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Script killing： Top stream content creators earn tens of thousands of dollars a month, which will become normal entertainment in the future.

　　According to the interviewee, the "4D" screen script against the horizon kills the picture.

　　The "script killing" that arose in China at the end of 2016 has gone through three or four years. This emerging thing, which is called by the industry as "containing tens of billions of market scale and nearly 10 million consumers", has also attracted wide attention.

　　At the 3rd Chengdu (International) Digital Entertainment Expo (IGS Expo), which opened in Chengdu on October 1st, a number of domestic script-killing related practitioners gathered. Chengdu Business Daily-Red Star journalists talked with many people in the industry on the spot to get a glimpse of the new trends in the industry.

　　Some people say that script killing has ushered in the "3.0" era, and the content has not only been iteratively updated, but also the gameplay and scenes are more diverse.

　　Another phenomenon is that more and more C-end players have penetrated into the middle and upper reaches of the industry, and some players have become content creators. Someone revealed: "It is normal for top-stream content creators to earn tens of thousands or hundreds of thousands a month." There are also players who team up to change careers collectively, starting from the middle reaches of the industry and testing new ways of playing and new scenes.

　　Script killing entered the "3.0" era.

　　Content, gameplay, and scenes have been iterated.

　　"Script killing has entered the 3.0 era, and there have been iterations in the fields of script content and gameplay." At the event site, Lin Bo, the public relations director of the headquarters of Sanqian World Culture Media Co., Ltd. (hereinafter referred to as "Sanqian World") told reporters. Sanqian World is a local enterprise in Chengdu, which was established in 2017. Its business system covers the entire industrial chain of offline story interactive games, involving content creation, script distribution, store management and other businesses.

　　Taking the 1.0 era three years ago as an example, Forestry Bo said that in terms of scripts, the basic conditions for composing a high-quality script in the 1.0 era are: a complete story composed of a reasonable case combined with complex character relationships. However, with more and more audiences and more mature markets, players are not simply satisfied with the needs of the script game form (that is, a pure reasoning game), and have higher requirements for the story content.

　　Diversification, upgrading and iteration are also the views of Liu Cong, co-founder of Inverse Vision. Inverse Vision is an industry service provider with independent research and development of the curtain system, mainly focusing on high-quality script content, upgrading the immersive space entertainment experience driven by technology, and serving the script killer.

　　The reporter experienced the "4D" curtain script killing against the horizon at the scene. It’s a closed space, with four walls forming a ring curtain. In the center of the space, there is an interactive desktop screen. When playing games, players sit around the table. As the story progresses, the table will show a functional picture to promote the story, and players can interact with it. The sound and LED light at the top will also change with the needs of the story link, reflecting the synchronization effect of sound, light and electricity.

　　"The player experience affects the direction of the industry, and upgrading the player’s game experience is our original intention to build this project." Liu Cong said that Inverse Vision is a new branch of the industry, which mainly cooperates with the content exporters in the script killing industry. Through the secondary curtain content creation of the high-quality script promoted by the issuer, it will be promoted to offline stores.

　　"The script has both content and form. It can combine all walks of life, such as cultural tourism, to revitalize young people’s cognition of traditional industries. It can also be combined with education and other industries to entertain and educate. " Forestry Bo believes that script killing is the starting point of offline immersive entertainment, and it can carry more scenes and play more functions in the future.

　　Immersive entertainment is also the starting point of the three thousand worlds. Three Thousand Worlds had previously cooperated with the relevant departments of Luodai ancient town, and created a 100-person-scale script killing project "The World in the Late Han Dynasty" in Luodai ancient town. Indoor, they also created a super immersive theater "Qing Ming", which is an experience mode that combines the form of desktop script killing with the characteristics of secret room games.

　　"This game can have multiple endings, and the player’s decision may affect the plot direction and even the ending. This model has also made ‘ Have a fever ’ Player ‘ Brush more ’ The possibility is more commercial than the traditional script. "

　　It is normal for top stream content creators to earn tens of thousands of dollars a month.

　　But excellent authors are hard to copy.

　　Forestry Bo believes that at present, script killing has formed a relatively perfect ecological system, that is, script creators, script publishers and offline stores have built up the upper, middle and lower reaches respectively. Script creators create scripts, script publishers distribute and promote scripts and sell them to offline stores, which then push scripts to players.

　　From the perspective of industrial chain, content creators are the bottom of the supply chain. At present, there are two business models of creators: one is "buyout", that is, paying the creators a fixed price; The other is "sharing", which gives the creator a certain proportion of the sales according to the transaction.

　　According to the average level in the industry, the current buyout purchase price is generally concentrated in the range of 0.7-15 thousand yuan, while the sharing ratio between the sharing method and the creator is 3: 7 to 5: 5. At present, the price of boxed scripts is in the range of 300-700 yuan, while the city-limited and exclusive price will reach 2,000-5,000 yuan.

　　Then, does the "script killing content creators with a monthly income of 100,000" circulating in the industry really exist?

　　"For the top flow, it is normal to enter tens of thousands or hundreds of thousands a month." Another industry insider, who did not want to be named, said that most top authors are the signboards of the corresponding issuers. "They may be able to produce a work that can make a profit of one or two million in a month." And some content creators who are good at business may also integrate creation and distribution, which is likely to develop into an industry leader.

　　On the other hand, from the perspective of cooperation mode, there are three ways of cooperation between 3000 World and content creators: collecting manuscripts from the society, signing up teams and cultivating fixed teams by themselves. As far as forestry blog is concerned, because of the low industry threshold, content creators are also emerging in large numbers.

　　So, will there be a surplus of scripts?

　　He denied the reporter’s statement. "At present, the market consumes scripts much faster than the output of scripts, and the market is still in short supply." The reason is that for the store, the script killing is basically a "one-time consumable", and the store needs to constantly "update". And this new speed in the world is basically 5-7 new scripts a month.

　　"But a top-stream content creator is hard to copy." He said that a good script must be both story-telling and game-playing, and a script should be popular, and the comprehensive factors are complex, and it cannot be discussed only by the content quality. Some people in the industry are trying to sort out the literacy and writing skills of a good script, and they are also considering whether they can form a template for mass production. But at present, these attempts have not been effective, because "no matter the quality or speed of creation, the creators are unstable." We all know that even if it is hot now ‘ Popular fried chicken ’ The next work may not guarantee the quality of this output. "

　　Players are infiltrating the middle and upper reaches of the industry.

　　In the future, script killing will become normal entertainment.

　　Another phenomenon observed by the reporter is that more and more C-end players and outsiders have also made their debut in groups and even penetrated into the middle and upper reaches of the industry.

　　In forestry blog’s view, players are the most important link in the whole industrial ecological chain and an "energy reserve pool". "A player may become an author, or a publisher may work closely with the author, or he may become a shopkeeper." Some of the content creators who cooperate with them are such players.

　　This phenomenon has also been confirmed in the team of Inverse Vision. Liu Cong’s team comes from all walks of life, such as directing, film and television, software and hardware technology development and so on. The founding team got to know each other because they loved to play scripts, and finally formed a group to "debut".

　　Regarding the future of the industry, both of them expressed optimism: "Relevant reports show that script killing is an offline consumption scene second only to sports and fitness and movies. It is foreseeable that script killing will become a standardized and normalized entertainment in the future." (Reporter Peng Xiangping)

After playing the glory of the king for 3 hours, the young man stabbed himself 13 times. What happened？ !

A small army lying in a hospital bed

The wound on Xiaojun's wrist.

The wound on Xiaojun’s wrist.

　　The 21-year-old Xiaojun hurried through the breakfast cooked by his mother and returned to the game world of "the glory of the king" — — He has been playing for three hours. Mother Wang Li went out to buy food. After more than 10 minutes, she suddenly received a phone call from her son and only heard a sentence "Help me"! When my mother came home, the scene in front of her still haunted her: there was a big pool of blood on the living room floor, and the blood spread to the bedroom. Lying in bed and covered in blood, my son pointed to a fruit knife and told his mother, "I pricked my own … …”

　　Zi Niu journalist Ma Zhiya correspondent Zhou Yiwen/photo

　　What happened?

　　Stab yourself 13 times.

　　The operation lasted for 5 hours.

　　On the morning of the 6th, Xiaojun was lying on the hospital bed in the hand surgery ward of Xuzhou Renci Hospital, his eyes were wandering, but he would stay on the TV on the opposite wall from time to time, where an NBA basketball game was being broadcast. Xiaojun said that he used to like watching basketball very much. After he became addicted to online games, he seldom watched games.

　　Xiaojun stabbed himself 13 times, and his arms, neck and abdomen were wrapped in gauze, but he seemed to recover well. Although the wound still hurts, every time his mother Wang Li hears his casual groan and asks, he always says "it doesn’t matter".

　　After Xiaojun was injured and admitted to the hospital, Wang Li almost never left. Wang Li said that the child is introverted, but very obedient. She rarely scolds him at ordinary times. Now that the child has made a mistake, she can’t bear to be harsh.

　　Talking about the child’s injury, 57-year-old Wang Li’s face is full of doubts. On the morning of December 1st, she cooked breakfast as usual. Xiaojun woke up early, holding his cell phone in bed. At 9 o’clock, Wang Li went out to buy food, and she casually greeted the child. More than 10 minutes later, while bargaining with vendors in the food market, Wang Li’s mobile phone rang. After being connected, she heard a painful voice: "Mom, help me!" "

　　It only took Wang Li a few minutes to run home and open the door. The scene in front of her frightened her. There is a big pool of blood on the living room floor, and on the floor leading to the bedroom, it is like being drawn with a huge brush. Wang Li ran into the bedroom and found Xiaojun lying beside the bed, covered in blood. Xiaojun had just finished the phone call, and the hand holding the mobile phone was still covered with blood, and the other hand was tightly covering his abdomen. Xiaojun was still conscious at that time and said softly, "I stabbed myself with a knife."

　　Xiaojun was immediately sent to Xuzhou Renci Hospital. The doctor in the hand surgery ward of the hospital said that the patient stabbed his neck, upper limbs, abdomen and buttocks with a fruit knife. The hospital immediately organized experts to perform surgery to repair blood vessels, nerves and tendons. After more than 5 hours of emergency rescue, the operation was successful.

　　Experts told Zi Niu news reporter that the injured lost a lot of blood, but fortunately they were sent to the hospital in time, which did not cause serious consequences.

　　Experience before the outbreak

　　After graduating from technical school, he has changed nearly 10 jobs.

　　Xiaojun’s family is very ordinary. He is the only child in the family, and his parents were both workers. His mother retired from the unit a few years ago to take care of the family full-time, and his father retired from the unit and looked for a job everywhere. In addition to retirement wages, father’s income from odd jobs has become the main source of income for the family. Although the family is not well-off, in Wang Li’s view, "at least I have never suffered from children."

　　After graduating from a technical school in Xuzhou three years ago, Xiaojun tried nearly 10 jobs intermittently. Recently, he just quit his job as a tower crane on the construction site. Wang Li and her husband have never made financial demands on their children. They feel that their children are still young and it is not time to put pressure on them.

　　"He doesn’t think about playing games every day instead of working hard," said Wang Li. Xiaojun worked in internal security for nearly a year and often worked overtime. When he came home, his children were too tired to turn on the computer. Wang Li thinks that when Xiaojun is resting at home, playing games to kill time is also a kind of rest.

　　Wang Li said that Xiaojun is somewhat introverted, but very obedient. There is no obstacle to family communication at ordinary times, so she never understands how children can make "stupid things". The only reason she can think of is that "it’s all from playing games"!

　　Wang Li doesn’t know that Xiaojun’s recent favorite game is called the glory of the king. She just thinks that Xiaojun has no idea to go out to work since he played this game.

　　I lost a few games in the game and felt "particularly frustrated in my life"

　　Like many peers, Xiaojun has been playing games for almost 10 years. Regarding the glory of the king, Xiaojun said that this game is not very good, but it is really "addictive".

　　Xiaojun doesn’t think he did something stupid because he was addicted to playing games. "That impulse was actually an outbreak of long-term depression," Xiaojun told Zi Niu news reporter. He had just lost several games at the time of the incident, and suddenly felt that his life was meaningless: "I was particularly frustrated."

　　The "frustration" in Xiaojun’s mouth probably began after graduating from a technical school three years ago. The school recommended him to a machinery factory. Xiaojun majored in mechatronics, but the job here is assembly. "What I have learned is completely useless." More than 20 students who joined this enterprise with Xiaojun soon left their jobs one after another. Xiaojun said that he could tolerate the low-paying and boring work, and it was the daily commuting time that prompted him to follow in the footsteps of his classmates. From home to the enterprise, Xiaojun has to take the bus for about 1 hour, and then transfer to the factory car. It takes 2 hours to get down. "I need to get up at 5 o’clock in the morning and get off work at 6 o’clock in the evening. I usually get home after 8 o’clock."

　　The second job, recommended by the school, is a waiter in a catering enterprise in Xuzhou. Wang Li feels that this job has stimulated the child. "The unit leader found fault everywhere because the child’s hair was a little long at that time." She and her husband both supported Xiaojun’s resignation.

　　I once had a fierce family dispute because I wanted to go out and make a break.

　　The two jobs were not smooth, and the parents never blamed themselves. On the contrary, Xiaojun felt a little discouraged. Xiaojun said that his father was retiring from the unit at that time, and his family had certain economic pressure. He was eager to share it with his family earlier.

　　After quitting his job as a waiter, Xiaojun tried to work in a car decoration shop. The main job every day is to wash the car for the guests. "It’s very tired and worthless." A few months later, he tried the position of tower crane on the construction site. This time, his parents asked him to quit the job. The mother felt that the child often worked at night and the lighting on the construction site was not good. "What if the child fell?"

　　The longest job Xiaojun has done is the internal security work of security enterprises. After working for nearly a year, Xiaojun is even more depressed, his salary is not high, and he often works overtime. The most uncomfortable thing is that most of his colleagues are uncles in their 40 s and 50 s. "There is no common language at all, and I feel that I am wasting my life."

　　Xiaojun had a fierce argument with his parents. He once proposed to go to a city with better economic conditions. Unexpectedly, his parents immediately objected. Xiaojun’s father said, "You haven’t even washed your clothes. Can you take care of yourself?" Mother Wang Li always said that she doesn’t need Xiaojun to earn much money, just live a stable life, so far away from home, how can parents take care of him?

　　Although his parents don’t blame him, he feels "very useless"

　　In the communication with Zi Niu journalists, Wang Li mentioned many times that real life is too harsh on children, and she doesn’t understand why society can’t provide children with a stable job. She once thought of turning to some institutions to provide some employment guidance and pre-job training for her children.

　　Every time Xiaojun leaves his job, his parents never blame him, which makes Xiaojun feel "very useless". His way of venting his emotions is still online games. Xiaojun said that he actually has no "internet addiction", but he just thinks that what else can he do besides playing games? Since junior high school, he seems to have adapted to this life, and many of his classmates are like himself, spending their spare time in front of the computer. Xiaojun doesn’t have many friends in reality. On the contrary, he has met many people in the online game world, but apart from chatting about games, he and netizens rarely have other topics.

　　When Xiaojun was engaged in internal security work, he alienated the game. Because he often worked overtime, he was very tired after returning home and lost the impulse to play games.

　　Father likes to keep fit. During that time, Xiaojun followed his father to keep fit. Father and son often go to the gym together. After his father is busy with his work, Xiaojun insists on it, and his father often praises him for his "fruitful" practice. This hobby other than playing games failed to enrich Xiaojun’s life after all. All kinds of difficulties in work are still going on, and Xiaojun feels that he is getting more and more depressed until he has a heart-wrenching outbreak.

　　Expert pulse-taking

　　Find your own position

　　Make up "career planning"

　　Zhou Xianyang, deputy director of the Student Affairs Department of Jiangsu Normal University and director of the Employment and Entrepreneurship Guidance Service Center, believes that from Xiaojun’s employment experience, he has always been in a passive state of choosing a job and failed to find his own position. His various reasons for resignation seem more like avoiding.

　　Zhou Xianyang suggested that Xiaojun might as well make a career plan first, find a correct position according to his own situation and stick to it. In fact, ordinary posts also need to learn and pay, but also need to try and practice. The initial stage is more about experience, and through our own efforts, we can develop step by step.

　　Zhou Xianyang also suggested that Xiaojun’s parents should have confidence in their children and encourage them instead of "protecting" them blindly. In modern society, how many people don’t face pressure and challenges?

　　Zhu Haimei, the first batch of professional psychological counselors in China and a senior psychological teacher in Xuzhou No.1 Middle School, believes that from Xiaojun’s experience and various actions, he has the characteristics of "hollow man" in psychology, and he is confused about his future and doesn’t know what he can do or want to do. She suggested that Xiaojun should first find the goal of life and make up the course of "career planning"; Secondly, Xiaojun has a certain lack of self-awareness ability. With the help of professionals in psychological counseling institutions, he can "self-analyze" and understand what he wants in his heart and whether it is in line with his ability.

　　Zhu Haimei also hopes that the parents of the children will boldly let go and let the children "take a trip."

　　coda

　　"I want to live a good life and work hard."

　　After a few days in hospital, Xiaojun finally put down the game. He told Zi Niu news reporter that he fell down this time and he would get up again. "I won’t play games again." Xiaojun still hopes to find a job with a professional counterpart, but he also said that he had a problem with his mentality in the past and had too high expectations for himself. In the future, he will put down too many ideas and work as long as he is almost the same. He will not give up because of a little setback: "I want to live and work well."

　　When Xiaojun said these words, Zi Niu news reporter noticed that Wang Li, whose mood had been calm, secretly wiped her tears behind her back.

　　(The characters in the text are pseudonyms)

Rogge’s first press conference praised the Olympic Village and predicted the ＂awakening＂ of Asian sports.

　　On August 2nd, IOC President Jacques Rogge answered questions about the IOC Executive Board meeting and the Beijing Olympic Games at the press conference held in the main press center of Beijing Olympic Games. China News Agency issued Wu Zhonglin photo

　　On August 2nd, IOC President Jacques Rogge said at the press conference held in the main press center of Beijing Olympic Games that he was very satisfied with the work of BOCOG and he was looking forward to seeing a perfect opening ceremony. China News Agency issued Wu Zhonglin photo

　　China news agency, Beijing, August 2nd (Reporter Huan Wang) Jacques, President of the International Olympic Committee? Rogge held his first press conference in the main press center of Beijing Olympic Games today. Apart from praising the Beijing Olympic Village, he also predicted that Asian sports would "wake up" in this Olympic Games.

　　Rogge, who ended the one-day meeting of the IOC Executive Committee, came to the press conference and still looked radiant, waving to the media who had been waiting for a long time. The Executive Committee ended the discussion ahead of schedule today, which, in Rogge’s view, is a good start for this Olympic Games.

　　Rogge, who attended the launching ceremony of the "Peace and Friendship Wall" in the Olympic Village on August 1st, was full of praise for this "first village on earth". "I am very fortunate to enter the Olympic Village and talk with Olympic athletes. They all think that this is the best Olympic Village in previous Olympic Games." Rogge recalled, "I myself have been in the Olympic Village since 1968, and the Beijing Olympic Village is very outstanding. This has also been recognized by national and regional Olympic committees and international individual sports federations. "

　　When talking about sports achievements, Rogge predicted that Asian sports would "wake up" in this Olympic Games. He cited the figures of the Athens Olympic Games: "China won 32 gold medals, which was close to 36 in the United States, and Russian won 29 gold medals. This competition will be very interesting, because the host usually wins more gold medals and medals. China, South Korea, Japan and other Asian countries will present good medal figures, which is very exciting and expected. "

　　Rogge specifically mentioned that some Iraqi athletes were allowed to participate in the Beijing Olympic Games at today’s Executive Committee meeting. "This also means that all 205 members of the International Olympic Committee will participate in this Olympic Games." The Beijing Olympic Games truly realized the great reunion of the Olympic family.

　　"A week before the opening of the Athens Olympic Games, we were still worried about whether the competition venues could be built on time, and the Beijing Olympic venues began to hold test competitions one year in advance." Rogge once again emphasized the IOC’s affirmation of Beijing’s Olympic preparations. "I am very happy to see that the Beijing Olympic Organizing Committee has fulfilled its promise when bidding, and this Olympic Games will be very successful."

Chengdu auto show

(Observer News) The 2019 Chengdu Auto Show kicked off on September 5. Mercedes-Benz brought its first and listed models to the auto show, and introduced new products covering almost all segments of luxury cars, especially the growing SUV family.

"This year is the year of SUV for Mercedes-Benz, and the SUV family is also the well-deserved backbone of the Mercedes-Benz sales system. Whether it is a new EQC pure electric SUV that embraces the era of electric travel or a new generation of long-wheelbase GLC SUV that once again sets a new benchmark for market segments. " Zhang Yan, senior executive vice president of Beijing Mercedes-Benz Sales & Service Co., Ltd., said at the Chengdu Auto Show, "As an inventor of automobiles, Mercedes-Benz has always been impressed with the initial intention of building cars and keeping pace with the times, and is committed to bringing consumers quality products that meet higher travel needs."

The new GLS SUV welcomes China’s first show

At this auto show, the new Mercedes-Benz GLS was officially unveiled and completed its first show in China. The new car is built on the modular platform of Mercedes-Benz MHA, with a 3,135-mm wheelbase, large-area leather interior, 5-zone automatic air conditioning and exclusive rear configuration with a 7-inch tablet computer. The three-bar headlight group owned by the flagship model is extremely conspicuous, and the taillights on both sides are similar to the new GLE; The body size has also been fully upgraded, and the wheelbase has been fully increased by 60mm；; After the second/third discharge, the storage space can reach an amazing 2400L L.

In the power part, the new GLS580 4Matic will be equipped with EQ Boost composed of 4.0T V8 engine and +48V light mixing, in which the maximum power of a single engine is 489PS and the peak torque is 700N m.. GLS450 uses 3.0T inline six-cylinder engine +48V light mixing, which can generate 367 PS maximum power and 500 N·m peak torque.

EQC pure electric SUV Chuangdai 1886 limited edition and long wheelbase GLC SUV have appeared one after another.

As the first mass-produced model under EQ brand, the new EQC pure electric SUV is the first domestic pure electric luxury model in the medium-sized SUV market segment. The brand-new EQC 400 4MATIC pure electric SUV unveiled at this auto show created a limited edition of 1886, which is of great significance to Mercedes-Benz: "1886" not only represents the invention of the first car by Mercedes-Benz in 1886, but also turns the dream of changing the way of human travel into reality, which also marks that Mercedes-Benz respects the new era of human electric travel with the pioneering spirit of continuous breakthrough and innovation.

EQC pure electric SUV has a cruising range of 415 kilometers under the rigorous test of NEDC comprehensive working condition standard. At the same time, more than 200 prototypes have been comprehensively tested with a total mileage of more than 4.5 million kilometers around the world, including more than 250,000 kilometers of harsh road tests in China.

In addition, a new generation of long-wheelbase GLC SUV, which just went on the market not long ago, also appeared at the auto show. The new car was specially made for China customers, and it was "made in China" of "exclusive China".

Brand-new B-class sports wagon goes on sale.

At this auto show, the brand-new B-class sports station wagon comes on the market with the brand-new B 200 dynamic model and B 200 fashion model. The suggested retail prices of the manufacturers are RMB 259,800 yuan and 276, respectively, in 800 yuan.

In terms of appearance, the new generation of Mercedes-Benz B-Class adopts the latest family design language, and the air intake grille is composed of upper and lower parts, with a significantly larger area. The side and tail lines of the car are softer.

In addition, the tail of the new car adopts a brand-new LED taillight and a double-sided chrome-plated exhaust layout. The interior uses two 10.25-inch high-definition displays and is equipped with the latest MBUX human-computer interaction system.

In terms of power, the new generation of Mercedes-Benz B-Class adopts the same 1.3T engine as the new Mercedes-Benz A-Class, with cylinder-closing technology. The low-power version has a maximum power of 136 HP and a peak torque of 200 Nm. The high-power version has a maximum power of 163 HP and a peak torque of 250 Nm. In the transmission part, the new car will match the 7-speed dual-clutch gearbox.

This article is an exclusive manuscript of Observer. It cannot be reproduced without authorization.

The ＂China Watch Award＂ actress appeared in the exquisite face of fashion magazine perfectly

"China Watch Award" actress’s delicate face is perfectly presented

Fashion L ‘Official, as a magazine full of rich French romantic and luxurious style, has cooperated with the highest government award "China Watch Award" in China film industry for many years since 2004, creating a red carpet for many stars. The dazzling style of previous stars has made the red carpet more ornamental, attracting the attention of many authoritative media and audiences.

On August 26th, 2007, Fashion L ‘Official teamed up with the world-famous fashion brand Dior to create a Chinese watch event. Fashion in movies, recorded on film, becomes eternal; Movies in fashion are amazing to the world with colorful colors and cutting-edge ideas. The perfect combination of film and fashion, which is expected, is a brilliant spark in generate. On the same day, Fashion L ‘Official teamed up with Dior’s authoritative makeup team and many professional stylists to meet the first-line stars at home and abroad, showing the public an unparalleled fashion gluttony!

Many outstanding Chinese and foreign film actors, directors and other filmmakers all attended the China Watch Awards Ceremony to express their love for the film industry with the help of this grand event. Including Zhang Ziyi, Zhao Wei, Li Bingbing, Fan Bingbing, Karen Mok, Liming and Jeff Chang Shin-Che, attracted continuous follow-up reports from major mainstream media. The red carpet, a sacred place with fashion elements, has attracted more and more attention. This is an ideal place to release popular elements, and all kinds of fashion concepts are interpreted by stars. The makeup and overall shape of the star red carpet were jointly designed and interpreted by Fashion L ‘Official and Dior’s professional makeup team, and combined with the latest makeup fashion trend in autumn and winter of 2007, it created a visual enjoyment that pays equal attention to beauty and trend for the audience.

"Fashion L ‘Official" combines its own fashion resources and superior brands to jointly make the movie "Hua Biao Award", which represents the highest award in China, a star-studded and colorful movie!

Kung Fu Panda 4 is a love letter to China’s Kung Fu movies.

"Kung Fu Panda 4" was released on March 22nd, and the panda A Bao returned to the big screen after 8 years’ violation.

The animated film Kung Fu Panda 4, co-directed by mike mitchell and Stephanie Ma stine, was released on March 22nd. This film is the fourth in a series of Kung Fu Panda movies, and the panda A Bao has returned to the big screen after eight years. In the English version, the comedian Jack Black once again returned to be the naive kung fu master Po. Bo Huang, Yang Mi and Rulu were the Chinese voices of Po, Xiaozhen and "The Phantom of the Demon" in Kung Fu Panda 4 respectively.

Kung Fu Panda 4 is a rare animated film that can capture the fourth episode. The Kung Fu Panda series, which has spanned nearly 16 years, has captured an amazing box office of about $2 billion in the world. The lovely panda Po is the protagonist of this legendary series. He shows the profound truth and universal concepts about self-discovery, overcoming fear and teamwork with stories full of oriental thoughts, which makes the series accumulate a very deep audience around the world. From the first movie, Kung Fu Panda series began to perfectly blend comedy, action and true feelings.

"I am a big fan of this series, and Kung Fu Panda is also one of the best series of movies ever. What excites me most is to explore its unique combination of comedy and action. Especially as a kung fu movie fan, there are extremely wonderful action fights in the story of this movie, and at the same time, comedy and animation are mixed together. It is a perfect opportunity for me. " Michelle, co-director of Kung Fu Panda 4, told the Beijing News that there will be more action scenes in Kung Fu Panda 4, because it is a love letter for China Kung Fu movies. "I like all kung fu movies, such as movies starring Bruce Lee, Kung Fu directed by Stephen Chow, Yuan Heping’s" Young Huang Feihong’s Iron Horse "and so on. We found inspiration in these movies, absorbed the essence and put them into this movie. For example, at the beginning of the film, Po raised his finger, which is a classic action of Bruce Lee. Of course, we must pay tribute to Bruce Lee. Another example is a landlady who is a powerful and skilled warrior. She has curly hair on her head, which seems to pay tribute to Stephen Chow’s movie Kung Fu (the chartered woman played by Yuan Qiu). "

Kung Fu Panda 4 has scenes to pay tribute to Bruce Lee’s classic movements and the rented woman in the film Kung Fu.

Simple Po wants to be a spiritual leader.

With Kung Fu Panda 4 leading the series into a new chapter, Po’s story has also taken a gripping turn, guiding him to embark on an inner journey about growth and change. With extraordinary courage and kung fu tricks of "punching the old master to death", the Dragon Warrior Po defeated some of the best kung fu villains in the world in the first three thrilling adventures. This time, fate summoned him to cultivate his body and mind. To put it bluntly, he was appointed as the spiritual leader of Heping Valley because of his simple nature, but this incident immediately triggered several obvious problems: First, Po knew nothing about how to be a spiritual leader, which was equivalent to letting him, who loved food, "eat birds and eat blood"; Secondly, Po should find a new Dragon Warrior as soon as possible, and train him to take up his post smoothly before he can retire and become a lofty leader, which is a process that needs thorough understanding and acceptance for him. To make matters worse, the powerful evil mage, the Phantom Queen (voiced by Viola Davis), has recently reappeared in the Jianghu. She is a petite lizard that can be transformed into the appearance of any animal, regardless of its size. After the Phantom of the Opera, those greedy little eyes are fixed on the staff of wisdom in Po’s hands. With it, she will be able to reconvene all the villains who have been hit by Po in the spirit world.

In "Kung Fu Panda 4", Po’s new partner is the cunning and witty thief Shahu Xiaozhen.

Therefore, Po is in urgent need of help, and then he meets the cunning and witty thief Xiaozhen (voiced by Awkwafina). This sand fox annoys Po all over, but her ability will help a lot. In order to protect the Valley of Peace from being trampled by the clutches of the Phantom of the Opera, tell it to the judge, who had frequent jokes, had to fight side by side. In this process, Po will find that unexpected places also meet heroes. Michelle said that in addition to being black and white, Po’s thoughts are black and white, and there are only good people and bad people in his mind. But this time, the newly added character Xiao is really a good and evil character. As a thief, she is still kind-hearted, which makes Po in a dilemma for a while. I don’t know if I can trust her. In the initial discussion, the production team found that Po rarely left the Valley of Peace, so they decided to take him out of the comfort zone and come to the new environment of Juniper City to get to know Xiaozhen. "We want to design such a movie, in which Xiaozhen and Po represent the city and the countryside respectively. Po from the countryside came to the big city for the first time, so we basically created a new york Times Square in an imaginary ancient China world, where all kinds of animals are in groups, and the number is more than you have ever seen before, including rhinoceros, sheep, wild boar, domestic pigs, goats, crocodiles and bears." In Kung Fu Panda 4, the scenes visited by Po and Xiaozhen are broader than those in the previous work. Michelle said, "This magnificent world has caused Po to change, making him realize that he may be ignorant. As he explores this vast new world, he also comes into contact with all kinds of people.Accepted the concept that the world is not only black and white. This journey made Po wise and saw that there were more than just good and evil sides in the world. "

A team of more than 500 people creates a multicultural perspective

The production team took the time to polish the story and characters of this film carefully, and also paid attention to the standards set by previous films. "This movie has been separated from the last one for eight years, and we have to live up to our high expectations. The first three movies have been a great success, and the fans of Kung Fu Panda have been growing from the first one, constantly crossing the age group. Our goal is to create a movie that can resonate with men, women and children. It not only pays tribute to the memories and legends of the previous work, but also introduces new, interesting and exciting elements. We want to strive to achieve a balance between the two. " Michelle introduced that in the process of cooperation in finalizing the story, the team of Kung Fu Panda 4 created a vibrant and creative environment: "About 500 people contributed to this film, bringing diversified perspectives to the story, sharing the same opinions and goals with everyone, making the finalization process exciting, and allowing us to introduce new ideas on the basis of retaining the styles and feelings of the first three films."

There are about 500 people behind Kung Fu Panda 4, who come from all over the world.

Stephanie Ma stine, the co-director of this film, is a Chinese-American female directors. In the final stage of the production of Kung Fu Panda 4, the complex culture in which she grew up also brought a lot of fun and knowledge to the whole team. "My family comes from China, so I will teach the crew to play mahjong, a game that my father once joked would lead me astray," she said. "But now I’m here, taking my colleagues to enjoy the fun of this China game. From the peaceful valley with rural customs to the bustling city of juniper, we have been trying to capture this extensive culture in the movies. Our attention to small details, such as whether a food is authentic or not, has created a sense of richness for the world of Kung Fu Panda, which is constantly resonating with audiences around the world. " Michelle and the production team pay great attention to realism, and the final product is a love letter they wrote to China culture, martial arts and the whole series of Kung Fu Panda. He said, "Since the release of Kung Fu Panda 3, the world has improved a lot, and we have also noticed these changes, and tried to add more diversity to our actors, crews and later stages, and even Kung Fu has evolved. Many of our animators and artists still clearly remember how they watched Kung Fu Panda when they were young, and they were all very excited that they could contribute to the series of movies they liked since childhood in this new work. "

Behind the scenes

1. In order to capture the real kungfu movements, Sean sexton, director of animation roles with background in Taekwondo and Aikido, integrated the realistic mechanism into Po’s movements. sexton’s team cooperated with a stunt director and several performers to shoot many accurate reference shots for animation.

2. For the inspiration of camera following, animated characters and action scenes, the production team invited stunt coordinator and martial artist Don Ty Theerathada as the kung fu consultant for this film. Theerathada and his stunt team used to be responsible for the fight scene design and arrangement of many action movies. In addition, the stunt team also photographed the scene reference for the animators, who used props designed to imitate the characters’ costumes, costumes, horns, tails and other characteristics to study the natural movements of animals.

3. In the process of making Kung Fu Panda series, animation technology has also made great progress. These technological advances have achieved dynamic camera following, enhanced lighting and unlimited facial feature control for Kung Fu Panda 4. However, despite the technological progress, the animators still combine the old-school and new-school technologies to create traditional hand-drawn pencil drafts for action scenes.

The big villain in Kung Fu Panda 4, the Phantom of the Demon Queen.

4. The film adopts the opinions of Dr Stuart Sumaida, a biologist and vertebrate paleontologist, to help shape the Phantom of the Phantom and the Queen and her army of Komodo dragons. The physiology, movement and independent rotation of eyes of these characters have been carefully designed.

5. It is a complicated process to shape the transformation after the Phantom of the Opera, which is inspired by movies such as The Ring of the Rings at Midnight, X-Men, Nightcrawler and Little Yellow Man with Big Eyes. In order to pursue the details of the transformation, this character is bound with more than 8,000 control points. In order to solve the clothing problem during the transformation of the Phantom of the Opera, the design is adjusted to seamlessly inhale the clothing into the skin.

Welcome the audience to watch Kung Fu Panda 4 at Dolby Cinema in Belle Palace and enjoy the ultimate audio-visual experience.

Beijing News reporter Zhou Huixiao

Editor Huang Jialing

Proofread Li Lijun

Run, China! National fitness is on the road

　　Create a "15-minute fitness circle" around the people and promote the free or low-cost opening of public sports facilities … … Not long ago, the Healthy China Action (2019— "2030)" has put forward a series of bright and hard indicators for the national fitness action, and has become a "construction drawing" for promoting the construction of a healthy China.

　　On the occasion of "National Fitness Day" on August 8, this heavy action plan provides guidance and suggestions for people’s scientific fitness. From the guidance of government planning to the extensive participation of the whole people, the diversified fitness craze has risen everywhere, and the enthusiasm and creativity of hundreds of millions of people are pushing the health concept from "treating diseases as the center" to "people’s health as the center".

　　Let "where to keep fit" become "keep fit around"

　　"Where is the fitness going?" It used to be a problem for many people.

　　Ma Mingyu, a citizen of Changchun, Jilin Province, is an aerobics enthusiast. However, the Yitong River, which is covered with black water and overgrown with weeds, has kept him away from the gym for a long time.

　　In recent years, after water treatment and the construction of leisure fitness venues, riverside parks have sprung up and fitness trails along the river have gradually spread. Every evening, many citizens walk briskly along the Yitong River trail. The river is cool, the breeze is blowing gently, and the willow branches are swaying, which makes people feel carefree.

　　"Thanks to the government for creating ‘ 15-minute fitness circle ’ We can exercise in the scenery now when we leave home. " Ma Mingyu said.

　　The rise of national fitness is inseparable from the popularity of the "15-minute fitness circle".

　　In the Healthy China Action Document, a set of data clearly describes the goal of a healthy China — — By 2022 and 2030, the opening rate of school sports venues and facilities will exceed 70% and 90%; The per capita sports ground area is 1.9 square meters and above and 2.3 square meters and above respectively.

　　Nowadays, "fitness is around" has become a hot word in the circle of friends. "People’s awareness of fitness has increased, from the past ‘ Want me to practice ’ Up to now ‘ I want to practice ’ People’s physical health has generally improved, and the national fitness facilities and morning and evening training sites all over urban and rural areas, as well as the surging fitness boom everywhere, have become a beautiful landscape. " Zhang Ruilin, director of Jilin Provincial Sports Bureau, said.

　　Exercise prescription makes health data "beautiful"

　　Knocking on the keyboard with your shoulders, crossing your legs to see the materials, hunching over and eating takeout, unconsciously changed the cubicle office workers; Brush Tik Tok, play "mobile games" and see friends circle. Electronic products have made many people "low-headed".

　　The data of the survey results of national fitness activities are not very good-looking: the proportion of urban and rural residents who regularly participate in physical exercise in China is 33.9%, of which the regular exercise rate of residents aged 20 to 69 is only 14.7%, and the regular exercise rate of adults is at a low level. Lack of physical activity has become an important reason for the occurrence of various chronic diseases.

　　At present, although there are more and more "fitness coffee" dressed in short clothes, the damage caused by improper exercise is quietly eroding people’s fitness enthusiasm.

　　Health China Action Document points out that individuals should master sports skills and exercise scientifically to avoid sports risks.

　　Zheng Jiang, director of the Sports Medicine Clinic of the Red Cross Hospital in Xi ‘an, Shaanxi Province, said that the key to upgrading the concept of "to exercise" is to improve the public’s scientific exercise literacy, establish the concept of "exercise is a good doctor", and formulate individualized exercise prescriptions according to different ages, lifestyles and exercise abilities. By guiding people to exercise scientifically and reasonably and appropriately, we can bridge the key bridge between fitness and health.

　　How to make people’s health data "beautiful"? Zheng Jiang suggested that in order to promote the formation of a "combination of sports and medicine" disease management and health service model, we should first strengthen the establishment of sports medical professional institutions and establish a number of sports prescription clinics through existing medical resources. Train sports medical professionals, improve their ability to evaluate sports risk and sports ability, and formulate individualized sports prescriptions.

　　It is understood that the State Sports General Administration, the Chinese Sports Science Society and Beijing Sport University have done a lot of work in the construction and promotion of sports prescriptions. According to Wang Zhengzhen, a professor at Beijing Sport University, there have been 12 sessions of training for sports prescribers, and good results have been achieved.

　　Billions of new fitness kinetic energy release more health dividends.

　　Yoga, dance, boxing, barbell … … With the change of health concept and the upgrading of fitness consumption, the fitness market is developing rapidly, and "internet plus Fitness" is becoming more and more popular. What are the new "ways to play" and what shortcomings need to be made up for the national fitness that runs towards a better life?

　　Focusing on the goals to be achieved by 2022 and 2030 proposed by the Healthy China Action, Wang Zhengzhen pointed out that the Healthy China Action defined the roles and main targets to be achieved by the government, society, families and individuals respectively, which not only clarified the responsibilities and division of labor, but also helped to form a "combination boxing".

　　— — Personally, the Healthy China Initiative proposes to encourage moderate-intensity exercise for more than 30 minutes three times a week, or to accumulate 150 minutes of moderate-intensity or 75 minutes of high-intensity physical activity. Try to move as much as possible in your daily life, and achieve 6000 to 10000 steps of physical activity every day.

　　— — Socially, the Healthy China Action proposes that fitness organizations around the masses should be established and improved, sports associations should achieve full coverage in cities, counties and townships, and individual sports associations should be extended to the masses, so that people who want to exercise can join the sports organizations.

　　— — At the government level, the Healthy China Action proposes to promote the construction of basic public sports service system, coordinate the construction of national fitness venues and facilities, and build a number of national fitness venues and facilities such as sports parks and community fitness centers.

　　Promote national fitness into families and encourage the development of national fitness volunteer service … … Lang Wei, director of the Group Department of the State Sports General Administration, said that the Healthy China Action hopes to make the people "move" towards health and exercise, so that hundreds of millions of people can work and live better and in the sunshine, and constantly release the new kinetic energy of healthy China. According to Xinhua News Agency, Beijing, August 7 th

Shocked! There are actually 15 fraudulent apps in the mobile phone.

Early March

Jinhua Yongkang bureau of public security Xicheng police station

Received an anti-fraud warning instruction saying

Mr. Chen, a citizen of the jurisdiction, has high-risk trading risks.

After receiving the early warning

Police Zhang Jiekai immediately dialed Mr. Chen’s phone.

Inform them that they may be experiencing fraud.

in ten minutes

Mr. Chen hurried to the police station.

After some dissuasion by the police

He is still dubious.

"I’m not a three-year-old child.

At this age, I have been defrauded. "

▲ 15 fraud-related software in Mr. Chen’s mobile phone

Later, Zhang Jiekai took a look at Mr. Chen’s mobile phone.

It actually downloaded 15 fraud-related software.

When told that these are all fraudulent software,

Mr. Chen’s face is unbelievable

"How is that possible?

These softwares are obviously used for investment! "

After some inquiries, Zhang Jiekai learned that

Mr. Chen runs a small company

I heard from friends that online investment can make money quickly.

I am eager to try.

lately

While browsing the web, Mr. Chen

See a lot of "low investment and high return" investment software advertisements.

Think of what my friend once said.

I didn’t doubt it, so I clicked on the link to download it.

There are 15 models in total.

After that, he learned from the "customer service" of various software.

Many "hot investment projects"

Under the professional and patient service of "customer service"

Mr. Chen wants to invest 50 thousand yuan to try the water

When I was about to transfer money

Zhang Jiekai called in time.

Saved Mr. Chen’s 50 thousand yuan

▲ Zhang Jiekai verified the situation with Mr. Chen and conducted anti-fraud propaganda.

soon afterwards

Zhang Jiekai patiently explained to Mr. Chen.

The true face of "low input" and "high income"

Mr. Chen suddenly woke up.

Thanks to Zhang Jiekai again and again

And uninstalled all fraudulent software.

"Thank you very much.

If it weren’t for you, my money would be gone! "

Police reminder

Remember that there is no pie in the sky.

Don’t believe it easily

Investment and financial management recommended by informal channels

Anyone who advertises "stable and high return"

Online investment and financial management are all frauds.

Once you are cheated, call 96110 in time.

Princess fish fashion cycle season opens! Create ESG Sustainable Development Theme Exhibition with Xingye taikoo hui.

Pick up the old and welcome the new, turn waste into treasure, give the old infinite life, and idle also have infinite energy. From January 29th to March 31st, Shanghai Xingye taikoo hui Green Tour started. As one of the participants, Princess Fish worked with the organizers to create a flash event, aiming to spread the concept of sustainable development through vivid and diverse display methods, and advocate public attention and participation in the practice of green living and sustainable consumption.

Taikoo hui joined hands with many cross-border partners to "play around" sustainable fashion, and gathered wonderful contents such as exhibitions, pop-up shop, new product previews, community activities, etc., and invited Shanghai residents to come together to light up the latest fashion map and personally experience the diversified interpretation of the concept of sustainable development.

In the theme exhibition of ESG sustainable development, Princess Fish designed an interactive link of punching cards that is educational and entertaining, and set up a fashion resource circulation exhibition area. Through graphic display boards and multimedia interactive devices, all participants who completed the green cycle punching cards can get a free luxury maintenance coupon or a customized gift from Princess Fish, so that visitors can gain a deeper understanding of circular fashion and a real green cycle experience.

As the leading comprehensive retail brand of idle high-value consumer goods in China, Fayu has long advocated consumers to flow their idle high-value consumer goods. At present, more than one-third of princess fish consumers will make a second consignment, realizing a two-way cycle of buying and selling.

Since 2023, Princess Fish has organized and participated in a number of carbon reduction publicity activities, such as the "Recycling Symbiosis" desert post office activity jointly organized with China Post, the live broadcast of the national energy conservation publicity week "Sustainable Fashion" cultural special event jointly sponsored by more than 30 live broadcast rooms, and the moving of the circular classroom into the green carbon reduction market of Shanghai Citizens’ Greening Festival in the park, all of which are positive communication of Princess Fish brand on sustainable consumption and zero-waste life.

In the future, Princess Fish will cooperate with more brands and media to undertake the responsibility of environmental protection and carbon reduction, advocate green consumption and build a more responsible lifestyle.

[Advertising] (Disclaimer: This article is reproduced and published for the purpose of spreading commercial information on this website, and does not represent the views and positions of this website. All rights and legal responsibilities of the texts, drawings, audio and video materials involved in this article belong to the material provider. This website does not make any guarantee or commitment to the authenticity of all the information such as words and pictures, nor does it constitute any suggestions for purchase or investment, so the operator bears his own risks. )

On the national feelings in Jin Yong’s novels

> >

13:13 on August 29th.

Editor: Quge Source:China Journal website

The mainland version of "Eight Dragons" started shooting yesterday. Jin Yong fans are controversial about the actors. (13:00 on August 28th)

Jin Yong, the "Hero", returned to the Jianghu to revise 15 martial arts novels. (10:54 on July 21)

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