouflage test vehicle with a slip-back shape, and the outline of the whole vehicle is almost the same as that of a heavy camouflage vehicle suspected of Xiaomi car in Xiaomi Science and Technology Park.

Forty-one, January 14th, the original

Yu Liguo, President of Extreme Fox Automobile, joined Xiaomi Automobile as Vice President.

Today, Xiaomi announced the appointment of Yu Liguo as the vice president of Xiaomi Automobile and the political commissar of Xiaomi Automobile Beijing Headquarters. He is mainly responsible for coordinating the comprehensive management of Xiaomi Automobile, the promotion of special business, the organization and talent construction of Xiaomi Automobile Beijing Headquarters, and reporting directly to Xiaomi Automobile CEO Lei Jun.

Forty-two, January 6, according to media reports, Xiaomi tentatively decided that the first model was a medium-sized slip-back sedan with internal code name Modena Modena.

According to the late latepost news, Xiaomi’s first car is a medium-sized hatchback (internal code name Modena Modena), which is divided into two versions, one version is priced at 260,000-300,000 yuan, and the other version is more than 350,000 yuan.

The two versions of Xiaomi car are different in three electric systems and intelligent driving.

ONE of them is based on the mainstream 400V platform, equipped with BYD lithium iron phosphate battery. For intelligent driving, 5R1V (five millimeter wave radars and one camera) multi-sensor fusion scheme provided by the supplier mainland is adopted, which is consistent with the technical route of 2021 Li ONE.

The high-priced version is based on 800V high-voltage platform and equipped with Contemporary Amperex Technology Co., Limited’s Kirin battery, which is expected to achieve 80% charging in 15 minutes. Intelligent driving is equipped with NVIDIA Orin X chip and laser radar, and the algorithm is developed by Xiaomi.

Both versions of the car engine system adopt Qualcomm’s next generation intelligent cockpit chip (8295 chip). The chip has not yet been mass-produced, and it is expected to be carried on Jidu ROBO-01 for the first time in the second half of this year.

According to people close to Xiaomi, Xiaomi is still developing the second production car, which is planned to be launched in 2025. This car is on the same platform as Modena, but the electric drive system is three motors, and the electronic control software is developed by Xiaomi.

News in 2022

?43. On September 29th, Lei Jun revealed the progress of Xiaomi Automobile: the first engineering vehicle has officially rolled off the assembly line.

According to The Paper, in a recent internal speech, Xiaomi founder Lei Jun revealed that Xiaomi’s first engineering vehicle has officially rolled off the assembly line.

44. On August 11, Xiaomi’s autumn new product launch conference disclosed the latest progress of autonomous driving technology for the first time.

This Xiaomi conference revealed for the first time the progress made by Xiaomi since it was announced 500 days ago. Lei Jun said that Xiaomi invested 3.3 billion yuan in research and development expenses in the first phase of autonomous driving, and organized a research and development team of more than 500 people. The collaborative team includes Xiaomi Xiaoai, artificial intelligence lab and members of the mobile phone camera department. It is expected that by the end of this year, the team size will exceed 600.

In the field of autonomous driving, Xiaomi adopts the technical layout strategy of self-developed station algorithm. The fields of technicians cover sensors, chips, sensing orbit control algorithms, simulation technology, high-precision maps, tool chains, training capabilities and other fields.

At the press conference, Xiaomi also released a real video of the road test of autonomous driving technology. Starting with the one-button call for vehicles, the automatic navigation function is turned on, which shows the functions of automatically entering the ramp, actively changing lanes to overtake, automatically turning around in unprotected scenes, automatically turning right in unprotected scenes, automatically bypassing the temporarily stopped vehicles, automatically bypassing the accident vehicles, automatically bypassing around the island, allowing pedestrians at zebra crossing, autonomous parking service, automatically descending the continuous ramp, automatically passing through a 90-degree sharp bend, automatically avoiding pedestrians, automatically bypassing piles and barrels, and automatically charging.

Although the display vehicle is a test vehicle modified by other brands, the laser radar on the roof, the cameras on the front wings on both sides, and the cameras in front and behind all reflect the application of Xiaomi’s automatic driving scheme to related sensors. With the further maturity of technology, the sensing scheme of Xiaomi automobile will probably surface further.

In addition, Xiaomi’s autopilot team also announced the launch of an integrated intelligent parking solution, covering many functions such as "parking reservation", "autonomous parking service" and "automatic charging of mechanical arm", and other parking services will be opened in the future.

Lei Jun said that the first phase of Xiaomi’s autonomous driving technology plans 140 test vehicles, which will be tested in the country one after another, with the goal of entering the first camp in the industry in 2024.

45. On August 10th, Xiaomi became a shareholder in Dingsheng Microelectronics, an automobile resistance manufacturer.

46. On May 13th, Xiaomi invested in the commercial law of lithium-ion battery materials Enlet.

47. On March 7th, Xiaomi took a stake in Kangzhi Integration, a smart car chip company, and laid out a video transmission chip.

?On March 7 th, the enterprise search App showed that Xiaomi recently shot again and became a shareholder in Kangzhi Integrated Circuit (Shanghai) Co., Ltd. Founded in 2017, the company’s business scope includes R&D and design of integrated circuits and chips, and technical development in the field of electronic technology. According to official website, it focuses on the field of smart cars.

48. On February 10th, Zhilu Technology, a supplier of electrical systems for new energy vehicles, announced the completion of a new round of financing, which was also led by Xiaomi.

Forty-nine, February 25th, intelligent lidar system technology enterprises.

Sagitar Juchuang won over 2.4 billion financing, and Xiaomi led the investment.

News in 2021

50. On November 27th, Xiaomi Automobile Headquarters settled in Beijing.

On November 27th, the official WeChat of Beijing Yizhuang released a message that the signing ceremony between the Management Committee of Beijing Economic and Technological Development Zone and Xiaomi Technology was held. With the signing of the Cooperation Agreement, Xiaomi Automobile was officially announced to settle in Beijing Economic Development Zone.

Xiaomi Automobile Project will build Xiaomi Automobile Headquarters Base, Sales Headquarters and R&D Headquarters, and will build a vehicle factory with an annual output of 300,000 vehicles in two phases, of which the first and second phases will have a production capacity of 150,000 vehicles respectively. It is expected that the first vehicle will be rolled off the assembly line in 2024 and mass production will be realized.

51. On October 19th, Lei Jun: Xiaomi Automobile is expected to be mass-produced in the first half of 2024.

At the investor conference held by Xiaomi, Lei Jun said at the meeting that Xiaomi Automobile is expected to be mass-produced in the first half of 2024, and the progress of Xiaomi’s car-making and team work far exceeds expectations.

52. On September 1st, Xiaomi Automobile officially completed industrial and commercial registration, and Xiaomi Automobile Co., Ltd. was established.

On September 1st, Xiaomi Technology Co., Ltd. announced that Xiaomi Automobile has officially completed the industrial and commercial registration. The company name is Xiaomi Automobile Co., Ltd., with a registered capital of 10 billion yuan. Lei Jun, the founder, chairman and CEO of Xiaomi Group, personally served as the legal representative.

The official said that in the five months since the announcement of the car, Xiaomi Automobile team has conducted a lot of user surveys and industrial chain inspections. While intensively promoting the product definition, it has carefully selected from more than 20,000 resumes and has built a team of nearly 300 people. And continue to invite talents interested in the electric smart car industry to join.

53. On August 25th, Xiaomi acquired Shendong Technology, an autonomous driving technology company, for 500 million yuan.

On August 25th, Xiaomi Group announced that it would acquire DeepMotion Tech Limited, an autonomous driving technology company, with a total transaction amount of about US$ 77.37 million (about RMB 503 million). After the transaction is completed, Deep Motion Technology will become a wholly-owned subsidiary of Xiaomi.

According to the data, Shendong Technology was founded in July 2017. It is a provider of autonomous driving solutions that mainly provide perception, positioning and decision-making with high-precision maps as the core. At present, the next generation of stereoscopic vision ADAS equipment and the next generation of high-precision visual crowdsourcing maps for autonomous driving are being developed.

Lin Bin, the co-founder and vice chairman of Xiaomi, then took a photo in Weibo, saying, "I am very happy that several old Microsoft colleagues have joined Xiaomi to build a car!"

54. On August 23rd, Wisdom Interchange (Love Parking) announced that it had obtained the strategic investment from Xiaomi Group.

55. On August 18th, Xiaomi officially took a stake in Honeycomb Energy.

Another big move of Xiaomi about automobile energy is to become an important shareholder of Honeycomb Energy, a new energy company, with a capital contribution of 100 million yuan in the B round of financing.

Honeycomb Energy was born out of the power battery department of Great Wall Motor, and officially became independent in February 2018. After relying on the new energy automobile brand Euler Automobile under Great Wall to achieve the installed capacity growth in the early stage, it continued to expand its production capacity, and obtained sales points including Geely Automobile, Dongfeng Motor and Zero Run Automobile. At the same time, it signed a sales contract of 10 billion yuan with Stellantis, the fourth largest automobile group in the world, and entered the European and American markets.

In the first half of 2021, the domestic installed capacity of Honeycomb Energy was 0.84GWh, ranking seventh.

56. On August 2nd, Geometry Partners received nearly 400 million yuan in financing: Xiaomi Changjiang Industrial Fund led the investment.

57. On July 30, Ganfeng Lithium Industry: its subsidiary, Ganfeng Lithium Battery, plans to absorb investors such as Xiaomi Production and Investment to increase capital.

On July 30th, Ganfeng Lithium Industry announced the announcement that Jiangxi Ganfeng Battery Technology Co., Ltd., a subsidiary, absorbed investors’ capital increase. Among them, the name of Xiaomi Production and Investment is included in the list of investors, and it is the leading party, with an investment amount of 187.5 million yuan and a registered capital of 75 million yuan. After the capital increase is completed, the shareholding ratio of Xiaomi Production and Investment is 3.51%.

According to the data, Ganfeng Lithium Battery was established in 2013. Its parent company, Ganfeng Lithium Industry, is the leader in the domestic lithium industry and the international lithium compound (lithium salt) deep processing industry. At present, its lithium hydroxide production capacity is 85,000 tons, ranking first in the country.

58. On June 8th, Hesai Technology completed a new round of financing, with Xiaomi as one of the leading investors.

The domestic lidar start-up company, Wo Sai Technology, announced that it has completed financing of over 300 million US dollars, and one of the leading investors is Xiaomi Group.

Founded in 2013, Hesai Technology is also a leading enterprise in the field of laser radar in China. Whether it is an early mechanical laser radar or a popular hybrid solid-state laser radar, Hesai’s products have reached cooperation with most domestic autonomous driving and vehicle companies, including Baidu, Wen Yuan Zhixing and LI.

59. On June 3, 2011, Xiaomi took the initiative to complete the D round of $190 million financing.

On June 3, Zongmu Technology, an autonomous driving technology company, announced the completion of the D round of financing of 190 million US dollars, in which the D1 round was led by Denso Japan, the D2 round was led by Tongchuang Weiye and Gaoyuan Capital, and the D3 round was led by Xiaomi Changjiang Industrial Fund.

Founded in 2013, Zongmu Technology is also the first enterprise invested by Xiaomi officially after the vehicle was built. It is positioned as a supplier of technologies and products for automatic driving system ADS and advanced driver assistance system ADAS, and its products cover core sensor products such as ADS/ADAS domain controller, camera, millimeter wave radar and ultrasonic radar.

Attached is an information sorting table:

?60. On April 6, 2011, Lei Jun talked about Xiaomi making cars again: the first car tended to be a car or SUV.

On April 6th, Lei Jun, the chairman of Xiaomi, responded to the car-making plan again in the live broadcast of "Xiaomi 11th Anniversary Special Event". Lei Jun said that Xiaomi’s first model will tend to be a car or SUV, and the pricing is likely to be in the range of 100,000 yuan to 300,000 yuan that rice noodles are most expected.

A few days ago, regarding the model of the first car, Xiaomi’s survey showed that 45% of users wanted Xiaomi’s first car to be a car, 40% wanted an SUV, 7-8% wanted a sports car, and 5-6% wanted an RV.

On March 30, 61, 2001, Lei Jun took the lead and officially entered the automobile industry to fight for Xiaomi Automobile.

On March 30th, at the Xiaomi conference, Lei Jun officially announced that Xiaomi would formally enter the automobile manufacturing industry.

At the same time, Xiaomi announced on the Hong Kong Stock Exchange that "the board of directors of our company officially approved the establishment of the smart electric vehicle business. The company set up a wholly-owned subsidiary to be responsible for the smart electric vehicle business. The initial investment is 10 billion RMB, and it is estimated that the investment will be 10 billion USD in the next 10 years. Mr. Lei Jun, CEO of the Group, will also be the CEO of the smart electric vehicle business, thus officially opening the road for Xiaomi to build a car.

As early as 2013, Lei Jun visited Tesla CEO Musk twice, expressing great curiosity about electric vehicles. In 2014, Lei Jun also participated in the establishment of Weilai Automobile through Shunwei Capital, and in 2016, he participated in a series of actions such as financing in Xpeng Motors. It can be seen that Xiaomi officially entered the automobile industry by no accident.

500,000 vehicles delivered! Behind the new milestone in LI, the strategic strength is consistent.

With the delivery of an ideal L7, LI has reached a new delivery milestone.

On September 27th, LI completed the delivery of the 500,000th product to the users in Beijing Delivery Center, which also marked that LI became the first and fastest new force car company in China.

It is understood that since LI officially delivered its first car in December 2019, it took only 46 months to deliver 500,000 products. Among them, the delivery of 100,000 vehicles took 22 months, 300,000 vehicles took 39 months, 400,000 vehicles took 42 months, and 500,000 vehicles took 46 months, constantly setting new delivery records.

Some people think that the consistent strategic strength is behind LI’s rapid and excellent market performance. "LI still insists on making products, applications, technologies and systems thorough in the field of smart electric vehicles." Li Xiang, chairman and CEO of LI, once said that he hopes to achieve the same level as Apple in ten years, which is the strategic strength and core of LI.

Delivered to a new high, forming a new pattern of luxury SUVs in China

In fact, since this year, LI has maintained a strong trend in the terminal market. Data show that from January to August this year, the cumulative delivery volume in LI has reached 208,165 vehicles, and the monthly delivery volume is increasing. In August, LI delivered nearly 35,000 new cars, a year-on-year increase of 663.8%, a record high.

In addition, from January to August this year, LI’s market share in the domestic new energy vehicle market of more than 300,000 yuan exceeded 30%, becoming the sales champion of luxury new energy vehicles. Among them, judging from the market sales volume with terminal transaction price of over 300,000 in August, LI also surpassed Audi with 33,885 vehicles, second only to Mercedes-Benz and BMW.

Specific to the SUV market segment, starting from the second quarter of this year, LI won the SUV sales champion with a price of more than 300,000 in China market for five consecutive months, creating a new pattern of luxury SUV sales in China.

It is understood that since the delivery, the ideal L7 has been ranked first in the sales of medium and large SUVs in China market for six consecutive months, and won the sales crown from January to August; Ideal L8 has been the champion of six medium and large SUVs, and ranks in the top two market segments with ideal L7. Ideal L9 has won the sales champion of large SUV in China for many times. Since the first car rolled off the assembly line in August 2022, the cumulative delivery has exceeded 100,000 vehicles.

It is worth noting that with the continuous delivery of products, LI’s word-of-mouth has a positive communication effect. According to "Research on Brand Health of New Energy Vehicles in Jielan Road in the First Half of 2023", LI ranks first in the brand net recommendation degree (NPS), with a net recommendation value of 86.5%, leading the brand of new energy vehicles.

In addition, from the sales data, we can also see that the power of the ideal L series products continues to be recognized by home users in China. At present, the weekly sales volume of LI is stable at more than 8,000 vehicles, with sales exceeding 9,000 vehicles in the 38th week (9.11~9.17) and the 39th week (9.18~9.24) this year. While staying at the top of the sales volume of new power brands in China, it also maintains the top three sales volume of new energy brands in China market.

According to the financial report in the second quarter of this year, LI is expected to deliver 100,000 to 103,000 vehicles in the third quarter of this year, with a year-on-year increase of 277.0%~288.3%. As of September 24th, LI has sold 29,200 vehicles this month. While continuing to lead the new forces, it also plans to deliver 40,000 vehicles in November.

maintain strategic focus

From the market perspective, LI focuses on the high-end family car market. Li Xiang revealed: "Our strategy should guarantee two things: winning in this field and ensuring that our resources are concentrated. For example, when we look at the whole market, we can’t get into the market of 100,000 yuan and 200,000 yuan, because when the technology changes, the cost of new technology is slightly higher, and we don’t have the ability to fight price wars with traditional technologies. "

It is understood that LI’s core mission is to change travel with science and technology, and its vision is to become a leader in the field of automobile travel. Since its establishment, LI has been practicing this mission, insisting on full-stack self-research, and keeping 10% of its revenue for technology research and development every quarter, and has achieved many phased results.

At this year’s Shanghai Auto Show, LI released the "dual-energy strategy", which made great efforts in both "intelligence" and "electric energy" and entered a new stage of development. Reflected in the results, LI has built the first NOA scheme of the city based on the large model, which does not rely on high-precision maps; Around 5C Kirin battery, 800V high-voltage platform and 5C super-charged pile, the pure electric solution is optimized globally.

In addition, behind the rapid development of LI, the continuous upgrading of its organization also plays an important role. Li Xiang said: "(Building a car) This is a marathon, but every 4 kilometers of nodes will be eliminated. It is necessary to have long-term strategic strength and the ability to face short-term competitive elimination. The biggest challenge is its own organizational ability. "

In December last year, with the increase of new products, LI officially announced that its organizational structure had been adjusted from a vertical organizational structure to a matrix organizational structure. On the basis of the original two horizontal entity departments "Strategy Department" and "Product Department", five new entity departments were added, including commerce department, supply department, process department, organization department and finance department, which supported the management mode of LI and upgraded from a vertical functional organization to a matrix organization.

In the eyes of insiders, LI’s strategic focus, technical accumulation and organizational structure upgrading and adjustment have helped it stand out in the knockout stage of the automobile industry. "Technology, products, delivery capabilities, etc. are indispensable. Enterprises cannot have shortcomings, and the next elimination and involution will accelerate." Li Xiang said.

At the same time, LI continues to enrich the vehicle matrix. It is reported that MEGA, the flagship ideal of home technology in LI, will be officially released in December this year and will be delivered in February next year. In addition, the ideal L6 will also be listed next year. According to the plan, LI plans to achieve the goal of becoming the top luxury car brand in China market in 2024, and achieve the annual sales of 1.6 million vehicles by 2025.

Text/lianli

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