??Special feature of 1905 film network Edward lorenz, an American meteorologist, once told us that a butterfly in the tropical rain forest of the Amazon River basin can cause a tornado in Texas two weeks later by flapping its wings occasionally. Similarly, a "mockingbird" on the big screen spread its wings to symbolize resistance. Four years later, it also brought some influence to the film market. With the release of the last film, the series of films will officially bid farewell to the audience. Looking back on the past four years, "Mockingbird" is not only a simple symbol of popular culture, but also a phenomenon worthy of discussion in Hollywood and even the global film market.
The "Mockingbird Effect" at the box office: the tricks of a series of films attract gold
The series of films "Hunger Games" is adapted from the novel of the same name by American writer suzanne collins, and tells a dystopian story of a teenager in the future world. The cruel hunger games devour the beautiful youth of the girl in the story. Up to now, The Hunger Games series has exceeded $2.3 billion (not included) in the global market, and the box office has become popular all the way.
Review the achievements of the first three films of The Hunger Games in these years. According to the data of Box Office Mojo, in 2012, the first Hunger Games earned $690 million at the global box office, and now it ranks 79th in the global box office list. In 2014, it achieved a global box office of 760 million US dollars, ranking 62nd in the global box office list.
At present, the best box office performance in this series is that the film grossed $161 million in the first weekend in North America, setting a record for the opening of 2D movies, and it also won the title of the 2013 North American box office champion. In the end, the second Hunger Games made a global box office of $870 million, surpassing movies such as,, and ranked 42nd in the global box office list.
Although it is a sci-fi Hollywood blockbuster, The Hunger Games is not so "big" in the blockbuster, especially the cost of the first one is only $78 million. For example, the films familiar to the audience, such as X Police: last stand,,, and so on, all cost more than 200 million US dollars (some of them are not as high as The Hunger Games at the box office), which shows that the return on investment of The Hunger Games is very impressive.
Although the investment of several Hunger Games is not too high, Lionsgate Film has risen rapidly with its beautiful marketing offensive and become a new force to compete with the "Big Six" in Hollywood. Lionsgate, which initially targeted the niche market with horror suspense movies, has now become an industry giant with a series of movies with billions of box office potential. And they continue to explore the value of the "super IP" of The Hunger Games. Lions Gate not only plans to turn The Hunger Games into a stage play full of science and technology, but also will build a theme park of The Hunger Games in the future, and try to attract money in different ways.
Actor of "Mockingbird Effect": Queen Cultivation of Flame Girl
Presumably, most fans who paid attention to jennifer lawrence before The Hunger Games did not expect that in a few years, she would become the darling of many fashion magazines and the spokesperson of several Dior series. After all, in everyone’s mind, her vivid image is the image of a mountain girl in bad karma as determined as in the movie. This is probably the most intuitive change that The Hunger Games has brought to jennifer lawrence — — From a young independent movie star to a glittering new Hollywood queen.
In 2008, jennifer lawrence won the Best Newcomer Award at the Venice International Film Festival, and nominated the Best Actress at the 83rd Academy Award the next year. Even so, at that time, she didn’t have a large number of fans and subsequent film appointments until she met The Hunger Games. Jennifer herself admitted that she was really lucky to meet such a film.
According to reports, there were more than 50 actresses who auditioned for the heroine of The Hunger Games. Jennifer played a scene in which Katniss volunteered to replace her sister to participate in the Hunger Games, which was unanimously recognized by the casting director and producer because she and the character had some unspeakable similarities. Excellent actors and works always achieve each other. Imagine if Jennifer had played a girl protected by vampires in a movie instead of Katniss, who was strong and courageous with a bow and arrow, she might not have achieved what she did today.
With the popularity of such a commercial film, jennifer lawrence stepped out of the original active independent film circle and had more room to display his talents. In 2011, she played the "Magic Woman" in the film, and in 2012, she won the 85th Academy Award for Best Actress, followed by the 71st Golden Globe Award for Best Supporting Actress in American Film. At present, she is working with Chris Pratt on Sony’s sci-fi masterpiece.
Today, jennifer lawrence is one of the most valuable actresses in Hollywood. Among the heroines who have won the popularity in teen movies, why did she become one of the "20 million dollar clubs" in Hollywood? This is no accident. In terms of movies, Jennifer is one of the few actors who have proved that she still has box office appeal outside the main series of movies, and it is not to mention action movies, drama movies or comedies. In terms of personal charm, Jennifer is not mediocre at all. Her careless and informal personality is loved by netizens, and she is also very opinionated when she meets something, and she can resolve the crisis with her wit. When she denounces the sexism of Hollywood pay, do you think that she is the mockingbird with natural leadership?
The Type of "Mockingbird Effect": The Rise of Juvenile Science Fiction Films
Before "The Hunger Games", the last teen movie series that was popular in America was. Both are adapted from best-selling books, both are teenagers’ themes, and the handsome men and beautiful women who are born after 1990 play the leading role. When many people walk into the cinema with the mentality of watching the dog blood story, they find that The Hunger Games presents an unexpected pattern. In terms of content, The Hunger Games doesn’t have the Marisol plot of teenagers’ movies, and at the same time, it doesn’t focus on the relationship between people and technology like ordinary science fiction movies. This interesting setting in the film, which happened in the future, is unexpected to many viewers, so it is full of attraction.
Although "The Hunger Games" brought not all favorable comments, but also a lot of spiteful voices, we have to admit that this new type of adding political metaphors to teenagers’ movies became popular rapidly and was widely copied. Since then, there have been more and more films of the same theme in the market, such as,, and so on. They all depict the story of the weak resisting power in the virtual world on the basis of teenagers’ movies.
However, not every work can have the good luck of The Hunger Games. Among dystopian movies, The Hunger Games is not the one that has never been seen before, but it is the one that is most in line with the aesthetics of teen pop today. Therefore, it can become an unsurpassed leader in similar movies, and even shailene woodley, the star of Divergent, has to be labeled as "the next big cousin" by the media. Now, the "Hunger Games" series of movies is over, but the popularity of teenagers’ sci-fi movies is still unabated. Many years ago, no one thought that teenagers’ sci-fi themes could occupy such a large share in Hollywood. As for the future, it depends on how the market digests.
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