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Xiaomi Group (HKEx stock code: 1810) is a large-scale mobile Internet enterprise in China, which is engaged in the research and development of intelligent hardware and electronic products and the ecological construction of smart homes. It was established on April 6, 2010 and is headquartered in Beijing, China. Xiaomi Company was founded by Lei Jun, with seven founders, namely founder, chairman and CEO Lei Jun, co-founder President Lin Bin, co-founder and vice presidents Li Wanqiang, Zhou Guangping, KK Wong, Liu De and Hong Feng.By 2019, the number of employees in Xiaomi Group was nearly 18,200., and do business in markets in more than 90 countries and regions around the world.

On July 9, 2018, Xiaomi was listed on the main board of the Hong Kong Stock Exchange in the name of "Xiaomi Group", becoming the first listed company to adopt different voting rights structure after the listing system reform of the Hong Kong Stock Exchange. Xiaomi is also the fourth mobile phone company with self-research capability of mobile phone chips after Apple, Samsung and Huawei.

Through its eco-chain brand MIJIA and its sub-brands Redmi (Redmi) and POCO, Xiaomi’s product line has expanded from mobile phone peripheral products such as smart phones and headphones, mobile power supplies and related mobile intelligent hardware such as speakers and bracelets to home consumer products such as smart TVs, set-top boxes, routers, air purifiers and rice cookers.

Xiaomi has built the world’s largest consumer IoT platform, connecting more than 252 million smart devices (excluding smartphones and personal computers), and the monthly active users of MIUI reached 309.6 million. Xiaomi has invested in nearly 400 companies, covering intelligent hardware, consumer goods, education, games, social networks, culture and entertainment, medical and health care, automobile transportation, finance and other fields.

Since 2019, Xiaomi has been selected into the list of the world’s top 500 and the "Top 100 Most Valuable BrandZ in the World". In 2019, Xiaomi was selected into the world’s top 500 for the first time, ranking 468.[16], ranked 422nd in 2020. In August 2019, Xiaomi ranked 15th among the Top 100 Internet Enterprises in China in 2019 released by internet society of china and the Information Center of the Ministry of Industry and Information Technology. In October 2019, Forbes ranked 56th in the 2019 Forbes Global Top 100 Digital Economy List released by Forbes. Ranked 7 th in the 2019 Fortune Top 50 list.

On April 9, 2010, Xiaomi Technology was formally established in Beijing.

In August and December of 2010, Xiaomi released MIUI, a third-party firmware based on deep customization of Android system, and Mi Chat, the first mobile application.

On August 16th, 2011, Xiaomi officially launched its first hardware product-Xiaomi mobile phone (the first generation), which created a sales model of snapping up smart phones with high configuration and low price on the Internet.

In 2012, Xiaomi wholly bought Beijing Duoyue Technology Co., Ltd. and entered the field of e-book reading. Reading more is its website, and there is a corresponding App. On November 18, 2019, Xiaomi released its first electronic paper book hardware product-Xiaomi read more electronic paper books.

In July 2013, the red rice mobile phone, which is an independent product of the youth version of Xiaomi mobile phone, was officially released, and the Xiaomi brand mobile phone officially launched the dual product line strategy. After a lapse of five and a half years, on January 2, 2019, Redmi’s product line was upgraded to a sub-brand of Redmi, and Lu Weibing, former president of Gionee Group, served as the general manager of Redmi brand.

On February 28th, 2017, Xiaomi released its first self-developed system chip, 澎湃 S1, becoming the fourth smartphone manufacturer to independently develop system chips after Samsung, Apple and Huawei.

On May 3, 2018, Xiaomi officially submitted an IPO application to the Hong Kong Stock Exchange in the name of "Xiaomi Group". On July 9, 2018, it was listed on the same stock with different rights, and it is planned to be included in the Hang Seng Composite Index on July 23.

On November 19, 2018, Meitu Company and Xiaomi Group announced a strategic partnership with a term of 30 years.

On May 9, 2019, Xiaomi Group and Shangcheng Group announced that their joint venture company Insight Fintech HK was granted a virtual banking license by the Hong Kong Monetary Authority. Among them, Xiaomi holds 90% of the shares and Shangcheng holds 10%.

On July 10, 2019, Lei Jun, founder, chairman and CEO of Xiaomi, said in Weibo that the new headquarters of Xiaomi Group in Beijing was officially completed on July 9, 2019 and the opening ceremony was held.[25]. The new headquarters of Xiaomi Group was named Xiaomi Science Park, which consists of 8 office buildings with a construction area of 340,000 square meters and a total cost of 5.2 billion RMB.

On July 23, 2019, Lei Jun sent an internal letter to Xiaomi employees, referring to the fact that the company was listed in Fortune Global 500 companies, ranking 468 in the world, and became the youngest Fortune Global 500 company in history (except for the merger).

On October 27, 2019, Xiaomi Group announced that Lin Bin was appointed as the vice chairman and will continue to serve as the operation director and president, responsible for managing the company’s mobile phone R&D department; Zhou was appointed as an operation director and will continue to serve as senior vice president and chief financial officer; Liu Qin was appointed as a member of the Audit Committee; Lu Weibing is the president of Xiaomi Group in China and continues to be the general manager of Redmi.

On May 21st, 2020, Xiaomi Group announced that it would acquire 49.91% equity of Zimi International Corporation.

On November 2, 2020, less than 20 minutes after the launch of Xiaomi Group’s comprehensive offline "Smart Life" activity, the payment amount of Xiaomi double 11 has exceeded RMB 1 billion.

On November 5, 2020, Lei Jun, Chairman and Chief Operating Officer of Xiaomi Group, said at the Xiaomi Developer Conference that the company would gradually increase its R&D investment and hire 5,000 more engineers next year, covering ten key areas, including camera imaging technology, fast charging, and 5G and 6G communication standard technologies.[30]

On December 11th, 2020, Xiaomi Group is applying for a number of trademarks of Lei Jun with the pinyin of "Lei Jun", covering metal materials, means of transport, musical instruments, jewelry and clocks, etc.

On the morning of January 4, 2021, Xiaomi Group’s Hong Kong stocks hit a record high at the beginning of the session, rising by 3.464% to HK$ 34.35 at 11:03 am, with a total market value of HK$ 865.132 billion. At this point, Xiaomi’s share price has doubled compared with the issue price of HK$ 17, fulfilling the listing promise.

Xiaomi has maintained a high growth rate since its establishment. Xiaomi Company sold 7.19 million mobile phones in 2012, 18.7 million in 2013, 61.12 million in 2014, over 70 million in 2015, 23.16 million in Q2 2017 and 92.4 million in 2017. More than 120 million mobile phones were sold in 2018, and 125 million mobile phones were sold in 2019. According to market share, it has been ranked fourth in the world since 2018.[34], is the latest among the major mobile phone manufacturers in the world.

In 2019, Xiaomi sold 10.21 million TV sets in Chinese mainland, ranking first in Chinese mainland market.

According to Xiaomi’s 2018 annual report, Xiaomi recorded a revenue of RMB 174.9 billion in 2018, a year-on-year increase of 52.6%. Adjusted net profit increased by 59.5% year-on-year to RMB 8.6 billion. According to the statistics of IDC Consulting (Beijing) Co., Ltd. ("IDC"), smartphone shipments ranked fourth in the world during the reporting period. The number of IoT devices (excluding smart phones and laptops) connected to the IoT platform reached about 150.9 million, up 193.2% year-on-year, consolidating the market leading position. As of December 31, 2018, the number of smart devices equipped with artificial intelligence assistant "Little Love Classmate" and activated exceeded 100 million, and the monthly active users as of December 2018 exceeded 38.8 million. The Internet service division increased by 61.2% year-on-year, and contributed 16 billion yuan in revenue.[35]

According to Xiaomi’s 2019 annual report, in 2019, the total revenue of Xiaomi Group reached RMB 205.8 billion, a year-on-year increase of 17.7%; The adjusted net profit reached RMB 11.5 billion, a year-on-year increase of 34.8%. In the fourth quarter of 2019, the total revenue reached RMB 56.5 billion, a year-on-year increase of 27.1%, and the adjusted net profit reached RMB 2.3 billion, a year-on-year increase of 26.5%. According to Canalys data, in the fourth quarter of 2019, Xiaomi ranked first in the year-on-year growth rate of shipments among the top five smartphone manufacturers in the world. In December 2019, the number of monthly active users of MIUI reached 309.6 million, a year-on-year increase of 27.9%. As of December 31, 2019, the number of connected IoT devices (excluding smartphones and laptops) of Xiaomi reached 234.8 million, a year-on-year increase of 55.6%. The number of monthly users of artificial intelligence assistant "Little Love Classmate" reached 60.4 million in December 2019, a year-on-year increase of 55.7%. The annual revenue from overseas markets was RMB 91.2 billion, up 30.4% year-on-year, accounting for 44.3% of the total revenue. As of December 31, 2019, Xiaomi’s products have been sold to more than 90 countries and regions around the world. According to Canalys, in 2019, Xiaomi’s smartphone shipments in 45 countries and regions ranked in the top five. In 2019, R&D investment reached RMB 7.5 billion, a year-on-year increase of 29.7%. As of December 31, 2019,Xiaomi’s total cash reserve is about RMB 66 billion.

Xiaokang shares were investigated by 87 institutions: only about 8,000 SF5s were delivered in 2021, and the reason for the small delivery was mainly due to chip problems (with survey questions and ans

  () The Record Form of Investor Relations Activities was released on January 8th, and the company was investigated by 87 institutions on January 7th, 2022. The types of institutions are QFII, insurance companies, others, fund companies, overseas institutions, securities companies and Sunshine private equity institutions.

  The main contents of investor relations activities are introduced:

  First, introduce the company’s situation. Xiaokang and Huawei create a new model of deep cross-border cooperation in joint business. On April 19th, 2021, we started a mobile phone shop to buy cars. On December 23rd, Huawei released a new mobile phone and our new car at the same time, which was the first time that two smart terminals, a mobile phone and a car, were released at the same conference. The conference was a great success. It cooperated with Huawei and has a strong online digital marketing channel, especially in the core business district, which has a large number of offline store resources and is convenient for users to reach. We pursue quality delivery, adopt experiential marketing, and adopt a new sales model based on our vast offline store resources, which has a good response and strong customer purchase intention. We think this new sales model is the development trend of intelligent electric vehicles.

  Second, explain the company’s current hot topic in the market (1) Xiaokang initiated a new model of joint cross-border cooperation.

  On the question of whether Xiaokang is a foundry, we made it clear that we didn’t do it before and now, let alone a foundry. Eighteen years ago, before we entered the automobile industry, the cooperation with Dongfeng Group realized the first successful cross-border of Xiaokang shares, and Xiaokang shares did not work as a foundry. According to the strategic agreement, joint business cooperation agreement and related agreements signed by us and Huawei, we and Huawei are long-term partners. From R&D to manufacturing to delivery of automobile business, the company is responsible for R&D, manufacturing, delivery, service and creating user experience in the whole life cycle; Huawei is deeply involved in product definition, quality control and channel sales.

  The cross-border cooperation between Xiaokang and Huawei is deeply successful. The teams of the two sides have worked hard day and night and invested huge manpower and resources. Now and in the future, there is no reason for the two sides not to cooperate.

  (2) Regarding whether SF5 is discontinued:

  SF5 and Wujie M5 are both models of Celestial Company, and the company will continue to introduce new models to meet the needs of more users. As far as the company is concerned, we will not take the initiative to stop production. As long as users have demand, we will produce and deliver it. That’s the case with SF5. We will not take the initiative to stop production. The price of SF5 and Wujie M5 are different, so users can choose. We give the choice to users! Orders will be produced, delivered and served, and Cyrus will serve every car and every new and old user! Whether SF5 or M5, we will achieve high-quality delivery.

  (III) Question and answer session of investors

  Q: A new model of cooperation between Huawei and Xiaokang emerged at the end of the 21st century. Can you introduce the cooperation model in detail and how to learn from each other’s strengths?

  A: The cooperation with Huawei is cross-industry cooperation. Huawei Terminal Company is well aware of customer needs. As a mature vehicle enterprise, Xiaokang has experience in automobile research and development, manufacturing, sales and service. The cooperation between the two parties has created a precedent in the industry and produced a lot of valuable experience. This model is also the development trend and future of the smart electric vehicle industry, and it has also achieved some success. Before Xiaokang was engaged in automobile and () cooperation, Xiaokang shares crossed the border into the field of micro-cars. Since we entered this industry in 2003, there were many friends, and now there are only three enterprises left in that year: Wuling, Changan and Xiaokang. This shows that we have experience in cooperation with other enterprises, and we also have a successful experience base. Xiaokang is a modern private enterprise with high efficiency. The cooperation with Huawei over the past year has also proved the success of an efficient and standardized private enterprise mechanism. We launched a new model in March last year, and everyone saw our M5 debut in December last year. I believe that the effect of cross-border cooperation will begin to be reflected in the first quarter of this year, and batch delivery will begin in March this year. We are very confident about the sales data in the second and fourth quarters.

  The monthly sales target of the new energy automobile industry is over 10,000 yuan. We think this is the threshold sales volume of new energy vehicles in 2022, which is our goal, and the threshold sales volume will be higher in the future. At present, it usually takes a certain time for the sales of high-end electric vehicles to climb. We have full confidence and confidence in our products and channels, and hope to achieve the sales scale achieved by others in five or six years within two years.

  Q: The delivery volume of SF5 last year was less than the market expectation. What did the company think?

  A: Only about 8,000 SF5s were delivered in 2021, and the reason for the small delivery was mainly due to chip problems. The chip will affect our delivery mainly because our owner of SF5 is developed in the United States, so he uses more American electronic materials, which has been greatly affected.

  Q: Can you tell us about the follow-up vehicle planning?

  A: We have now launched the M5, and it is expected that a new large SUV will be launched at the end of the second quarter or the beginning of the third quarter in the middle of the year. I’ve been driving the M5 myself for some time, and I’m confident that it’s a car that can’t be separated once I get started. We are also developing a new large-size SUV, which will be released in 2023.

  Q: What is the pace of the subsequent launch of pure electric vehicles?

  A: There will be pure electric vehicles coming out this year. Because in 23 years, Shanghai’s extended journey can’t get a green card. Considering these market demands, we will have a pure electric version of M5.

  Q: When will the M5 be officially delivered? What is the output scale?

  A: There will be small batch delivery in February, and batch delivery will start in March. Wenjie M5 is mainly produced in Liangjiang Factory in Chongqing, which can produce 30 sets per hour, and its automation efficiency is still very high. This factory can produce 15,000 units a month. The models in the second half of the year will be produced in another factory in Chongqing, which will not affect the production capacity of M5.

  Q: Will Huawei cooperate with other car companies?

  A: Although it’s not up to us to decide who Huawei will cooperate with, our cooperation is already deep. As mentioned earlier, Xiaokang Co., Ltd. is a modern private enterprise, and its efficient and flexible mechanism is our advantage, so it is difficult for other manufacturers to reproduce it in a short time. Our cooperation is our common choice.

  Q: Why is Huawei’s self-driving system not reflected in the M5? Will it be reflected in subsequent models?

  A: Huawei’s autopilot is different from Tesla’s autopilot. Huawei’s auto-driving is vehicle-road coordination, which requires vehicle-road coordination. Without road coordination, the auto-driving of the car cannot be played out. Tesla’s auto-driving is self-adaptive auto-driving, and the road is only an aid. The contents of China’s road regulations on autonomous driving are still under study, and we also hope that China’s roads will be opened to autonomous driving as soon as possible. Auto-driving vehicle-road coordination is not only to ensure that my car does not hit the wall, but also to ensure that other people’s cars do not hit me. This high-order auto-driving technology of vehicle-road coordination is very advanced and needs time data verification. Our follow-up models will definitely have Huawei’s advanced autonomous driving.

  Q: What do you think of the present integrated die casting technology? Will you consider using integrated die casting technology for any vehicle model in the future? Is there a die casting factory or die casting machine factory in communication?

  A: It is expected that from the end of this year to the first half of next year, we will realize integrated die-casting body. Now it has entered the stage of comprehensive research and development. This technology will reduce the weight of the car body and increase the output. Because at present, the front section and the rear section are provided for welding, the technology will be integrated aluminum alloy die casting, which will greatly improve the production efficiency;

  Chongqing Xiaokang Industrial Group Co., Ltd. is a manufacturing enterprise integrating R&D, manufacturing, sales and service of passenger cars, commercial vehicles, powertrains and other automobile parts. The company currently has complete vehicle brands such as SERES, Dongfeng Scenery, Dongfeng Xiaokang, DFSK, Ruichi, etc. The main product pedigree includes SUV, MPV, mini-car and core parts. Among them, the whole vehicle products cover intelligent electric vehicles and fuel vehicles, and the core components include powertrain and three electric products with displacement from 1.5t to 2.0t..

  Details of participating institutions are as follows:

Name of participating unit Category of participating units Name of participants Wanjia fund Fund company — CITIC Prudential Fund Fund company — Industrial fund Fund company — Chuang Jin he Xin Fund company — Huaxia fund Fund company — China Resources Yuanda Fund Fund company — Harvest fund Fund company — China Life Security Fund Fund company — Yuanxin Yongfeng Fund Fund company — Yuancheng fund Fund company — da cheng fund management co.,ltd Fund company — Anxin fund Fund company — Rich country fund Fund company — ICBC Credit Suisse Fund Fund company — Guangfa fund Fund company — Investment promotion fund Fund company — Morgan Stanley Huaxin Fund Fund company — Jing Shun Great Wall Fund Fund company — Yongying fund Fund company — HSBC Jintrust Fund Fund company — Huian fund Fund company — Hongde fund Fund company — Puyin AXA Fund Fund company — Chengtong fund Fund company — Jinyuan Shun ‘an Fund Fund company — Xinyuan fund Fund company — Changsheng fund Fund company — Citic jiantou securities securities company — CITICS securities company — BOC International Securities securities company — Everbright securities securities company — Huachuang proprietary securities company — Huatai Securities securities company — Bohai securities securities company — Western securities securities company — Caitong securities securities company — Tongben investment Sunshine private placement organization — Jianxin fund Sunshine private placement organization — De Rui heng feng Sunshine private placement organization — Yitong investment Sunshine private placement organization — Xiniu investment Sunshine private placement organization — Ruipu investment Sunshine private placement organization — Guanfu assets Sunshine private placement organization — Qingli investment Sunshine private placement organization — Gaoyi assets Sunshine private placement organization — Hongdao investment Sunshine private placement organization — China People’s Life Insurance insurance company — Chinese people’s insurance insurance company — Agricultural bank of China life insurance insurance company — Guotai property insurance insurance company — Allianz insurance assets insurance company — Xinhua endowment insurance insurance company — Xinhua assets insurance company — Taikang assets insurance company — Yingda insurance assets insurance company — Sunshine assets insurance company — Anatole Investment Management Limited overseas establishment — Green Court Capital overseas establishment — Citic jiantou international overseas establishment — Aia insurance overseas establishment — Hanya investment QFII — Wanna assets other — Dongfang jiafu other — Zhongmin investment Ben other — Zhongrong International Trust other — Agricultural bank wealth management other — Dajia assets other — Ningquan assets other — Ningyin wealth management other — Yudi investment other — Cigna other — Zhaoyin international other — Zhengxingu investment other — Fengjing capital other — Haidingyuan — — Chengjin asset management other — Panjing investment other — Sheng quan heng yuan other — Guandao assets other — Heqi investment other — Honghua investment other — Juming investment other — Jinyu investment other — Yinye investment other — Ruitian investment other — Sunshine Tianhong assets other — Hongshang capital other —

Where is the difficulty in mass production of solid-state batteries?

    Solid-state batteries not only have high safety and high energy density, but also have excellent "high and low temperature" performance. All kinds of advantages make people look forward to them, and they are regarded as the next generation of power batteries, and also the strategic commanding heights for countries to compete. However, at present, all three technical routes have corresponding basic shortcomings that need to be solved urgently, and the cost is also an insurmountable hurdle for enterprises.

  Toyota Motor Corporation recently announced at the technical briefing that it has found good materials to commercialize solid-state batteries from 2027 to 2028 and put pure electric vehicles equipped with all-solid-state batteries on the market. However, because Toyota did not publish convincing technical details, it caused public opinion to question.

  Solid-state batteries not only have high safety and high energy density, but also have excellent "high and low temperature" performance. All kinds of advantages make people look forward to them, and they are regarded as the next generation of power batteries, and also the strategic commanding heights for countries to compete. Thirty years ago, Oak Ridge National Laboratory claimed to have built a solid-state battery, but it is a pity that it has not been mass-produced so far. In the past two years, with the popularity of new energy vehicles around the world, many companies have reported the progress of mass production of solid-state batteries, but after the news was exposed, there was no more.

  According to the material system, solid-state batteries can be divided into three technical routes. Japan and South Korea are betting on sulfide systems. In Europe, the main route is polymer, while in China, the main route is oxide. Among them, Japanese and Korean companies, represented by Toyota, Samsung SDI and Hitachi, have profound technology accumulation and obvious first-Mover advantage, and the trend of joint research and development is obvious. However, these three technical routes all have corresponding basic shortcomings that need to be solved urgently.

  Specifically, sulfide electrolyte has poor air stability, and when it is exposed to air, it will produce toxic gas. At the same time, with the destruction of electrolyte structure and the attenuation of electrochemical performance, the synthesis, storage, transportation and post-treatment of sulfide electrolyte need to rely heavily on inert gas or drying chamber. At room temperature, the ionic conductivity of polymer electrolyte is low, which makes the charging of polymer solid-state battery need to be completed in high temperature environment, which greatly limits its commercialization. Most oxide electrolytes have wider electrochemical stability "window" and better oxidation stability, but in order to ensure good interface contact between rigid oxide electrolytes and cathode materials, it is often necessary to sinter at high temperature, otherwise it will lead to serious interface chemical side reactions. In addition, some oxide electrolytes also have the problem of lithium dendrite growth.

  At the same time, cost is also a difficult hurdle for enterprises to overcome. At present, the cost of semi-solid battery is much higher than that of commercialized liquid battery. According to industry research and calculation, taking NCM811 liquid battery and NCM811 semi-solid battery as examples, the cost of semi-solid battery increases by about 80% compared with that of liquid battery. Among them, the cost of solid electrolyte is the main new cost and the main cost in semi-solid battery, accounting for about 50%. Due to the change of electrolyte material, production process and lack of experience in product quality control, the cost of all-solid battery is higher than that of semi-solid battery.

  There are five main indicators to measure whether a power battery can be mass-produced, namely, energy density, charge-discharge rate performance, cost, safety and cycle life. The laboratory research results of power batteries generally make a major breakthrough in one or several indicators at a certain stage, and it is possible to mass-produce them only when they meet the requirements of five indicators. In other words, as far as the current research and development progress of major enterprises is concerned, solid-state batteries seem to be "windy", but in fact they are "long and long", and the mass production is still quite difficult.

  Compared with structural innovation, the improvement of battery materials is slower and indeed more difficult. However, being difficult does not mean not doing it. We often say that it is reasonable to do the "difficult and correct thing". From the perspective of technological change, the technological innovation of power battery has played a major role in promoting the development of automobile electrification. The reason why China’s new energy automobile industry can lead the world is that we have surpassed the power battery, and a global power battery giant like Contemporary Amperex Technology Co., Limited was born.

  In the industrial transformation driven by the goal of "double carbon", the innovation of power battery has become the key to strengthen the competition level of new energy vehicles, build the national industrial competitiveness and stabilize the competitive advantage of enterprises. Whether it is the first country or the catch-up country of new energy vehicles, or the main enterprises of the power battery chain, they are all aiming at new technologies and laying out solid-state batteries. This is both a great challenge and a rare opportunity. Super-large-scale market advantage, leading industry-wide competitiveness and rising innovation make China more qualified to win the strategic commanding heights of power batteries.

500,000 vehicles delivered! Behind the new milestone in LI, the strategic strength is consistent.

With the delivery of an ideal L7, LI has reached a new delivery milestone.

On September 27th, LI completed the delivery of the 500,000th product to the users in Beijing Delivery Center, which also marked that LI became the first and fastest new force car company in China.

It is understood that since LI officially delivered its first car in December 2019, it took only 46 months to deliver 500,000 products. Among them, the delivery of 100,000 vehicles took 22 months, 300,000 vehicles took 39 months, 400,000 vehicles took 42 months, and 500,000 vehicles took 46 months, constantly setting new delivery records.

Some people think that the consistent strategic strength is behind LI’s rapid and excellent market performance. "LI still insists on making products, applications, technologies and systems thorough in the field of smart electric vehicles." Li Xiang, chairman and CEO of LI, once said that he hopes to achieve the same level as Apple in ten years, which is the strategic strength and core of LI.

Delivered to a new high, forming a new pattern of luxury SUVs in China

In fact, since this year, LI has maintained a strong trend in the terminal market. Data show that from January to August this year, the cumulative delivery volume in LI has reached 208,165 vehicles, and the monthly delivery volume is increasing. In August, LI delivered nearly 35,000 new cars, a year-on-year increase of 663.8%, a record high.

In addition, from January to August this year, LI’s market share in the domestic new energy vehicle market of more than 300,000 yuan exceeded 30%, becoming the sales champion of luxury new energy vehicles. Among them, judging from the market sales volume with terminal transaction price of over 300,000 in August, LI also surpassed Audi with 33,885 vehicles, second only to Mercedes-Benz and BMW.

Specific to the SUV market segment, starting from the second quarter of this year, LI won the SUV sales champion with a price of more than 300,000 in China market for five consecutive months, creating a new pattern of luxury SUV sales in China.

It is understood that since the delivery, the ideal L7 has been ranked first in the sales of medium and large SUVs in China market for six consecutive months, and won the sales crown from January to August; Ideal L8 has been the champion of six medium and large SUVs, and ranks in the top two market segments with ideal L7. Ideal L9 has won the sales champion of large SUV in China for many times. Since the first car rolled off the assembly line in August 2022, the cumulative delivery has exceeded 100,000 vehicles.

It is worth noting that with the continuous delivery of products, LI’s word-of-mouth has a positive communication effect. According to "Research on Brand Health of New Energy Vehicles in Jielan Road in the First Half of 2023", LI ranks first in the brand net recommendation degree (NPS), with a net recommendation value of 86.5%, leading the brand of new energy vehicles.

In addition, from the sales data, we can also see that the power of the ideal L series products continues to be recognized by home users in China. At present, the weekly sales volume of LI is stable at more than 8,000 vehicles, with sales exceeding 9,000 vehicles in the 38th week (9.11~9.17) and the 39th week (9.18~9.24) this year. While staying at the top of the sales volume of new power brands in China, it also maintains the top three sales volume of new energy brands in China market.

According to the financial report in the second quarter of this year, LI is expected to deliver 100,000 to 103,000 vehicles in the third quarter of this year, with a year-on-year increase of 277.0%~288.3%. As of September 24th, LI has sold 29,200 vehicles this month. While continuing to lead the new forces, it also plans to deliver 40,000 vehicles in November.

maintain strategic focus

From the market perspective, LI focuses on the high-end family car market. Li Xiang revealed: "Our strategy should guarantee two things: winning in this field and ensuring that our resources are concentrated. For example, when we look at the whole market, we can’t get into the market of 100,000 yuan and 200,000 yuan, because when the technology changes, the cost of new technology is slightly higher, and we don’t have the ability to fight price wars with traditional technologies. "

It is understood that LI’s core mission is to change travel with science and technology, and its vision is to become a leader in the field of automobile travel. Since its establishment, LI has been practicing this mission, insisting on full-stack self-research, and keeping 10% of its revenue for technology research and development every quarter, and has achieved many phased results.

At this year’s Shanghai Auto Show, LI released the "dual-energy strategy", which made great efforts in both "intelligence" and "electric energy" and entered a new stage of development. Reflected in the results, LI has built the first NOA scheme of the city based on the large model, which does not rely on high-precision maps; Around 5C Kirin battery, 800V high-voltage platform and 5C super-charged pile, the pure electric solution is optimized globally.

In addition, behind the rapid development of LI, the continuous upgrading of its organization also plays an important role. Li Xiang said: "(Building a car) This is a marathon, but every 4 kilometers of nodes will be eliminated. It is necessary to have long-term strategic strength and the ability to face short-term competitive elimination. The biggest challenge is its own organizational ability. "

In December last year, with the increase of new products, LI officially announced that its organizational structure had been adjusted from a vertical organizational structure to a matrix organizational structure. On the basis of the original two horizontal entity departments "Strategy Department" and "Product Department", five new entity departments were added, including commerce department, supply department, process department, organization department and finance department, which supported the management mode of LI and upgraded from a vertical functional organization to a matrix organization.

In the eyes of insiders, LI’s strategic focus, technical accumulation and organizational structure upgrading and adjustment have helped it stand out in the knockout stage of the automobile industry. "Technology, products, delivery capabilities, etc. are indispensable. Enterprises cannot have shortcomings, and the next elimination and involution will accelerate." Li Xiang said.

At the same time, LI continues to enrich the vehicle matrix. It is reported that MEGA, the flagship ideal of home technology in LI, will be officially released in December this year and will be delivered in February next year. In addition, the ideal L6 will also be listed next year. According to the plan, LI plans to achieve the goal of becoming the top luxury car brand in China market in 2024, and achieve the annual sales of 1.6 million vehicles by 2025.

Text/lianli

Deng Xiaoping’s football feelings: I have a soft spot and have asked China football many times.


Data Map: Deng Xiaoping at the age of 84. China News Agency issued Zheng Ruide photo


  Deng Xiaoping has a special liking for football all his life. As early as his teenage years in France, he would rather be hungry than save money to watch football matches. In 1924, the 8th Olympic Games was held in Paris. In order to watch the football match, Deng Xiaoping spared no expense to buy tickets. He later recalled: "Five francs is a day’s meal, and when you watch the ball, you sit in the highest position, so you can’t even see the ball clearly." Until his later years, he clearly remembered that the winner of that competition was Uruguay.


  In the summer of 1974, shortly after Deng Xiaoping’s second comeback, he watched the documentary "The World is at Your Feet" reflecting the 10th World Cup. Chen Jialiang, who was in charge of football in the former State Sports Commission, recalled the situation at that time and said, "He never had a rest during the three-hour screening! He rarely asks me questions, and he doesn’t talk much. Sometimes he makes a brief comment when he sees the fun. " "The world at your feet" seems to be finished in 70 or 80 minutes! However, Xiaoping was obviously not satisfied, and immediately asked:’ What else? Play it again! Play it again!’ So we didn’t rest at all, and immediately showed him the documentaries such as the World Cup Final. "


  Deng Xiaoping retired at home in his later years, so he had more leisure to watch football matches. Zhang Baozhong, his guard, recalled: "He is famous for his love of football, and he has always loved it. He likes football and other sports. In the 13th World Cup, I can’t remember whether there were 52 or 53 games. He lost every game and watched them all. He watches the games he can watch during the day, and he asks me to record the games he can’t watch at night. And after recording it, he still won’t let me tell him the result. " Deng Xiaoping has always maintained a detached and calm attitude towards the result of the football match. He said: "Look at the ball, it doesn’t necessarily mean that you have a good level if you score more goals, and it looks good if you don’t score goals." Although we lost, our players worked hard and played well, but the level was not on the same ladder as others, and they played well! "


  Deng Xiaoping is very concerned about the development of football in China. In 1952, he said, "I hope the national football team will train strictly, lay a good foundation and train a group of excellent coaches and players as soon as possible." On the evening of July 30, 1977, while watching the match between Hongkong Football Team and China Youth Football Team, Deng Xiaoping pointed out to the head of the State Sports Commission at half time: "You can send several referees to study in Germany, and you should train international referees and improve their level." When meeting the athletes after the game, he said: In the future, we should go abroad, learn advanced skills and accumulate experience by playing games, so as to improve the football level in China as soon as possible. In August 1985, he pointed out: "I watched several live broadcasts of the FIFA Koda Cup World Championships under the age of 16, and saw that each team performed very well in terms of technology and sports ethics. They play with great vigor and are the hope of the world football. China also played well. If we want to develop Chinese football, we must start from dolls and teenagers. " After the reform and opening-up, China’s sports went all-round to the world with brilliant achievements, but the development of Chinese football was very slow, and it was too late to rush out of Asia. Faced with this situation, Deng Xiaoping once instructed the central responsible comrades in charge of sports: "We should establish a football special zone." Soon, China’s first "Football Special Zone" was listed in Dalian. Under his impetus, China Football Association sent China Youth Team, "Jianlibao" Youth Team and China Youth Team to study in Brazil to learn the advanced football consciousness and football skills and tactics of Brazil and Germany, the world football powers.This has also objectively promoted the development of Chinese football.

Editor: Liu Haifeng

The Birth of the Song "I Dedicate Oil to the Motherland"

Qin Yongcheng’s "First Oil Well" in Daqing Oilfield. Pictures are data pictures.

Qin Yongcheng (right) is with oil workers in Panjin Oilfield. Pictures are data pictures.

  [Great motherland, unforgettable songs].

  "Splendid rivers and mountains are picturesque, and the motherland is building a cross-horse. It’s a great honor for me to be an oil worker and travel around the world wearing an aluminum helmet … …” This heroic ode to oil workers is not only a clarion call to encourage oil workers from generation to generation to join in the construction of the motherland, but also an overall portrayal of the outstanding heroes of the working class in China. Although it was written more than half a century ago, it is still so exciting and exciting to sing today.

  The composer Qin Yongcheng (1933— 2015) is the first generation composer trained in New China. During more than half a century’s creative career, he has created a large number of musical works with high artistic achievements and wide social influence, such as the song "I offer oil for the motherland", "Chairman Mao travels all over the motherland", My People,My Country, vocal concerto "Haiyan", symphonic poem "Two Little Cowboys" and movie music "Entrepreneurship" and "Marshal and Soldiers". He made great contributions to the music, art and education in our country all his life.

  Three days with the "Iron Man"

  In 1964, a notice brought Qin Yongcheng into close contact with Li Jiefu, a famous composer and president of Shenyang Conservatory of Music. It was this notice that made him have an indissoluble bond with oil workers all his life. In March this year, China Musicians Association organized some composers to experience life in Daqing Oilfield and created a batch of works reflecting oil workers. Dean Hijacking also received a notice, asking him to report to Sarthou, Heilongjiang Province on March 20th. After receiving the notice, the dean of the robbery immediately made preparations for leaving. Due to physical reasons, the college is going to find a young man to accompany the dean of the robbery to "go north". At the suggestion of the dean of the robbery, Qin Yongcheng will accompany him. Unfortunately, Qin Yongcheng was suffering from a high fever and had been in bed for three days. Upon hearing this, Dean Hijacking personally visited Qin Yongcheng’s home and told him to rest at ease for illness. In the face of this rare opportunity, Qin Yongcheng looked forward to his early recovery. Although his fever had gone down the next day, he was still very weak, and insisted on accompanying Dean Jiefu.

  On the evening of 19th, Qin Yongcheng got his wish and boarded the train to the north. In the car, Qin Yongcheng finally put forward the question that was hidden in his heart: "Where are we going to Sarthou?" Dean Hijacking told him quietly: "Sarthou is a big oil field, called Daqing Oilfield, and it is still confidential." After moving to Daqing, Qin Yongcheng lived with many famous musicians such as Lv Ji, Qu Wei, Wang Xin, Zhang Lu and Jiefu in the guest house of Daqing Petroleum Command.

  Since the next day, the oil field has arranged courses for musicians to introduce oil-related knowledge, from exploration and drilling to oil production and refining for ten days, with one content per day. Ten days later, the oilfield arranged for them to experience life in the first line. Qin Yongcheng, Jiefu and Wang Xin (songwriters of "Singing the Motherland") were assigned to the "1205 Hero Drilling Team" with Wang Jinxi, the "Iron Man", and lived together with the "Iron Man" for three days. During this period, Wang Jinxi told Qin Yongcheng that when he held a People’s Congress in Beijing in 1959, he saw that the buses in Beijing were in a heavy mood because of lack of oil and carrying gas bags. He also listened to him tell the story of the Daqing Petroleum Congress. In the spring of 1960, Wang Jinxi’s drilling team was in Yumen Oilfield. When it was heard that a large oil field had been discovered in the north, the whole country was going to hold a general meeting there, and immediately asked the superior to fight. They said goodbye to their relatives and boarded the train going north in their light clothes. Faced with the harsh climate, hard living and working environment, and poor equipment, oil workers shouted the loud slogan of "if you have the conditions, you should go if you don’t have the conditions" in order to get rid of the label of "poor oil" as soon as possible and break the economic blockade of western hostile forces. "When the oil workers roar, the earth will shake three times."Qin Yongcheng’s soul was strongly shocked and greatly impacted by his earth-shattering fearless revolutionary heroism. Especially in the days spent with Wang Jinxi and his heroic drilling crew, Qin Yongcheng’s understanding of oil workers has been greatly sublimated, and he has a strong emotional resonance. He is determined to create works that can reflect the spirit of oil workers to express his high respect for them.

  A masterpiece completed in the canteen of the hostel.

  After three days of experience, Qin Yongcheng returned to the guest house, and the Propaganda Department of the Party Committee of the Oilfield prepared a batch of lyrics reflecting the work and life of Daqing Oilfield and oil workers for them, hoping that composers would compose music for them. After the old composers had chosen the lyrics, Qin Yongcheng also chose them. At this time, a lyric jumped into his eyes, which was written by oil worker Xue Zhuguo, "I offer oil for my motherland." This first-person lyric is vivid and vivid, which vividly depicts the heroic and optimistic mood of oil workers and the fearless revolutionary spirit of fighting against the world. The more Qin Yongcheng watched it, the more he liked it. The more he watched it, the more excited he became. At this moment, he was inspired and full of thoughts. In the canteen of the hostel, he finished writing this work in just 20 minutes.

  Inspired by the artistic conception of the lyrics, the prelude of the song adopts a fast speed, a lively and elastic rhythm, and a fluctuating melody line, like a train full of oil workers galloping in the splendid rivers and mountains of the motherland, from the northwest of the motherland to the northeast thousands of miles away. Then, the heroic song of the oil workers was introduced: "The beautiful rivers and mountains are picturesque, and the motherland is building a beautiful horse. I am honored to be an oil worker and wear an aluminum helmet to travel all over the world." The melody of the song is broad, fresh and smooth, which vividly depicts the bold spirit of oil workers and the revolutionary optimism full of pride and self-confidence. On the word "kua" of "kua steed", the melody absorbs the elements of rap music and adopts a sliding tone, which is not only in line with the rhyme of Chinese four tones but also forceful, and can better highlight the bold and hearty character of oil workers. These four sentences are lyrical paragraphs, which vividly depict the heroic fighting spirit and optimistic spirit of oil workers moving to the north and south and being at home all over the world.

  In order to show the dauntless heroism spirit and heroic spirit of oil workers, who are "fearless of heaven, fearless of earth, and fearless of storm, thunder and lightning", Qin Yongcheng treated these two lyrics into short and powerful eight-point dotted notes and syncopated rhythm, which made the music more powerful and dynamic. At the same time, it not only forms a sharp contrast with the previous lyric paragraphs, but also lays a good foundation for the climax of the whole song that appears later.

  The climax of the song is in the last two phrases, "I contribute oil to my motherland, where there is oil, my home is there". In order to make the climax of the song more prominent and infectious, Qin Yongcheng ingeniously treated the first beat at the beginning of this sentence as a rest, and started the word "I am" from the weak beat to highlight the word "ancestor" in the next section. Then, on the word "oil" for "offering oil", the melody adopts a circuitous upward movement, forming a large-span 10-degree interval in the range. In the last four bars of the song, Qin Yongcheng skillfully used the drawl of China’s traditional opera music for reference. It is worth mentioning that in the first draft of the work, the last four sections are not like this, but after Qin Yongcheng returned to school, he sang the work to friends and students, listened to and adopted everyone’s suggestions, and changed the original last simple melody into the current one-stop drawl. In this way, the music is more infectious and dynamic, which not only depicts the free and easy character of oil workers, but also makes the whole song end in an atmosphere full of optimism and pride. The revised work was published in the journal "Music Life" of Liaoning Branch of China Music Association, which soon became a hero’s ode to oil workers in the north and south of the motherland and inside and outside the Great Wall.

  The only "composer of oil workers"

  The first singer of this song, Liu Bingyi, a famous baritone singer of the former Central Orchestra, also played an important role in the promotion of this song. He and Qin Yongcheng also became attached to this song, and it was sung for 50 years. And Qin Yongcheng also started from this song, and successively created a number of excellent works reflecting oil workers. In 1973, as a key project of the Ministry of Culture, Changying filmed a feature film "Entrepreneurship" reflecting the Daqing Petroleum Congress, and specially invited Qin Yongcheng to create music for this film. Qin Yongcheng lived up to expectations, and created a number of well-known songs in his film music, such as Looking at Beijing with deep feelings, Entrepreneurial songs, and The Fragrance of Oil in Tianya Wan Li. Because of Qin Yongcheng’s outstanding contribution to the creation of oil-related music, the vast number of oil workers are familiar with the name Qin Yongcheng and affectionately call him "the composer of oil workers". In 1994, China Petroleum and Natural Gas Corporation (formerly the Ministry of Petroleum Industry) awarded Qin Yongcheng the honorary title of "composer of oil workers", and he was the only composer in China to win this honor. In 1996, China Records Corporation awarded Qin Yongcheng the "Golden Record Award" for this work, which was later included in the 20th century Chinese classics.

  Praising the motherland and people and eulogizing the times and life are the themes of Qin Yongcheng’s life creation. It is precisely because of Qin Yongcheng’s deep patriotism, deep thoughts and feelings for the broad masses of the people, including oil workers, rich musical language based on Chinese excellent musical culture, and continuous absorption of rich nutrition and creative sources in the long-term in-depth social life that he created such immortal masterpieces represented by "I Contribute Oil to the Motherland", which are full of positive energy and the main theme of the times, and have high artistic value and appeal to both refined and popular tastes. (Author: Wei Huang, former vice president and second-level professor of Shenyang Conservatory of Music)

After playing the glory of the king for 3 hours, the young man stabbed himself 13 times. What happened? !

A small army lying in a hospital bed

A small army lying in a hospital bed

The wound on Xiaojun's wrist.

The wound on Xiaojun’s wrist.

  The 21-year-old Xiaojun hurried through the breakfast cooked by his mother and returned to the game world of "the glory of the king" — — He has been playing for three hours. Mother Wang Li went out to buy food. After more than 10 minutes, she suddenly received a phone call from her son and only heard a sentence "Help me"! When my mother came home, the scene in front of her still haunted her: there was a big pool of blood on the living room floor, and the blood spread to the bedroom. Lying in bed and covered in blood, my son pointed to a fruit knife and told his mother, "I pricked my own … …”

  Zi Niu journalist Ma Zhiya correspondent Zhou Yiwen/photo

  What happened?

  Stab yourself 13 times.

  The operation lasted for 5 hours.

  On the morning of the 6th, Xiaojun was lying on the hospital bed in the hand surgery ward of Xuzhou Renci Hospital, his eyes were wandering, but he would stay on the TV on the opposite wall from time to time, where an NBA basketball game was being broadcast. Xiaojun said that he used to like watching basketball very much. After he became addicted to online games, he seldom watched games.

  Xiaojun stabbed himself 13 times, and his arms, neck and abdomen were wrapped in gauze, but he seemed to recover well. Although the wound still hurts, every time his mother Wang Li hears his casual groan and asks, he always says "it doesn’t matter".

  After Xiaojun was injured and admitted to the hospital, Wang Li almost never left. Wang Li said that the child is introverted, but very obedient. She rarely scolds him at ordinary times. Now that the child has made a mistake, she can’t bear to be harsh.

  Talking about the child’s injury, 57-year-old Wang Li’s face is full of doubts. On the morning of December 1st, she cooked breakfast as usual. Xiaojun woke up early, holding his cell phone in bed. At 9 o’clock, Wang Li went out to buy food, and she casually greeted the child. More than 10 minutes later, while bargaining with vendors in the food market, Wang Li’s mobile phone rang. After being connected, she heard a painful voice: "Mom, help me!" "

  It only took Wang Li a few minutes to run home and open the door. The scene in front of her frightened her. There is a big pool of blood on the living room floor, and on the floor leading to the bedroom, it is like being drawn with a huge brush. Wang Li ran into the bedroom and found Xiaojun lying beside the bed, covered in blood. Xiaojun had just finished the phone call, and the hand holding the mobile phone was still covered with blood, and the other hand was tightly covering his abdomen. Xiaojun was still conscious at that time and said softly, "I stabbed myself with a knife."

  Xiaojun was immediately sent to Xuzhou Renci Hospital. The doctor in the hand surgery ward of the hospital said that the patient stabbed his neck, upper limbs, abdomen and buttocks with a fruit knife. The hospital immediately organized experts to perform surgery to repair blood vessels, nerves and tendons. After more than 5 hours of emergency rescue, the operation was successful.

  Experts told Zi Niu news reporter that the injured lost a lot of blood, but fortunately they were sent to the hospital in time, which did not cause serious consequences.

  Experience before the outbreak

  A

  After graduating from technical school, he has changed nearly 10 jobs.

  Xiaojun’s family is very ordinary. He is the only child in the family, and his parents were both workers. His mother retired from the unit a few years ago to take care of the family full-time, and his father retired from the unit and looked for a job everywhere. In addition to retirement wages, father’s income from odd jobs has become the main source of income for the family. Although the family is not well-off, in Wang Li’s view, "at least I have never suffered from children."

  After graduating from a technical school in Xuzhou three years ago, Xiaojun tried nearly 10 jobs intermittently. Recently, he just quit his job as a tower crane on the construction site. Wang Li and her husband have never made financial demands on their children. They feel that their children are still young and it is not time to put pressure on them.

  "He doesn’t think about playing games every day instead of working hard," said Wang Li. Xiaojun worked in internal security for nearly a year and often worked overtime. When he came home, his children were too tired to turn on the computer. Wang Li thinks that when Xiaojun is resting at home, playing games to kill time is also a kind of rest.

  Wang Li said that Xiaojun is somewhat introverted, but very obedient. There is no obstacle to family communication at ordinary times, so she never understands how children can make "stupid things". The only reason she can think of is that "it’s all from playing games"!

  Wang Li doesn’t know that Xiaojun’s recent favorite game is called the glory of the king. She just thinks that Xiaojun has no idea to go out to work since he played this game.

  B

  I lost a few games in the game and felt "particularly frustrated in my life"

  Like many peers, Xiaojun has been playing games for almost 10 years. Regarding the glory of the king, Xiaojun said that this game is not very good, but it is really "addictive".

  Xiaojun doesn’t think he did something stupid because he was addicted to playing games. "That impulse was actually an outbreak of long-term depression," Xiaojun told Zi Niu news reporter. He had just lost several games at the time of the incident, and suddenly felt that his life was meaningless: "I was particularly frustrated."

  The "frustration" in Xiaojun’s mouth probably began after graduating from a technical school three years ago. The school recommended him to a machinery factory. Xiaojun majored in mechatronics, but the job here is assembly. "What I have learned is completely useless." More than 20 students who joined this enterprise with Xiaojun soon left their jobs one after another. Xiaojun said that he could tolerate the low-paying and boring work, and it was the daily commuting time that prompted him to follow in the footsteps of his classmates. From home to the enterprise, Xiaojun has to take the bus for about 1 hour, and then transfer to the factory car. It takes 2 hours to get down. "I need to get up at 5 o’clock in the morning and get off work at 6 o’clock in the evening. I usually get home after 8 o’clock."

  The second job, recommended by the school, is a waiter in a catering enterprise in Xuzhou. Wang Li feels that this job has stimulated the child. "The unit leader found fault everywhere because the child’s hair was a little long at that time." She and her husband both supported Xiaojun’s resignation.

  C

  I once had a fierce family dispute because I wanted to go out and make a break.

  The two jobs were not smooth, and the parents never blamed themselves. On the contrary, Xiaojun felt a little discouraged. Xiaojun said that his father was retiring from the unit at that time, and his family had certain economic pressure. He was eager to share it with his family earlier.

  After quitting his job as a waiter, Xiaojun tried to work in a car decoration shop. The main job every day is to wash the car for the guests. "It’s very tired and worthless." A few months later, he tried the position of tower crane on the construction site. This time, his parents asked him to quit the job. The mother felt that the child often worked at night and the lighting on the construction site was not good. "What if the child fell?"

  The longest job Xiaojun has done is the internal security work of security enterprises. After working for nearly a year, Xiaojun is even more depressed, his salary is not high, and he often works overtime. The most uncomfortable thing is that most of his colleagues are uncles in their 40 s and 50 s. "There is no common language at all, and I feel that I am wasting my life."

  Xiaojun had a fierce argument with his parents. He once proposed to go to a city with better economic conditions. Unexpectedly, his parents immediately objected. Xiaojun’s father said, "You haven’t even washed your clothes. Can you take care of yourself?" Mother Wang Li always said that she doesn’t need Xiaojun to earn much money, just live a stable life, so far away from home, how can parents take care of him?

  D

  Although his parents don’t blame him, he feels "very useless"

  In the communication with Zi Niu journalists, Wang Li mentioned many times that real life is too harsh on children, and she doesn’t understand why society can’t provide children with a stable job. She once thought of turning to some institutions to provide some employment guidance and pre-job training for her children.

  Every time Xiaojun leaves his job, his parents never blame him, which makes Xiaojun feel "very useless". His way of venting his emotions is still online games. Xiaojun said that he actually has no "internet addiction", but he just thinks that what else can he do besides playing games? Since junior high school, he seems to have adapted to this life, and many of his classmates are like himself, spending their spare time in front of the computer. Xiaojun doesn’t have many friends in reality. On the contrary, he has met many people in the online game world, but apart from chatting about games, he and netizens rarely have other topics.

  When Xiaojun was engaged in internal security work, he alienated the game. Because he often worked overtime, he was very tired after returning home and lost the impulse to play games.

  Father likes to keep fit. During that time, Xiaojun followed his father to keep fit. Father and son often go to the gym together. After his father is busy with his work, Xiaojun insists on it, and his father often praises him for his "fruitful" practice. This hobby other than playing games failed to enrich Xiaojun’s life after all. All kinds of difficulties in work are still going on, and Xiaojun feels that he is getting more and more depressed until he has a heart-wrenching outbreak.

  Expert pulse-taking

  Find your own position

  Make up "career planning"

  Zhou Xianyang, deputy director of the Student Affairs Department of Jiangsu Normal University and director of the Employment and Entrepreneurship Guidance Service Center, believes that from Xiaojun’s employment experience, he has always been in a passive state of choosing a job and failed to find his own position. His various reasons for resignation seem more like avoiding.

  Zhou Xianyang suggested that Xiaojun might as well make a career plan first, find a correct position according to his own situation and stick to it. In fact, ordinary posts also need to learn and pay, but also need to try and practice. The initial stage is more about experience, and through our own efforts, we can develop step by step.

  Zhou Xianyang also suggested that Xiaojun’s parents should have confidence in their children and encourage them instead of "protecting" them blindly. In modern society, how many people don’t face pressure and challenges?

  Zhu Haimei, the first batch of professional psychological counselors in China and a senior psychological teacher in Xuzhou No.1 Middle School, believes that from Xiaojun’s experience and various actions, he has the characteristics of "hollow man" in psychology, and he is confused about his future and doesn’t know what he can do or want to do. She suggested that Xiaojun should first find the goal of life and make up the course of "career planning"; Secondly, Xiaojun has a certain lack of self-awareness ability. With the help of professionals in psychological counseling institutions, he can "self-analyze" and understand what he wants in his heart and whether it is in line with his ability.

  Zhu Haimei also hopes that the parents of the children will boldly let go and let the children "take a trip."

  coda

  "I want to live a good life and work hard."

  After a few days in hospital, Xiaojun finally put down the game. He told Zi Niu news reporter that he fell down this time and he would get up again. "I won’t play games again." Xiaojun still hopes to find a job with a professional counterpart, but he also said that he had a problem with his mentality in the past and had too high expectations for himself. In the future, he will put down too many ideas and work as long as he is almost the same. He will not give up because of a little setback: "I want to live and work well."

  When Xiaojun said these words, Zi Niu news reporter noticed that Wang Li, whose mood had been calm, secretly wiped her tears behind her back.

  (The characters in the text are pseudonyms)

Kung Fu Panda 4 is a love letter to China’s Kung Fu movies.

"Kung Fu Panda 4" was released on March 22nd, and the panda A Bao returned to the big screen after 8 years’ violation.

The animated film Kung Fu Panda 4, co-directed by mike mitchell and Stephanie Ma stine, was released on March 22nd. This film is the fourth in a series of Kung Fu Panda movies, and the panda A Bao has returned to the big screen after eight years. In the English version, the comedian Jack Black once again returned to be the naive kung fu master Po. Bo Huang, Yang Mi and Rulu were the Chinese voices of Po, Xiaozhen and "The Phantom of the Demon" in Kung Fu Panda 4 respectively.

Kung Fu Panda 4 is a rare animated film that can capture the fourth episode. The Kung Fu Panda series, which has spanned nearly 16 years, has captured an amazing box office of about $2 billion in the world. The lovely panda Po is the protagonist of this legendary series. He shows the profound truth and universal concepts about self-discovery, overcoming fear and teamwork with stories full of oriental thoughts, which makes the series accumulate a very deep audience around the world. From the first movie, Kung Fu Panda series began to perfectly blend comedy, action and true feelings.

"I am a big fan of this series, and Kung Fu Panda is also one of the best series of movies ever. What excites me most is to explore its unique combination of comedy and action. Especially as a kung fu movie fan, there are extremely wonderful action fights in the story of this movie, and at the same time, comedy and animation are mixed together. It is a perfect opportunity for me. " Michelle, co-director of Kung Fu Panda 4, told the Beijing News that there will be more action scenes in Kung Fu Panda 4, because it is a love letter for China Kung Fu movies. "I like all kung fu movies, such as movies starring Bruce Lee, Kung Fu directed by Stephen Chow, Yuan Heping’s" Young Huang Feihong’s Iron Horse "and so on. We found inspiration in these movies, absorbed the essence and put them into this movie. For example, at the beginning of the film, Po raised his finger, which is a classic action of Bruce Lee. Of course, we must pay tribute to Bruce Lee. Another example is a landlady who is a powerful and skilled warrior. She has curly hair on her head, which seems to pay tribute to Stephen Chow’s movie Kung Fu (the chartered woman played by Yuan Qiu). "

Kung Fu Panda 4 has scenes to pay tribute to Bruce Lee’s classic movements and the rented woman in the film Kung Fu.

Simple Po wants to be a spiritual leader.

With Kung Fu Panda 4 leading the series into a new chapter, Po’s story has also taken a gripping turn, guiding him to embark on an inner journey about growth and change. With extraordinary courage and kung fu tricks of "punching the old master to death", the Dragon Warrior Po defeated some of the best kung fu villains in the world in the first three thrilling adventures. This time, fate summoned him to cultivate his body and mind. To put it bluntly, he was appointed as the spiritual leader of Heping Valley because of his simple nature, but this incident immediately triggered several obvious problems: First, Po knew nothing about how to be a spiritual leader, which was equivalent to letting him, who loved food, "eat birds and eat blood"; Secondly, Po should find a new Dragon Warrior as soon as possible, and train him to take up his post smoothly before he can retire and become a lofty leader, which is a process that needs thorough understanding and acceptance for him. To make matters worse, the powerful evil mage, the Phantom Queen (voiced by Viola Davis), has recently reappeared in the Jianghu. She is a petite lizard that can be transformed into the appearance of any animal, regardless of its size. After the Phantom of the Opera, those greedy little eyes are fixed on the staff of wisdom in Po’s hands. With it, she will be able to reconvene all the villains who have been hit by Po in the spirit world.

In "Kung Fu Panda 4", Po’s new partner is the cunning and witty thief Shahu Xiaozhen.

Therefore, Po is in urgent need of help, and then he meets the cunning and witty thief Xiaozhen (voiced by Awkwafina). This sand fox annoys Po all over, but her ability will help a lot. In order to protect the Valley of Peace from being trampled by the clutches of the Phantom of the Opera, tell it to the judge, who had frequent jokes, had to fight side by side. In this process, Po will find that unexpected places also meet heroes. Michelle said that in addition to being black and white, Po’s thoughts are black and white, and there are only good people and bad people in his mind. But this time, the newly added character Xiao is really a good and evil character. As a thief, she is still kind-hearted, which makes Po in a dilemma for a while. I don’t know if I can trust her. In the initial discussion, the production team found that Po rarely left the Valley of Peace, so they decided to take him out of the comfort zone and come to the new environment of Juniper City to get to know Xiaozhen. "We want to design such a movie, in which Xiaozhen and Po represent the city and the countryside respectively. Po from the countryside came to the big city for the first time, so we basically created a new york Times Square in an imaginary ancient China world, where all kinds of animals are in groups, and the number is more than you have ever seen before, including rhinoceros, sheep, wild boar, domestic pigs, goats, crocodiles and bears." In Kung Fu Panda 4, the scenes visited by Po and Xiaozhen are broader than those in the previous work. Michelle said, "This magnificent world has caused Po to change, making him realize that he may be ignorant. As he explores this vast new world, he also comes into contact with all kinds of people.Accepted the concept that the world is not only black and white. This journey made Po wise and saw that there were more than just good and evil sides in the world. "

A team of more than 500 people creates a multicultural perspective

The production team took the time to polish the story and characters of this film carefully, and also paid attention to the standards set by previous films. "This movie has been separated from the last one for eight years, and we have to live up to our high expectations. The first three movies have been a great success, and the fans of Kung Fu Panda have been growing from the first one, constantly crossing the age group. Our goal is to create a movie that can resonate with men, women and children. It not only pays tribute to the memories and legends of the previous work, but also introduces new, interesting and exciting elements. We want to strive to achieve a balance between the two. " Michelle introduced that in the process of cooperation in finalizing the story, the team of Kung Fu Panda 4 created a vibrant and creative environment: "About 500 people contributed to this film, bringing diversified perspectives to the story, sharing the same opinions and goals with everyone, making the finalization process exciting, and allowing us to introduce new ideas on the basis of retaining the styles and feelings of the first three films."

There are about 500 people behind Kung Fu Panda 4, who come from all over the world.

Stephanie Ma stine, the co-director of this film, is a Chinese-American female directors. In the final stage of the production of Kung Fu Panda 4, the complex culture in which she grew up also brought a lot of fun and knowledge to the whole team. "My family comes from China, so I will teach the crew to play mahjong, a game that my father once joked would lead me astray," she said. "But now I’m here, taking my colleagues to enjoy the fun of this China game. From the peaceful valley with rural customs to the bustling city of juniper, we have been trying to capture this extensive culture in the movies. Our attention to small details, such as whether a food is authentic or not, has created a sense of richness for the world of Kung Fu Panda, which is constantly resonating with audiences around the world. " Michelle and the production team pay great attention to realism, and the final product is a love letter they wrote to China culture, martial arts and the whole series of Kung Fu Panda. He said, "Since the release of Kung Fu Panda 3, the world has improved a lot, and we have also noticed these changes, and tried to add more diversity to our actors, crews and later stages, and even Kung Fu has evolved. Many of our animators and artists still clearly remember how they watched Kung Fu Panda when they were young, and they were all very excited that they could contribute to the series of movies they liked since childhood in this new work. "

Behind the scenes

1. In order to capture the real kungfu movements, Sean sexton, director of animation roles with background in Taekwondo and Aikido, integrated the realistic mechanism into Po’s movements. sexton’s team cooperated with a stunt director and several performers to shoot many accurate reference shots for animation.

2. For the inspiration of camera following, animated characters and action scenes, the production team invited stunt coordinator and martial artist Don Ty Theerathada as the kung fu consultant for this film. Theerathada and his stunt team used to be responsible for the fight scene design and arrangement of many action movies. In addition, the stunt team also photographed the scene reference for the animators, who used props designed to imitate the characters’ costumes, costumes, horns, tails and other characteristics to study the natural movements of animals.

3. In the process of making Kung Fu Panda series, animation technology has also made great progress. These technological advances have achieved dynamic camera following, enhanced lighting and unlimited facial feature control for Kung Fu Panda 4. However, despite the technological progress, the animators still combine the old-school and new-school technologies to create traditional hand-drawn pencil drafts for action scenes.

The big villain in Kung Fu Panda 4, the Phantom of the Demon Queen.

4. The film adopts the opinions of Dr Stuart Sumaida, a biologist and vertebrate paleontologist, to help shape the Phantom of the Phantom and the Queen and her army of Komodo dragons. The physiology, movement and independent rotation of eyes of these characters have been carefully designed.

5. It is a complicated process to shape the transformation after the Phantom of the Opera, which is inspired by movies such as The Ring of the Rings at Midnight, X-Men, Nightcrawler and Little Yellow Man with Big Eyes. In order to pursue the details of the transformation, this character is bound with more than 8,000 control points. In order to solve the clothing problem during the transformation of the Phantom of the Opera, the design is adjusted to seamlessly inhale the clothing into the skin.

Welcome the audience to watch Kung Fu Panda 4 at Dolby Cinema in Belle Palace and enjoy the ultimate audio-visual experience.

Beijing News reporter Zhou Huixiao

Editor Huang Jialing

Proofread Li Lijun

More than 7.6 million vehicles are rare! The largest recall of your car in domestic automobile history may also be included.

  CCTV News:In September, several major auto companies, such as Volkswagen and General Motors, successively announced the recall of some products.Within half a month, the total number of cars recalled by several major car companies reached more than 7.6 million, which is considered to be the largest number of car recalls in a short period of time.

  On September 14, AQSIQ announced that Volkswagen includesImported Volkswagen, FAW-Volkswagen, SAIC Volkswagen recall partImported Volkswagen, Audi, Seat, SkodaBrand and domestic Volkswagen and Audi brands, totaling more than 4.86 million vehicles.

  On September 15, GM included imports.Saab and OpelBrand, as well as domesticChevrolet and BuickBrand, announced a total recall of nearly 2.53 million cars.

  On September 25th, Guangqi Honda recalled some domestic products.Accord, Fit, FengfanWaiting for cars, totaling more than 245,000.

  The airbags produced by Takada Corporation of Japan are unsafe.

  It is understood that such a huge number of recalls point to a Japanese supplier — — Takada company, because the airbag it is equipped with for the automobile factory is not safe.

  It is understood that the reasons for the recall of Volkswagen, GM and Guangqi Honda include: the front airbag of the driver’s seat or the co-driver’s seat of some vehicles is equipped with an ammonium nitrate gas generator without desiccant produced by Takada Company. When the airbag is deployed, these gas generators may be abnormally damaged, causing debris to fly out, hurting people in the car, which poses a safety hazard. Several major car companies have said that they will replace airbags for vehicles within the recall range free of charge to eliminate potential safety hazards.

  Changan Ford, BMW Brilliance and many other car companies have previously announced the recall of some vehicles. The Takada airbag incident was in China.It involves more than 30 vehicle companies, involving about 20 million vehicles..

  Expert: the problem airbag is like a "throat cutter"

  Problem airbags have potential safety hazards, which may hurt people inside the car. What is going on? The authoritative third-party automobile safety inspection agency in China — — The chief expert of China Automotive Technology Research Center made an interpretation.

  In the test, the broken metal is ejected from the inferior airbag, just like a throat cutter, which directly stabs the dummy’s face and neck. The expert brought an airbag installed at the steering wheel to demonstrate on the spot: "The airbag is folded in the steering wheel. When the vehicle collides, the ignition device quickly ignites the combustion improver in the gas generator, and the energy released by the combustion improver quickly passes through the dense exhaust holes on the gas generator, so that the airbag expands and expands immediately."

  Experts pointed out that the gas generator of Takada airbag is filled with unstable ammonium nitrate combustion improver. Under the condition of high temperature and high humidity, the medium of ammonium nitrate has changed from flake to powder. Therefore, in the process of explosion, a larger explosion equivalent is produced, which causes the shell of the gas generator to rupture.

  Experts pointed out that when a vehicle collides, the airbag must be filled and deployed quickly in a short time, and its deployment speed is about 300 kilometers per hour. With such a fast speed, we must strictly ensure the safety of personnel.

  First, the airbag must be matched with the seat belt.

  Second, it is forbidden to put some ornaments, perfume bottles and so on in the area where the airbag is deployed.

  The airbags produced by Takada Corporation of Japan have caused many casualties around the world. Takada Corporation paid huge fines and compensation for this, and the company also filed for bankruptcy protection in June this year.

  Since 2008, after the first fatal accident occurred in airbags produced by Takada Company of Japan, by the end of February 2017, nearly 200 people had been killed or injured.

  In 2014, Takada Airbag began to launch a global large-scale recall.

  In January, 2017, Takada admitted that the hidden airbag would be fatal for 15 years, and agreed to pay a fine of $25 million, plus $125 million in compensation for the victims’ families and $850 million to pay the recall cost of the automobile manufacturer.

  As of May 2017, 19 automobile manufacturers, including Honda, Toyota, Nissan, BMW, Mercedes-Benz and Tesla, have recalled up to 120 million vehicles in the global market due to safety hazards of Takada airbags.

  In June 2017, Takada filed for bankruptcy protection.

  Expert: more attention should be paid to safety in parts concentration.

  China Automobile Industry Association pointed out that globalization has accelerated the monopoly trend of large-scale parts enterprises, which has both advantages and disadvantages. Large-scale parts enterprises will strengthen research and development, and drive or assist vehicle enterprises to promote technological progress. The disadvantage is that once the parts are too concentrated and there is a safety problem, it will have an impact on the global automobile industry.

Run, China! National fitness is on the road

  Create a "15-minute fitness circle" around the people and promote the free or low-cost opening of public sports facilities … … Not long ago, the Healthy China Action (2019— "2030)" has put forward a series of bright and hard indicators for the national fitness action, and has become a "construction drawing" for promoting the construction of a healthy China.

  On the occasion of "National Fitness Day" on August 8, this heavy action plan provides guidance and suggestions for people’s scientific fitness. From the guidance of government planning to the extensive participation of the whole people, the diversified fitness craze has risen everywhere, and the enthusiasm and creativity of hundreds of millions of people are pushing the health concept from "treating diseases as the center" to "people’s health as the center".

  Let "where to keep fit" become "keep fit around"

  "Where is the fitness going?" It used to be a problem for many people.

  Ma Mingyu, a citizen of Changchun, Jilin Province, is an aerobics enthusiast. However, the Yitong River, which is covered with black water and overgrown with weeds, has kept him away from the gym for a long time.

  In recent years, after water treatment and the construction of leisure fitness venues, riverside parks have sprung up and fitness trails along the river have gradually spread. Every evening, many citizens walk briskly along the Yitong River trail. The river is cool, the breeze is blowing gently, and the willow branches are swaying, which makes people feel carefree.

  "Thanks to the government for creating ‘ 15-minute fitness circle ’ We can exercise in the scenery now when we leave home. " Ma Mingyu said.

  The rise of national fitness is inseparable from the popularity of the "15-minute fitness circle".

  In the Healthy China Action Document, a set of data clearly describes the goal of a healthy China — — By 2022 and 2030, the opening rate of school sports venues and facilities will exceed 70% and 90%; The per capita sports ground area is 1.9 square meters and above and 2.3 square meters and above respectively.

  Nowadays, "fitness is around" has become a hot word in the circle of friends. "People’s awareness of fitness has increased, from the past ‘ Want me to practice ’ Up to now ‘ I want to practice ’ People’s physical health has generally improved, and the national fitness facilities and morning and evening training sites all over urban and rural areas, as well as the surging fitness boom everywhere, have become a beautiful landscape. " Zhang Ruilin, director of Jilin Provincial Sports Bureau, said.

  Exercise prescription makes health data "beautiful"

  Knocking on the keyboard with your shoulders, crossing your legs to see the materials, hunching over and eating takeout, unconsciously changed the cubicle office workers; Brush Tik Tok, play "mobile games" and see friends circle. Electronic products have made many people "low-headed".

  The data of the survey results of national fitness activities are not very good-looking: the proportion of urban and rural residents who regularly participate in physical exercise in China is 33.9%, of which the regular exercise rate of residents aged 20 to 69 is only 14.7%, and the regular exercise rate of adults is at a low level. Lack of physical activity has become an important reason for the occurrence of various chronic diseases.

  At present, although there are more and more "fitness coffee" dressed in short clothes, the damage caused by improper exercise is quietly eroding people’s fitness enthusiasm.

  Health China Action Document points out that individuals should master sports skills and exercise scientifically to avoid sports risks.

  Zheng Jiang, director of the Sports Medicine Clinic of the Red Cross Hospital in Xi ‘an, Shaanxi Province, said that the key to upgrading the concept of "to exercise" is to improve the public’s scientific exercise literacy, establish the concept of "exercise is a good doctor", and formulate individualized exercise prescriptions according to different ages, lifestyles and exercise abilities. By guiding people to exercise scientifically and reasonably and appropriately, we can bridge the key bridge between fitness and health.

  How to make people’s health data "beautiful"? Zheng Jiang suggested that in order to promote the formation of a "combination of sports and medicine" disease management and health service model, we should first strengthen the establishment of sports medical professional institutions and establish a number of sports prescription clinics through existing medical resources. Train sports medical professionals, improve their ability to evaluate sports risk and sports ability, and formulate individualized sports prescriptions.

  It is understood that the State Sports General Administration, the Chinese Sports Science Society and Beijing Sport University have done a lot of work in the construction and promotion of sports prescriptions. According to Wang Zhengzhen, a professor at Beijing Sport University, there have been 12 sessions of training for sports prescribers, and good results have been achieved.

  Billions of new fitness kinetic energy release more health dividends.

  Yoga, dance, boxing, barbell … … With the change of health concept and the upgrading of fitness consumption, the fitness market is developing rapidly, and "internet plus Fitness" is becoming more and more popular. What are the new "ways to play" and what shortcomings need to be made up for the national fitness that runs towards a better life?

  Focusing on the goals to be achieved by 2022 and 2030 proposed by the Healthy China Action, Wang Zhengzhen pointed out that the Healthy China Action defined the roles and main targets to be achieved by the government, society, families and individuals respectively, which not only clarified the responsibilities and division of labor, but also helped to form a "combination boxing".

  — — Personally, the Healthy China Initiative proposes to encourage moderate-intensity exercise for more than 30 minutes three times a week, or to accumulate 150 minutes of moderate-intensity or 75 minutes of high-intensity physical activity. Try to move as much as possible in your daily life, and achieve 6000 to 10000 steps of physical activity every day.

  — — Socially, the Healthy China Action proposes that fitness organizations around the masses should be established and improved, sports associations should achieve full coverage in cities, counties and townships, and individual sports associations should be extended to the masses, so that people who want to exercise can join the sports organizations.

  — — At the government level, the Healthy China Action proposes to promote the construction of basic public sports service system, coordinate the construction of national fitness venues and facilities, and build a number of national fitness venues and facilities such as sports parks and community fitness centers.

  Promote national fitness into families and encourage the development of national fitness volunteer service … … Lang Wei, director of the Group Department of the State Sports General Administration, said that the Healthy China Action hopes to make the people "move" towards health and exercise, so that hundreds of millions of people can work and live better and in the sunshine, and constantly release the new kinetic energy of healthy China. According to Xinhua News Agency, Beijing, August 7 th