标签归档 西安高端外卖

Shangxin is in Xiaohongshu | Fashion Clothing, Sports and Outdoor Industry, 5 categories, and the new battle report is released in the spring.

[MOMENT node marketing column] focuses on three major marketing nodes, namely, new, courtesy and promotion, in luxury goods and fashion apparel industry. With four sections, namely, [Everything grows], [Courtesy highlights], [Gathering everything] and [Promoting breakthrough], it brings dry goods in the little red book industry, such as industry opportunity foresight, courtesy marketing strategy, search and delivery guide, and promotion of practical play, so as to light up the flash moment of nodes and decode the most in-depth play of node marketing.

Spring is infinite, and everywhere is beautiful. The first quarter of 2024 has come to an end, and countless spring hot spots have emerged in Xiaohong’s book, bringing new business opportunities to the trend clothing and sports outdoor industry. Major brands have launched new products one after another, and joined hands with Xiaohongshu to make joint efforts in this spring season to promote the rapid outbreak of new products and achieve double sales in the spring of 2024.

As a bridge connecting users and brands, Xiaohongshu looks forward to the trend of the industry, bringing comprehensive new ideas to solve problems for major fashion and sports outdoor brands in terms of trend interpretation, style update and inspiration innovation. At the same time, Xiaohongshu has been actively building a commercial model for a long time, opening up the global links in the station and bringing more potential business opportunities to the brand. With the help of Xiaohongshu’s unique grass planting attribute, the brand can deeply integrate new product marketing with trend content according to its new emphasis, realize the integrated business channel of "marketing+marketing", and promote business transformation and efficiency improvement. Nowadays, Xiaohongshu has become the new preferred position in the trend clothing and sports outdoor brand.

In this issue of "Everything grows", the commercialization team of Xiaohongshu brought outstanding achievements of 12 selected brands in five categories: "Fashion Clothing-Women’s Wear, Men’s Wear, Underwear, Accessories" and "Sports Outdoor". Through in-depth analysis of the brand’s efficient marketing style in the new period of spring, the brand highlights will be lit up, which will bring inspiration to more trendy clothing and sports outdoor brands in the next marketing layout and seek new business development.

Slide down to see this issue of "Everything grows"

Looking at Xiaohongshu Fashion Clothing & Five Categories of Outdoor Sports

Excellent achievements made in New China in spring.

Ending early spring and rejuvenating, and then starting a new season.

Chaoliu clothing

01 women’s dress

Simple pieces| | Little White Pants Series

Simple pieces delves into the real needs of girls’ trousers, grasps the hot spots of wearing in spring, and launches a series of small white trousers that are "impervious and not easy to wrinkle"; Through the combination of hot scenes in spring from multiple angles and the popularity of fashion bloggers, we will create a new product to launch a big K into the store to broadcast big events. In the end, the total GMV of Xiaohongshu station in the past three months exceeded 1000w, and the highest GMV in a single day exceeded 100 W.

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W.Amber| | New Chinese Cheongsam

W.Amber focuses on the popular new Chinese trend, launches the cheongsam series, and takes advantage of multiple scenes to seize the style and mind; Accurately target potential people to make appointments before the live broadcast, and get through the whole link to help the business break out. In the end, the total GMV in Xiaohong Bookstore exceeded 310w, the highest GMV in a single day exceeded 27w, and the brand popularity increased by 70% from the previous month.

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02 | Men’s Wear

HetingHome| | Men’s Spring Series

HetingHome captures the needs of men for changing seasons in spring, taking advantage of the new situation, and creating a one-stop guide for trendy men from dating to traveling; Through browsing and searching, the product notes can be reached at a touch, and the transformation of people wearing clothes in spring and changing seasons can be accelerated. During the new period in spring and summer, brand stores achieved a 34% increase in GMV and a 5+ increase in product ROI.

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Lee| | Beauty Jeans

Lee accurately captures the pain points of women’s jeans in spring, steps on the trend of traveling in mid-spring, focuses on subdividing the figure, and deduces the cowboy’s one-button [beauty]; Adopt double-field fine operation, take advantage of the new season in Xiaohongshu, and help the single product to be new in spring. In the end, "Beauty Cowboy" jumped to the TOP list of brand cowboy series, and the search volume of "Beauty Cowboy" by Lee increased by 71% from the previous month.

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03 underwear

Inside and outside | Swan Cup Bra

Grasp the demand points in the spring scene inside and outside, and design with a V-shaped curve, so that consumers can gracefully expose the swan neck and create a light Look; in spring; KOL is preferred to plant grass in advance, adopting F information flow +S search refined operation, accelerating consumption decision-making through commercial note components, and directly guiding commodity purchase. In the end, the "Swan Cup" single product was put into the self-closed-loop ROI of 2, and the sales volume of Xiaohongshu store increased by 777% year-on-year.

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04 | Accessories

Ooak| | flowing gold series

Ooak captures the popular wearing scenes in spring and combines multiple topics to plant grass; Create a matrix buyer’s live broadcast, presenting a variety of spring and winter collocations; We will continue to expand our influence by creating a mode of high-point live broadcast by the manager and long-term daily store broadcast. In the end, the new GMV of new products increased by 1304% month-on-month, the reading volume of related notes of [ooak Golden Series] increased by +182%, and the popularity of brand search increased by 55% during the new period in spring.

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Tender society|Rosalie Series &Tensi Series

Tender society combines the hot trends in spring to anchor new boosters in spring; Through the cooperation of star live broadcast, interpret the sense of spring atmosphere; Multi-dimensional expansion of high-profile style crowd, accurate operation, to achieve a strong bond between new products and spring high-grade sense. In the end, GMV broke 60W in the last 10 days, "Rosalie series powder Fritillaria" was out of stock when it went on the market, and the reading volume of related notes of "Tensi series" increased by 246%.

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Fakeme|Bijou retro series

Fakeme has planted grass in a matrix through a variety of new products, which has wiped out the popular styles in spring; Linking everyone’s fashion week, leveraging the offline platform of Daren to achieve strong preheating of new products; Taking advantage of the new season of Xiaohongshu, the multi-touch explosion was realized with the cooperation of live broadcast of talents and live broadcast of shops. During the new harvest period in spring, the DGMV of the store broke 740w in March, and the search popularity of "Fakeme" soared by over 290% and that of "Fakeme bijou" soared by 1000%.

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Bai Lan | Natural Morning Dew Necklace & Dawn Pearl Earline

Bai Lan strongly grasped the sense of spring atmosphere and launched a new series for pre-planting grass; Before the live broadcast, accurately target the potential crowd to make an appointment, and create a fashion blogger to enter the store to broadcast the big event for strong exposure. In the end, the DGMV of shops in the new season in spring broke 350w in March, the search popularity of "Bailan" soared by over 50%, and the reading volume of the new "Dawn & Morning Dew" series increased by 7400 times.

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Sports outdoor

Nike|Zenvy series

Nike teamed up with IP to show the soft beauty of women in multiple scenes and release the soft features of Zenvy series. Through "online matrix search layout+offline immersive appearance", the brand successfully seized the high-heat demand of 38 knots, showing the multiple softness of the product. In the end, the search volume of "Nike Zenvy" little red book increased by 9100% month-on-month, and the new product "Zenvy" topped the Nike brand search for the downstream word TOP1.

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Li Ning | Rijin Doujin Series

Li Ning takes advantage of the New Year’s good fortune, permeates the life scene of the Spring Festival, creates big events and builds brand goodwill; At the same time, we adopt the strategy of crowd-intensive operation, and take advantage of the new year scene to grow a series of minds of "daily progress". In the end, the series was successfully pushed from the regular product line to the hot sale in the Spring Festival, achieving a 422% year-on-year increase in the popularity of Tmall’s "daily gold" search and a 36% increase in the penetration of brand new year interest groups.

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Weflower | 2024 new flower shoes

WE FLOWER’s new products exclusively launch Little Red Books, which are fermented for a long time through private domain groups and promote sales point to point; Multi-quadrant matrix development, strengthening brand mind; Adopt the trilogy of scientific grass planting, reach the crowd continuously and accurately at multiple points, and realize the whole link opening. In the end, the small flower shoes were successfully harvested. In January, Xiaohongshu exclusively launched the whole store GMV100w, the brand number rose by nearly 5K, and the brand search increased by 65 times.

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Wechat Search @ Little Red Book Business Dynamics Unlocks more [MOMENT Node Marketing Column] content to help more good products and brands grow in Little Red Book!

Full record: 30 "small" things of automatic driving in October | Intelligent driving hot search

Full record: 30 "small" things of automatic driving in October | Intelligent driving hot searchFull record: 30 "small" things of automatic driving in October | Intelligent driving hot search

1 macro information at a glance

#China’s first international standard for autonomous driving test scenarios was officially released.

On October 14th, ISO 34501, the first international standard in the field of automatic driving test scenarios, led by China, was officially released. As an important basic standard of automatic driving system test scenario, this standard meets the needs of the industry to describe the test scenario in standardized language when carrying out the related work of automatic driving test and evaluation, and will be widely used in the research, development, testing and management of global intelligent networked automobile automatic driving technology and products.

Comments:The release of the standard not only provides important basic support for all kinds of autonomous driving applications, but more importantly shows that China’s autonomous driving technology level has ranked among the top in the world.

# Guangzhou and Shenzhen issued the first batch of urban advanced assisted driving map licenses in China.

On October 17th, Guangzhou and Shenzhen issued the city advanced assisted driving map license for the first time. This means that the map software will support car companies to mass-produce smart cars equipped with urban pilot-assisted driving functions, meet the application scenarios of bicycle intelligent assisted driving on urban roads, and realize the integration of parking, high-speed and urban areas.

Comments:The pilot project of wide application of high-precision maps in cities has been started.

# Ministry of Industry and Information Technology: Intelligent networked automobile manufacturers should establish systems such as vehicle product network security.

On October 28th, the Ministry of Industry and Information Technology issued "Regulations on the Administration of Road Motor Vehicle Production Access Permit (Draft for Comment)", which mentioned that intelligent networked automobile production enterprises should establish vehicle product network security, data security, personal information protection, car networking card security management, software upgrade management system, improve safety guarantee mechanism, implement safety guarantee measures, clarify responsible departments and persons, and implement safety protection responsibilities. The software and hardware used in intelligent networked automobile products should meet the requirements of national mandatory standards related to network security, and so on.

Comments:Advanced automotive data security.

# The national standards for intelligent networked vehicles such as Performance Requirements and Test Methods for Lane Keeping Auxiliary System of Commercial Vehicles were released.

Recently, the General Administration of Market Supervision (Standards Committee) issued the national standards for intelligent networked vehicles, such as the performance requirements and test methods of lane keeping auxiliary system for commercial vehicles, and the performance requirements and test methods of driver’s attention monitoring system. The performance requirements and test methods of lane keeping auxiliary system for commercial vehicles put forward the performance requirements and test methods of straight lane keeping, curve lane keeping, driver intervention and curve deviation warning.

Comments:It will guide the production enterprises to produce lane keeping systems that meet the needs of the industry, promote the large-scale application of lane keeping systems on vehicles, and reduce traffic accidents caused by vehicles deviating from lanes.

# Chongqing: By 2025, an intelligent networked technology system meeting the requirements of highly automatic driving will be formed.

On October 8, the General Office of Chongqing Municipal People’s Government issued the Action Plan for Innovative Application of Automatic Driving and Internet of Vehicles in Chongqing (2022-2025). It is proposed that by 2025, the city’s autonomous driving and car networking innovation capabilities will be further improved, and the country’s leading intelligent network ecosystem will be built to create a high-quality model that supports industrial development with basic platforms. Conditional self-driving cars achieve mass production and large-scale application, forming an intelligent networked technology system that meets the requirements of highly automatic driving, and the local support capacity of key technical fields exceeds 80%.

Comments:Chongqing’s precise efforts have made the automobile industry run on the smart road.

# Chongqing issued an action plan to build an intelligent networked new energy auto parts industry.

On October 26th, "Chongqing Action Plan for Building Intelligent Networked New Energy Auto Parts Supply Chain System (2022-2025)" was issued. According to the Plan, by 2025, the city will strive to introduce 300 intelligent networked new energy auto parts enterprises, promote the transformation and upgrading of 500 traditional auto parts enterprises, and reach 100 "little giant" enterprises specializing in the field of auto parts. The scale of the city’s intelligent networked new energy auto parts industry will reach 250 billion yuan.

Comments:Insufficient self-sufficiency rate of core parts, slow transformation of traditional parts enterprises, and the need to improve product competitiveness are still "shortcomings". It is imperative to accelerate the construction of intelligent networked new energy automobile parts supply chain system.

Take a look at business applications.

# Polar Fox Auto Delivers 200 Shared Unmanned Vehicles Apollo Moon

On October 9, Extreme Fox delivered another 200 fifth-generation shared unmanned vehicles Apollo Moon to Baidu Apollo, becoming the first car company to realize the batch delivery and commercial application of Baidu’s fifth-generation shared unmanned vehicles. Apollo Moon relies on Baidu’s Apollo autopilot technology, which is completely unmanned, and has achieved a number of functional innovations in "unmanned" services. It has been approved to carry out fully unmanned commercial operations in Chongqing and Wuhan.

Comments:Car companies are deeply involved in the in-depth exploration of the commercialization of autonomous driving in China to the ultimate format.

# Manche Technology Intelligent Heavy Truck has exceeded 10 million kilometers in commercial operation mileage.

On October 10th, Won Che Technology announced that the commercial operation mileage of smart heavy trucks equipped with Won Che Xuanyuan system has exceeded 10 million kilometers. According to its introduction, at present, the smart heavy truck equipped with the Won Xuanyuan system has entered the normal commercial operation on a large scale, covering the four economic and industrial circles of Yangtze River Delta, Pearl River Delta, Beijing-Tianjin-Hebei and Central China, and the main channels of Shanghai-Kunming, Beijing-Shanghai, Shanghai-Chongqing, Beijing-Guangzhou-Macao and Shenhai, serving nearly 20 logistics head users in the fields of express delivery, express delivery and LTL.

Comments:In the field of global self-driving trucks, it has taken the lead in passing a new milestone in commercial operations.

# Millimeter Zhixing user-assisted driving mileage has exceeded 20 million kilometers.

On October 14th, Millie Zhixing released the data report on smart driving during the National Day. In terms of passenger car assisted driving, its passenger car assisted driving system, HPilot, has a total mileage of 9,169,300 kilometers and a total time of 278,913 hours during the National Day. The driving mileage of users with assisted driving was as high as 1,134,770 kilometers, and the total duration was as high as 12,340 hours. The total mileage increased by 44.7% from the previous month, and the utilization rate increased by 32.35% from the previous month. Up to now, the driving mileage of the assisted driving users of Millie Zhixing has exceeded 20 million kilometers.

Comments:It means that the application of intelligent driving is sinking and deepening further.

# Xiaoma Zhixing Autopilot Travel Service Access Ruqi Travel Platform

On October 27th, Xiaoma Zhixing’s self-driving travel service was officially connected to Ruqi travel platform. Xiaoma Zhixing will cooperate with Ruqi travel platform to start Robotaxi mixed operation, that is, the capacity of manned vehicles and autonomous vehicles will be integrated. Users in Nansha District of Guangzhou will have the opportunity to hit a self-driving vehicle of Xiaoma Zhixing through Ruqi Travel App, which means that the penetration rate of Robotaxi in the core cities of Greater Bay Area will be greatly improved.

Comments:The large-scale landing of autonomous driving technology in urban scenes has further accelerated.

3 Take a look at the enterprise dynamics

# Xiaoma Zhixing announced a comprehensive strategic cooperation with Sagitar Juchuang.

On October 12, Xiaoma Zhixing announced a comprehensive strategic cooperation with Sagitar Juchuang. The large-scale landing and mass production of autonomous driving technology are the focus of in-depth cooperation between the two parties. The two sides will carry out in-depth cooperation in the whole business chain in the fields of autonomous driving and smart transportation, and promote the landing and large-scale application of autonomous driving technical solutions.

Comments:Join forces to create automatic driving system solutions and urban smart transportation products.

# jidu ROBO-01′ s first verification prototype is off the assembly line, and the high-order intelligent driving has started the road test.

On October 24th, Jidu announced that the first prototype car of ROBO-01, an automobile robot, had been trial-produced recently, and it was officially off the assembly line in the trial-production center of Geely Automobile Research Institute. At the same time, the research and development of centralized advanced intelligent driving has started the urban and high-speed domain tests in Shanghai in early October, and entered the stage of multi-city scene generalization.

Comments:High-order intelligent driving can minimize the accident rate and make automobile robots safer and more reliable.

# Xpeng Motors: It is planned to move towards full automatic driving from 2025.

On October 24, Wu Xinzhou, vice president of automatic driving in Xpeng Motors, said that Tucki’s intelligent assisted driving route plan is that in 2022, it will mainly focus on single-scene assisted driving; From 2023 to 2025, the main layout will be full-scene assisted driving. After 2025, Tucki will "March towards full-scale automatic driving and unmanned driving".

Comments:Tucki plans to start the Robotaxi test operation, expecting that the development of Robotaxi and hardware capabilities in Tucki can realize "joining forces" and enter the high-level autonomous driving stage.

# Europa (Beijing) Technology Co., Ltd. announced technical cooperation with Baidu.

On October 26th, Callisto (Beijing) Technology Co., Ltd., a smart car safety enterprise, carried out technical cooperation with Baidu. The core product of Callisto, VSOC Automotive Information Security Operation Center, will complement Baidu’s IDPS intrusion detection and defense service, and is committed to protecting the security of vehicle core data, assets and intelligent scenes, and protecting vehicle core data and assets from network intrusion.

Comments:Vehicle data security not only needs the contribution of car companies, but also needs to be guarded by many parties.

4 capital trends a stroke

# An Zhijie completed the C round of financing of over RMB 100 million.

On October 10th, An Zhijie completed the C-round financing of RMB 100 million. This round of investment was jointly invested by Shanghai International Venture Capital and the fulcrum scientific and technological achievements transformation fund of the Ministry of Science and Technology. At present, An Zhijie’s investors have gathered Tongchuang Weiye, Dachen Venture Capital, Hongtai Fund, Guanda Holdings, Shengyi Technology, Guohong Investment and other well-known industries and financial investment institutions.

Comments:This round of financing will accelerate Anzhijie’s closer cooperation with OEMs in the field of ADAS system and realize large-scale matching, and enter a new stage of development.

# Xingyun Internet announced that it has won over 100 million B+ rounds of strategic financing.

On October 13th, Beijing Xingyun Internet Technology Co., Ltd. announced that it had won a B+ round of strategic financing of over 100 million yuan. This round of financing was jointly invested by Qualcomm Venture Capital, Zhongguancun Science City Science and Technology Growth Fund and Changjiang Capital. Xingyun Internet is an innovative high-tech enterprise which aims at intelligent networking and vehicle-road collaborative application services, and integrates V2X product research and development, production and sales, new generation intelligent transportation system application and key technologies and services of intelligent networking vehicles.

Comments:After half a year, it once again won the favor of the capital market, and the new financing will help Xingyun Internet to run out of the "acceleration" on the intelligent networked track.

#MCU company Siche Technology received nearly 100 million yuan in financing.

On October 24th, Siche Technology, a domestic MCU chip company, has completed a new round of A+ financing with a financing amount of nearly 100 million yuan. This round of financing was led by Lanpu Capital, with the joint investment of Tongbai Capital, Weiran Capital and the old shareholder Junlian Capital. This round of financing is mainly used to increase the marketing of existing ultra-low-power Bluetooth MCU products, and at the same time, it will promote the research and development of new products of the company, cover the product series in all directions on the market side, further expand the team size, and constantly plan new technical reserves.

Comments:The era of homogenization and low-price competition has passed, and domestic enterprises with innovation in the technical field are worth looking forward to.

# Autopilot Chip Company Yixing Intelligent completed financing of over 300 million yuan.

On October 24, the self-driving chip company Yixing Intelligent Technology (Guangzhou) Co., Ltd. announced that it had completed more than 300 million yuan of Pre-A financing. This round of financing is led by Guangzhou Automobile Capital, jointly led by Oriental Fuhai, and jointly invested by Yuexiu Industrial Fund, Guochuang Zhongding and other industries and institutions. So far, the company has completed more than 500 million yuan of financing.

Comments:Accelerate the localization process of autonomous driving chips from the source of application.

5 personnel changes are awkward.

# Volkswagen and Horizon joint venture company introduced strong support, and Su Qing, former head of Huawei’s intelligent driving, joined.

On October 13th, CARIAD, a software company owned by Volkswagen, established a joint venture with Horizon. In terms of candidates, Volkswagen CARIAD will appoint CEO, former Huawei executive, and Su Qing, a man of the autonomous driving industry, or join them as a technical leader. Su Qing left Huawei in December last year and then joined CARIAD.

Comments:Volkswagen’s largest single investment in China in 40 years, this investment in the future is bound to be very attractive to talents.

# LI personnel are in turmoil again, and Wang Yilun, the head of AI algorithm, will leave.

On October 25th, it was reported that Wang Yilun, the head of AI algorithm for intelligent driving in LI and the chief scientist of AI, will leave his post in the near future. In the ideal period, Wang Yilun was mainly responsible for the research and development of AI algorithms such as intelligent driving perception and maps, and reported to Lang Xianpeng, vice president of ideal intelligent driving. After leaving the company, Wang Yilun may be involved in starting a business, but he is still in a handover state and is expected to leave at the end of the month.

Comments:After the product system and organizational structure of new car manufacturers are gradually mature, how to continuously attract and retain talents is a problem that entrepreneurs should think about for a long time.

Listen to the international news

#Uber signed a ten-year cooperation agreement with Motional

On October 8, Uber and Motional reached a 10-year agreement, which is an autonomous joint venture established by Hyundai Motor and Anbofu. The two parties will provide autonomous vehicle services based on Uber platform. In May of this year, Motional’s self-driving vehicles based on modern Ioniq 5 have been delivered through Uber Eats. The new agreement will allow the two companies to extend Uber Eats’ automatic delivery service to other cities.

Comments:The first cooperation in the industry that includes both unmanned taxi service and delivery service is of symbolic significance.

# Intel Mobileye goes public

On October 26th, local time, Mobileye Global, Intel’s autopilot division, officially went public in the United States, and sold 41 million shares at a price of $21 per share, with a market value as high as $21.8 billion, while the previous valuation only reached one-third of the early target of $50 billion.

Comments:With the increase of rivals, it is time for Mobileye to come out of the closed black box scheme.

# Volkswagen Ford divests, and the autopilot company Argo AI is about to shut down.

On October 26th, it was reported that Argo AI, a self-driving car technology company supported by Ford Motor Company and audi ag, was about to close because the two auto giants were changing their self-driving car strategies. Ford said in a statement that the company needs to invest in driver assistance technology that is easier to achieve in the short term, rather than Argo’s fully autonomous driving goal. According to informed sources, Ford’s decision also led to Volkswagen’s withdrawal. In the future, Ford and Volkswagen will continue to cooperate in the field of electric vehicles and commercial vehicles in the United States and Europe.

Comments:The market is cruel, and the emergence of industry integration is healthy.

# Tesla faces US criminal investigation for autonomous driving.

On October 27th, three people familiar with the matter revealed that Tesla was under criminal investigation by the US Department of Justice because the company claimed that its electric cars could drive automatically. After more than a dozen car accidents involving Tesla’s driver assistance system Autopilot, the US Department of Justice launched this previously undisclosed investigation last year. People familiar with the investigation said that the investigation by the Ministry of Justice may mean stricter scrutiny, because Tesla or individual executives may face criminal charges.

Comments: The establishment of laws and regulations is not only a game of interests of several parties, but more importantly, it can clearly identify who is responsible, which is the most important issue in the legislation of autonomous driving.

#Cruise wants to promote Robotaxi business in the United States to Austin and Phoenix.

On October 28th, Cruise, a subsidiary of GM’s self-driving car, is inviting potential passengers from Phoenix and Austin to join the waiting list and become the first batch of Cruise robot taxi passengers. Since June, the company has been operating a completely unmanned commercial robot taxi service in San Francisco. Previously, the company had said that the first rides in Austin and Phoenix might be free, and it planned to start charging service soon.

Comments:We seem to be getting closer and closer to the real driverless era.

# ChuanVolkswagen Group will cooperate with Mobileye to drive automatically.

On October 28th, it was reported in Reuters that two sources revealed that after Volkswagen Group decided to stop investing in Argo AI, an autonomous driving startup, the group planned to expand its cooperation with Intel’s Mobileye to the field of autonomous driving. According to the report, the Volkswagen Group plans to launch a self-driving taxi service in 2025, and Mobileye is likely to become a partner of the Volkswagen Group’s self-driving taxi service. Previously, Mobileye has reached a cooperation with Cariad, a software business of Volkswagen Group, in the field of autonomous driving technology.

Comments:Automobile manufacturers cooperate with technology companies to gain the first opportunity in the field of autonomous driving technology, which is expected to completely subvert the transportation industry.

# Japan plans to allow L4 self-driving cars to go on the road next year.

On October 28th, the Japanese National Police Agency said that the new amendment to the Road Traffic Law was scheduled to be implemented on April 1st, 2023, and the bill included the "Level 4" operating permit system for fully automated driving under certain conditions. However, the new bill will be consulted by the public before the end of November, and then the content and implementation time will be formally determined.

Comments:Countries are also stepping up efforts to promote the landing of L4-class autonomous driving technology.

7 Explore the cutting-edge technology

# Subaru will launch a new technology that can still drive automatically when the network is disconnected.

On October 24 th, Subaru will develop the technology of self-driving cars to continue driving when communication is interrupted in 2025. Through the system of predicting the forward position of vehicles, the speed and direction can also be controlled when communication is interrupted. If this technology can collect the position information of many vehicles, including other car companies, it can further improve the accuracy.

Comments:The continuous optimization of details makes autonomous driving safer.

# Xiaomi Auto Patent can intelligently change lanes to prevent rear-end collision.

On October 25th, Xiaomi Automobile Technology Co., Ltd. announced the patent of "vehicle control method, device, vehicle and readable storage medium". The disclose method comprises that follow steps: detecting that the preceding vehicle is stationary, determine whether the preceding vehicle is a stop-following target, if so, the following vehicle needs to stop with it, if not, determining whether the own vehicle meets the lane change condition, and controlling to execute lane change operation when the condition is met; It can intelligently identify the temporarily parked vehicles in front and realize intelligent avoidance.

Comments:The problem of collision with the vehicle in front caused by the driver’s untimely response is avoided, the safety of the vehicle and the driver is improved, and the road traffic efficiency is also improved.

# Huawei patent can control driving state according to brainwaves.

On October 28th, Huawei Technologies Co., Ltd. applied for the patent of "Man-vehicle interaction method and automatic driving system for self-driving vehicles". The method comprises the following steps: acquiring brain wave signals of drivers; According to the driver’s brain wave signal, determine the driver’s brain wave activity state; According to the brain wave activity state of the driver, the driving state of the self-driving vehicle is controlled, and the driving state includes at least one of a manual driving state and an auxiliary automatic driving state.

Comments:A new method of human-vehicle interaction for autonomous vehicles improves the user experience of autonomous driving system.

Script killing: Top stream content creators earn tens of thousands of dollars a month, which will become normal entertainment in the future.

  According to the interviewee, the "4D" screen script against the horizon kills the picture.

  The "script killing" that arose in China at the end of 2016 has gone through three or four years. This emerging thing, which is called by the industry as "containing tens of billions of market scale and nearly 10 million consumers", has also attracted wide attention.

  At the 3rd Chengdu (International) Digital Entertainment Expo (IGS Expo), which opened in Chengdu on October 1st, a number of domestic script-killing related practitioners gathered. Chengdu Business Daily-Red Star journalists talked with many people in the industry on the spot to get a glimpse of the new trends in the industry.

  Some people say that script killing has ushered in the "3.0" era, and the content has not only been iteratively updated, but also the gameplay and scenes are more diverse.

  Another phenomenon is that more and more C-end players have penetrated into the middle and upper reaches of the industry, and some players have become content creators. Someone revealed: "It is normal for top-stream content creators to earn tens of thousands or hundreds of thousands a month." There are also players who team up to change careers collectively, starting from the middle reaches of the industry and testing new ways of playing and new scenes.

  Script killing entered the "3.0" era.

  Content, gameplay, and scenes have been iterated.

  "Script killing has entered the 3.0 era, and there have been iterations in the fields of script content and gameplay." At the event site, Lin Bo, the public relations director of the headquarters of Sanqian World Culture Media Co., Ltd. (hereinafter referred to as "Sanqian World") told reporters. Sanqian World is a local enterprise in Chengdu, which was established in 2017. Its business system covers the entire industrial chain of offline story interactive games, involving content creation, script distribution, store management and other businesses.

  Taking the 1.0 era three years ago as an example, Forestry Bo said that in terms of scripts, the basic conditions for composing a high-quality script in the 1.0 era are: a complete story composed of a reasonable case combined with complex character relationships. However, with more and more audiences and more mature markets, players are not simply satisfied with the needs of the script game form (that is, a pure reasoning game), and have higher requirements for the story content.

  Diversification, upgrading and iteration are also the views of Liu Cong, co-founder of Inverse Vision. Inverse Vision is an industry service provider with independent research and development of the curtain system, mainly focusing on high-quality script content, upgrading the immersive space entertainment experience driven by technology, and serving the script killer.

  The reporter experienced the "4D" curtain script killing against the horizon at the scene. It’s a closed space, with four walls forming a ring curtain. In the center of the space, there is an interactive desktop screen. When playing games, players sit around the table. As the story progresses, the table will show a functional picture to promote the story, and players can interact with it. The sound and LED light at the top will also change with the needs of the story link, reflecting the synchronization effect of sound, light and electricity.

  "The player experience affects the direction of the industry, and upgrading the player’s game experience is our original intention to build this project." Liu Cong said that Inverse Vision is a new branch of the industry, which mainly cooperates with the content exporters in the script killing industry. Through the secondary curtain content creation of the high-quality script promoted by the issuer, it will be promoted to offline stores.

  "The script has both content and form. It can combine all walks of life, such as cultural tourism, to revitalize young people’s cognition of traditional industries. It can also be combined with education and other industries to entertain and educate. " Forestry Bo believes that script killing is the starting point of offline immersive entertainment, and it can carry more scenes and play more functions in the future.

  Immersive entertainment is also the starting point of the three thousand worlds. Three Thousand Worlds had previously cooperated with the relevant departments of Luodai ancient town, and created a 100-person-scale script killing project "The World in the Late Han Dynasty" in Luodai ancient town. Indoor, they also created a super immersive theater "Qing Ming", which is an experience mode that combines the form of desktop script killing with the characteristics of secret room games.

  "This game can have multiple endings, and the player’s decision may affect the plot direction and even the ending. This model has also made ‘ Have a fever ’ Player ‘ Brush more ’ The possibility is more commercial than the traditional script. "

  It is normal for top stream content creators to earn tens of thousands of dollars a month.

  But excellent authors are hard to copy.

  Forestry Bo believes that at present, script killing has formed a relatively perfect ecological system, that is, script creators, script publishers and offline stores have built up the upper, middle and lower reaches respectively. Script creators create scripts, script publishers distribute and promote scripts and sell them to offline stores, which then push scripts to players.

  From the perspective of industrial chain, content creators are the bottom of the supply chain. At present, there are two business models of creators: one is "buyout", that is, paying the creators a fixed price; The other is "sharing", which gives the creator a certain proportion of the sales according to the transaction.

  According to the average level in the industry, the current buyout purchase price is generally concentrated in the range of 0.7-15 thousand yuan, while the sharing ratio between the sharing method and the creator is 3: 7 to 5: 5. At present, the price of boxed scripts is in the range of 300-700 yuan, while the city-limited and exclusive price will reach 2,000-5,000 yuan.

  Then, does the "script killing content creators with a monthly income of 100,000" circulating in the industry really exist?

  "For the top flow, it is normal to enter tens of thousands or hundreds of thousands a month." Another industry insider, who did not want to be named, said that most top authors are the signboards of the corresponding issuers. "They may be able to produce a work that can make a profit of one or two million in a month." And some content creators who are good at business may also integrate creation and distribution, which is likely to develop into an industry leader.

  On the other hand, from the perspective of cooperation mode, there are three ways of cooperation between 3000 World and content creators: collecting manuscripts from the society, signing up teams and cultivating fixed teams by themselves. As far as forestry blog is concerned, because of the low industry threshold, content creators are also emerging in large numbers.

  So, will there be a surplus of scripts?

  He denied the reporter’s statement. "At present, the market consumes scripts much faster than the output of scripts, and the market is still in short supply." The reason is that for the store, the script killing is basically a "one-time consumable", and the store needs to constantly "update". And this new speed in the world is basically 5-7 new scripts a month.

  "But a top-stream content creator is hard to copy." He said that a good script must be both story-telling and game-playing, and a script should be popular, and the comprehensive factors are complex, and it cannot be discussed only by the content quality. Some people in the industry are trying to sort out the literacy and writing skills of a good script, and they are also considering whether they can form a template for mass production. But at present, these attempts have not been effective, because "no matter the quality or speed of creation, the creators are unstable." We all know that even if it is hot now ‘ Popular fried chicken ’ The next work may not guarantee the quality of this output. "

  Players are infiltrating the middle and upper reaches of the industry.

  In the future, script killing will become normal entertainment.

  Another phenomenon observed by the reporter is that more and more C-end players and outsiders have also made their debut in groups and even penetrated into the middle and upper reaches of the industry.

  In forestry blog’s view, players are the most important link in the whole industrial ecological chain and an "energy reserve pool". "A player may become an author, or a publisher may work closely with the author, or he may become a shopkeeper." Some of the content creators who cooperate with them are such players.

  This phenomenon has also been confirmed in the team of Inverse Vision. Liu Cong’s team comes from all walks of life, such as directing, film and television, software and hardware technology development and so on. The founding team got to know each other because they loved to play scripts, and finally formed a group to "debut".

  Regarding the future of the industry, both of them expressed optimism: "Relevant reports show that script killing is an offline consumption scene second only to sports and fitness and movies. It is foreseeable that script killing will become a standardized and normalized entertainment in the future." (Reporter Peng Xiangping)

The press conference of the second China SME Investment and Financing Development Forum was held in Beijing.

  The press conference of "The Second China SME Investment and Financing Development Forum" was held in Beijing on July 2nd. The forum was co-sponsored by the SME Development Promotion Center of the Ministry of Industry and Information Technology and the Investment Promotion Bureau of the Ministry of Commerce, and was undertaken by China Enterprise Guohe Culture Development (Beijing) Co., Ltd. and Shenzhen Dunhuang Capital Management Co., Ltd. Shan Lipo, director of the SME Development Promotion Center of the Ministry of Industry and Information Technology, Li Yong, deputy director of the Investment Promotion Bureau of the Ministry of Commerce, financial expert consultants from the Forum Organizing Committee, representatives of industry associations, representatives of financial institutions, representatives of SMEs, and news media in Beijing attended the conference.

  单立坡主任介绍了论坛的相关情况。他说,论坛旨在深入贯彻落实习近平总书记在民营经济座谈会上的重要讲话精神,落实《中小企业促进法》和党中央、国务院《关于促进中小企业健康发展的指导意见》,进一步完善中小企业投融资环境,拓宽中小企业投融资渠道,纾解中小企业融资难题,激发中小企业创新活力和发展动力。论坛以“引资聚智、服务小微”为主题,分为开幕式、中小企业政策研讨、中小企业投融资研讨和圆桌对话四个单元。邀请政府管理部门、金融机构、投资机构、服务机构、行业协会等专家学者和中小企业代表,围绕国家中小企业融资促进政策、普惠金融体系建设、多层次资本市场体系建设、信用制度与融资担保制度建设、金融科技前沿发展等话题展开研讨。

  Deputy Director Li Yong introduced the forum hosted by the Investment Promotion Bureau of the Ministry of Commerce. He said that small and medium-sized enterprises, as the backbone of private enterprises, play a vital role in investment and trade cooperation and are increasingly becoming the main force in China’s investment and economic and trade cooperation. However, in the process of enterprise investment development, financing difficulties, lack of information, weak market competitiveness and other aspects still plague the good and stable development of small and medium-sized enterprises. In the next step, the Investment Promotion Bureau is willing to work with the Center for the Promotion of Small and Medium-sized Enterprises, with this forum as the carrier, to deeply visit and investigate small and medium-sized enterprises, to understand the pain points of enterprise development, to mine project information, and to better serve the development of small and medium-sized enterprises by relying on the cross-border industrial platform of the Investment Promotion Bureau.

  It is reported that the forum will be held on September 7, 2019 at the Beijing National Convention Center. The organization and preparation of this forum has received strong support and extensive participation from all relevant units. At present, the preparations for the forum are being carried out in an intense and orderly manner. At that time, a high-quality and effective forum will be presented to provide constructive suggestions for promoting the effective implementation of laws and policies, alleviating the financing problems of small and medium-sized enterprises, and making due contributions to the sustained and healthy development of small and medium-sized enterprises in China.

Rogge’s first press conference praised the Olympic Village and predicted the "awakening" of Asian sports.


  On August 2nd, IOC President Jacques Rogge answered questions about the IOC Executive Board meeting and the Beijing Olympic Games at the press conference held in the main press center of Beijing Olympic Games. China News Agency issued Wu Zhonglin photo



  On August 2nd, IOC President Jacques Rogge said at the press conference held in the main press center of Beijing Olympic Games that he was very satisfied with the work of BOCOG and he was looking forward to seeing a perfect opening ceremony. China News Agency issued Wu Zhonglin photo


  China news agency, Beijing, August 2nd (Reporter Huan Wang) Jacques, President of the International Olympic Committee? Rogge held his first press conference in the main press center of Beijing Olympic Games today. Apart from praising the Beijing Olympic Village, he also predicted that Asian sports would "wake up" in this Olympic Games.


  Rogge, who ended the one-day meeting of the IOC Executive Committee, came to the press conference and still looked radiant, waving to the media who had been waiting for a long time. The Executive Committee ended the discussion ahead of schedule today, which, in Rogge’s view, is a good start for this Olympic Games.


  Rogge, who attended the launching ceremony of the "Peace and Friendship Wall" in the Olympic Village on August 1st, was full of praise for this "first village on earth". "I am very fortunate to enter the Olympic Village and talk with Olympic athletes. They all think that this is the best Olympic Village in previous Olympic Games." Rogge recalled, "I myself have been in the Olympic Village since 1968, and the Beijing Olympic Village is very outstanding. This has also been recognized by national and regional Olympic committees and international individual sports federations. "


  When talking about sports achievements, Rogge predicted that Asian sports would "wake up" in this Olympic Games. He cited the figures of the Athens Olympic Games: "China won 32 gold medals, which was close to 36 in the United States, and Russian won 29 gold medals. This competition will be very interesting, because the host usually wins more gold medals and medals. China, South Korea, Japan and other Asian countries will present good medal figures, which is very exciting and expected. "


  Rogge specifically mentioned that some Iraqi athletes were allowed to participate in the Beijing Olympic Games at today’s Executive Committee meeting. "This also means that all 205 members of the International Olympic Committee will participate in this Olympic Games." The Beijing Olympic Games truly realized the great reunion of the Olympic family.


  "A week before the opening of the Athens Olympic Games, we were still worried about whether the competition venues could be built on time, and the Beijing Olympic venues began to hold test competitions one year in advance." Rogge once again emphasized the IOC’s affirmation of Beijing’s Olympic preparations. "I am very happy to see that the Beijing Olympic Organizing Committee has fulfilled its promise when bidding, and this Olympic Games will be very successful."

  Related links:



  • IOC President Jacques Rogge wishes peace "as long as the Great Wall of China" August 1, 2008.

  • Foreign media: Beijing Olympic Village officially opened "Welcome guests with open arms" on July 28th, 2008.

  • [Video] The Olympic Peace and Friendship Wall was launched. The Rogge Wall was signed in Chinese on August 2, 2008.

  • Rogge called on the "villagers" in the Olympic Village to donate 50,000 pieces of clothes to the refugees on August 1, 2008.

  • Rogge still lived in the Olympic Village during the Olympic Games, praising Beijing’s preparations again on August 2, 2008.

  • All the safeguards for the Olympic Games are in place: Beijing is ready for July 29, 2008.

  • Let Beijing "stand on the shoulders of giants" July 25, 2008

  • IOC President Jacques Rogge meets Chinese and foreign journalists [photos] August 2, 2008

 



























 More eye-catching news

[Video] More than 200 people were injured after a strong aftershock of magnitude 6.1 occurred at the junction of Pingwu Beichuan.      An aftershock of magnitude 4.9 occurred in Qingchuan County, Guangyuan.
 "Water Cube" Awards Exercise (Figure)  [Video] The second rehearsal for the opening ceremony of the Olympic Games tonight.   Colorful Terracotta Warriors and Horses Debut (Photos)
 The Olympic torch relay in downtown Tianjin  [Video] CCTV aerial photography of Olympic venues.   12,000 people in the Bird’s Nest can call at the same time.
 Observing the first "total solar eclipse" in the 21st century (Photos)           "Chang ‘e" has obtained the full moon image data.
 The oldest coffee forest in China has a history of 100 years.         Can the Olympic flame ignite the passion of the stock market?
 [Video] Iran criticizes the United States for double standards in the use of nuclear energy.     The United States once again threatened Iran with international sanctions.
 Japan’s cabinet changed 17 people, and only 4 people stayed.    [Video] The White House announces the list of presidential delegations attending the opening ceremony of the Olympic Games.
 The seriously ill mother risked her life to give birth to a baby boy.       [Video] Chongqing’s new urban place names have eliminated the "earthy" flavor and refused to use the word "village"
 Men take "AIDS blood" from researchers to murder their lovers (Figure)   The peak of Liu Xiang’s trilogy of preparing for the Olympic Games is set at 8.21.
 Kim Hee Seon 14 whole body pregnancy exposure (Photos)               Jimmy Lin was exposed to be secretly engaged to "Little Lin Chi-ling"

Editor: Lu Wei

Chengdu auto show

(Observer News) The 2019 Chengdu Auto Show kicked off on September 5. Mercedes-Benz brought its first and listed models to the auto show, and introduced new products covering almost all segments of luxury cars, especially the growing SUV family.

"This year is the year of SUV for Mercedes-Benz, and the SUV family is also the well-deserved backbone of the Mercedes-Benz sales system. Whether it is a new EQC pure electric SUV that embraces the era of electric travel or a new generation of long-wheelbase GLC SUV that once again sets a new benchmark for market segments. " Zhang Yan, senior executive vice president of Beijing Mercedes-Benz Sales & Service Co., Ltd., said at the Chengdu Auto Show, "As an inventor of automobiles, Mercedes-Benz has always been impressed with the initial intention of building cars and keeping pace with the times, and is committed to bringing consumers quality products that meet higher travel needs."

The new GLS SUV welcomes China’s first show

At this auto show, the new Mercedes-Benz GLS was officially unveiled and completed its first show in China. The new car is built on the modular platform of Mercedes-Benz MHA, with a 3,135-mm wheelbase, large-area leather interior, 5-zone automatic air conditioning and exclusive rear configuration with a 7-inch tablet computer. The three-bar headlight group owned by the flagship model is extremely conspicuous, and the taillights on both sides are similar to the new GLE; The body size has also been fully upgraded, and the wheelbase has been fully increased by 60mm;; After the second/third discharge, the storage space can reach an amazing 2400L L.

In the power part, the new GLS580 4Matic will be equipped with EQ Boost composed of 4.0T V8 engine and +48V light mixing, in which the maximum power of a single engine is 489PS and the peak torque is 700N m.. GLS450 uses 3.0T inline six-cylinder engine +48V light mixing, which can generate 367 PS maximum power and 500 N·m peak torque.

EQC pure electric SUV Chuangdai 1886 limited edition and long wheelbase GLC SUV have appeared one after another.

As the first mass-produced model under EQ brand, the new EQC pure electric SUV is the first domestic pure electric luxury model in the medium-sized SUV market segment. The brand-new EQC 400 4MATIC pure electric SUV unveiled at this auto show created a limited edition of 1886, which is of great significance to Mercedes-Benz: "1886" not only represents the invention of the first car by Mercedes-Benz in 1886, but also turns the dream of changing the way of human travel into reality, which also marks that Mercedes-Benz respects the new era of human electric travel with the pioneering spirit of continuous breakthrough and innovation.

EQC pure electric SUV has a cruising range of 415 kilometers under the rigorous test of NEDC comprehensive working condition standard. At the same time, more than 200 prototypes have been comprehensively tested with a total mileage of more than 4.5 million kilometers around the world, including more than 250,000 kilometers of harsh road tests in China.

In addition, a new generation of long-wheelbase GLC SUV, which just went on the market not long ago, also appeared at the auto show. The new car was specially made for China customers, and it was "made in China" of "exclusive China".

Brand-new B-class sports wagon goes on sale.

At this auto show, the brand-new B-class sports station wagon comes on the market with the brand-new B 200 dynamic model and B 200 fashion model. The suggested retail prices of the manufacturers are RMB 259,800 yuan and 276, respectively, in 800 yuan.

In terms of appearance, the new generation of Mercedes-Benz B-Class adopts the latest family design language, and the air intake grille is composed of upper and lower parts, with a significantly larger area. The side and tail lines of the car are softer.

In addition, the tail of the new car adopts a brand-new LED taillight and a double-sided chrome-plated exhaust layout. The interior uses two 10.25-inch high-definition displays and is equipped with the latest MBUX human-computer interaction system.

In terms of power, the new generation of Mercedes-Benz B-Class adopts the same 1.3T engine as the new Mercedes-Benz A-Class, with cylinder-closing technology. The low-power version has a maximum power of 136 HP and a peak torque of 200 Nm. The high-power version has a maximum power of 163 HP and a peak torque of 250 Nm. In the transmission part, the new car will match the 7-speed dual-clutch gearbox.

This article is an exclusive manuscript of Observer. It cannot be reproduced without authorization.

What is the significance of allowing foreign investors to set up entertainment venues in China according to law?

  Recently, the Ministry of Culture and Tourism issued the Notice on Adjusting the Examination and Approval of Entertainment Places and Internet Service Business Places.

  According to the Notice, according to the Decision of the State Council on Amending and Abolishing Some Administrative Regulations,Foreign investors are allowed to set up entertainment venues in China according to law, and restrictions on the proportion of foreign investment are abolished.Foreign investors applying to engage in business activities of entertainment places shall apply to the provincial administrative department of culture and tourism, and the application materials, establishment conditions and procedures are consistent with those of domestic capital.

  In addition, according to Article 58 of the Law of People’s Republic of China (PRC) on the Protection of Minors,Schools and kindergartens shall not set up entertainment places or business places for Internet service. The distance and measurement method between kindergartens and entertainment places and Internet service business places shall be specified by the provincial administrative department of culture and tourism in combination with the actual situation.

  Before the implementation of the Law on the Protection of Minors in People’s Republic of China (PRC), entertainment places and Internet service places have been set up around kindergartens. When the examination and approval authorities handle the renewal or change of business licenses, they should strictly follow the relevant laws and regulations, and earnestly implement the legal requirements that entertainment places and Internet service places should not be set up around kindergartens.

  Expert interpretation

  Yong Yang, a researcher at the Institute of Intellectual Property Law and Policy, East China University of Political Science and Law:The country has also further reformed and opened up to the outside world, giving enterprises more independent rights.At the same time, it is also considered that creating a better business environment and giving foreign investors a national investment treatment will still play a role in promoting and promoting the entire entertainment market. Through the opening up of foreign capital, the market activity will be further improved, which will enrich the spiritual and cultural life of ordinary people and bring a good impetus and prosperity.

  In the adjustment that entertainment places and Internet service business places are not allowed around schools and kindergartens, the Notice points out that the distance and measurement method between schools, kindergartens and business places shall be made by the provincial cultural and tourism administrative departments in light of the actual situation. Researcher Yong Yang also gave a related explanation.

  Researcher, Institute of Intellectual Property Law and Policy, East China University of Political Science and Law, ShanghaiYong Yang:Every city has a different volume, including Xuhui District in Shanghai, where there are 99 schools in more than 50 square kilometers. I think the interpretation of "periphery" should be given to the local cultural and tourism bureau according to the actual situation, which should not only ensure the prosperity of the market, but also maintain the legitimate rights and interests of the original enterprises, and at the same time effectively protect the rights and interests related to minors. (CCTV reporter Zhao Jizhe Shi Yilong)

Shocked! There are actually 15 fraudulent apps in the mobile phone.

Early March

Jinhua Yongkang bureau of public security Xicheng police station

Received an anti-fraud warning instruction saying

Mr. Chen, a citizen of the jurisdiction, has high-risk trading risks.

After receiving the early warning

Police Zhang Jiekai immediately dialed Mr. Chen’s phone.

Inform them that they may be experiencing fraud.

in ten minutes

Mr. Chen hurried to the police station.

After some dissuasion by the police

He is still dubious.

"I’m not a three-year-old child.

At this age, I have been defrauded. "

▲ 15 fraud-related software in Mr. Chen’s mobile phone

Later, Zhang Jiekai took a look at Mr. Chen’s mobile phone.

It actually downloaded 15 fraud-related software.

When told that these are all fraudulent software,

Mr. Chen’s face is unbelievable

"How is that possible?

These softwares are obviously used for investment! "

After some inquiries, Zhang Jiekai learned that

Mr. Chen runs a small company

I heard from friends that online investment can make money quickly.

I am eager to try.

lately

While browsing the web, Mr. Chen

See a lot of "low investment and high return" investment software advertisements.

Think of what my friend once said.

I didn’t doubt it, so I clicked on the link to download it.

There are 15 models in total.

After that, he learned from the "customer service" of various software.

Many "hot investment projects"

Under the professional and patient service of "customer service"

Mr. Chen wants to invest 50 thousand yuan to try the water

When I was about to transfer money

Zhang Jiekai called in time.

Saved Mr. Chen’s 50 thousand yuan

▲ Zhang Jiekai verified the situation with Mr. Chen and conducted anti-fraud propaganda.

soon afterwards

Zhang Jiekai patiently explained to Mr. Chen.

The true face of "low input" and "high income"

Mr. Chen suddenly woke up.

Thanks to Zhang Jiekai again and again

And uninstalled all fraudulent software.

"Thank you very much.

If it weren’t for you, my money would be gone! "

Police reminder

Remember that there is no pie in the sky.

Don’t believe it easily

Investment and financial management recommended by informal channels

Anyone who advertises "stable and high return"

Online investment and financial management are all frauds.

Once you are cheated, call 96110 in time.

You might like it.

Original title: "Shocked! There are actually 15 fraudulent apps in the mobile phone.

Read the original text

Investigation on MOMO Death Game: Beware of excessive entertainment and prevent being used.

   Legal Daily News (Reporter Zhao Li Intern Lin Jingyu Ma Jia) Following the horrible "Blue Whale Game", another game aimed at guiding suicide has entered people’s field of vision — — MOMO challenge(MOMO challenge)

  It is reported that overseas MOMO games led to the suicide of a 12-year-old Argentine girl, but MOMO in China was "played badly" by netizens. Open Weibo and enter "MOMO Death Game", and QQ chat records between netizens and MOMO are overwhelming. It is understood that MOMO games will find the target audience online, and then release the death task. If the target fails to complete the task, it will use hacking technology to find out the private phone number and home address of the target and harass it. In order to find out, the reporter launched an investigation on this game called MOMO.

  The spoofed "death game"

  According to the description of the network police article, MOMO is a suicide game similar to the "blue whale" that once caused a great sensation. It will suddenly jump out of the screen and provoke you to take part in a challenge. At present, a 12-year-old girl in Argentina has died, which the police believe is related to this game.

  It sounds very scary.

  And everyone did say that they would not participate, because their first reaction to this game called MOMO was nothing but that the horrible image in MOMO’s game looked so scary that they had no courage to participate after reading it.

  According to the existing statement, this kind of game is to let others actively add it through the number on WhatsApp, and then it will send back some violent threats, instigate players to do some terrible challenges, and even disclose personal information.

  Now on the video website, you can see a lot of videos made by video bloggers to contact MOMO. Some people say that MOMO is just a spoof urban legend, while others say that MOMO is a way for dark hackers to retaliate against society. But at present, in the eyes of more and more netizens and even minors, MOMO has become a spoof game or a joke.

  It’s not hard to find that the chat records thrown out on the Internet are almost teasing and mocking MOMO, and teasing information like "I’ll wait for you at three in the morning" is exposed to the Internet.

  The reporter privately wrote a few "flirting" netizens about MOMO through Weibo and some Q&A platforms. A netizen said that the chat was a fake MOMO, and the screenshot was stolen from a friend, just for fun. A netizen showed that many MOMO in QQ are now pretended by netizens. MOMO games have been interpreted by many netizens for entertainment, and even made into expression packs to spread.

  However, in the interview, some netizens reported that they were really targeted by MOMO, saying that they received an application from a QQ friend in the middle of the night. "There are not many words from the other party, and they keep asking me if I accept the death challenge. I just asked the other person what MOMO was, and talked about it, and finally the other person blacked me out. I am an optimistic person in my life, and I have never made suicidal remarks on social media. " According to the contact information of MOMO provided by this netizen, the reporter contacted the person with MOMO as the avatar on QQ, but the other party just sent a "suicide" expression pack, and then asked any information without getting a reply.

  When looking at related topics, the reporter found that netizens did not take it seriously, nor did they show too much concern about the game. Instead, they spoofed MOMO in various ways.

  One of the most striking features of MOMO is that it misappropriates a Japanese bird named Link Factory as its avatar on social networks. Its prominent eyeballs and strange expressions make people feel very strange at first glance. However, the reporter noticed that the unrestrained netizens did not seem to be scared by this image, and they used their creativity to beautify the bird with Cosmetic Contact Lenses, lipstick, bow and cat ears, saying that "in fact, she dressed up well, not bad". These netizens joked, "In foreign countries, MOMO forces you to commit suicide. In China, netizens forced MOMO to commit suicide. In foreign countries, someone has called the police to arrest MOMO. In China, MOMO called the police to catch sand sculpture netizens who cheated money.

  But there are still people who are worried about MOMO.

  "Minors are immature, MOMO is just a sculpture, and there is no curse. I hope that the majority of teenagers will not try to prevent being fooled." A netizen said in Weibo. The netizen told reporters, "You can pay more attention to your child’s psychological status, whether there are behaviors that hurt yourself, such as self-harm, and whether the mobile phone address book frequently communicates with a strange number, but most of the MOMO that appears on the Internet now is pretended by netizens."

  Another netizen said that his younger brother had communicated with MOMO in a game group, but because his younger brother’s English was very poor and he couldn’t understand it, he replied while translating, and the other party deleted him because he was too slow. After discovering it, he also asked his younger brother to quit from the group. There are also some netizens who say to people who pretend to be MOMO and flirt with MOMO by being smart, "If you don’t die, you won’t die."

  Or used by people with ulterior motives.

  So, is MOMO really scary?

  The reporter contacted Zhang Kai (a pseudonym) who works in a game media, and he described the ins and outs of MOMO games in detail.

  "To tell you the truth, I feel very surprised that MOMO can have such a big movement. Previous ‘ Blue whale incident ’ It is a real bad game that really happened, but MOMO is different. " Zhang Kai said that he noticed that MOMO was played on August 2nd this year. At that time, he saw many domestic media and news from the media, but the basic content was the same. He characterized MOMO as a death challenge game similar to "Blue Whale". My intuition made me feel strange, and then we started an analysis.

  The prototype of MOMO is the "catching bird" in China and Japanese ancient legends. This kind of ghost is the incarnation of a dead pregnant woman, who takes off her feathers to become an adult and puts on her feathers to become a bird, especially to harm children. This is really commensurate with the background of instigating children to commit suicide.

  Zhang Kai and others compared the game forms of Blue Whale and MOMO, and found that Blue Whale played 50 things in 50 days, while MOMO only called MOMO at 3: 00 in the morning. "Then what? The scariest thing that will happen next is whether the phone bill will be spent. Obviously, this lacks a lot of things. We think it is very strange and we will continue to push forward step by step. " Zhang Kai and others called MOMO at three o’clock in the morning and found that "nothing happened, basically it was not connected". The whole incident was in distress, probably because there was some information gap between China and foreign countries. "According to our investigation, MOMO games got angry on YouTube on July 11th, but we got really angry here without warning until August 15th. The information gap mainly comes from the content on the external network and the self-media in China, and there is some gap, or lag. In fact, MOMO is not terrible at all, because it is just a statue. If it is to be said that it is terrible, it must be that netizens have terrible ability to spread rumors, and it is very bad to listen to the wind and rain. "

  "Later, a few bloggers on YouTube used special effects to make some scary videos, which were misrepresented and turned into horror games." Zhang Kai gave an example to the reporter, "The video that is widely circulated on the Internet, the content producer made the virtual image of MOMO by using special effects, so he could get through the phone, MOMO would even chat with him, and even instigate him to commit suicide, but it was a prank he directed and acted, because it was the video column ‘ Call at three in the morning ’ A video of the series, he himself also commented under the video that ‘ How many people think this is true, wake up ’ " .

  Regarding the fact that some netizens said that MOMO on QQ can get the real information of the other party, Zhang Kai sent a screenshot of QQ chat records with similar situation to the reporter, and said to the reporter: "Except for some hackers, it is not excluded that some people in China are bored to pretend to be MOMO, directing and playing pranks for everyone to have fun."

  "I can only say that MOMO itself does not exist. If, I mean, if, under the guise of MOMO, criminals try to trick children into doing dangerous things, it has nothing to do with MOMO. In fact, MOMO has been completely entertained in China now, and everyone has not taken it seriously. Perhaps after experiencing the blue whale game, everyone really became rational, but they should also be rational, not too entertaining, so that some lawless elements can take advantage of it. " Zhang Kai said.

  For MOMO games, Liu Min, who is engaged in psychological counseling and rehabilitation in Beijing, told reporters that she also noticed the spoof about related games on the Internet. "MOMO is deified to some extent. We should care more about those who play this game with the idea of killing themselves. However, it is not difficult to imagine that those who have been found out a lot of personal information and committed suicide by self-mutilation may be people who can only live in the internet but are not gregarious in reality. They may have lost hope for life and may have poor mental health. They will kill themselves, just looking for a reason. This is what needs to be vigilant. "

  In Liu Min’s view, MOMO game and Blue Whale game are not far apart in essence. In fact, the objects of these games are those who have lost hope in life, give them a dose of catalyst, and at the same time threaten their privacy and the safety of their loved ones, pushing them to death. "A person who really doesn’t want to die will call the police immediately when he hears someone say that he wants to hurt himself and his loved ones. There are also some fancy pictures insulting MOMO on the Internet, which is the simplest example, but those negative thoughts are still worthy of vigilance and should not be over-entertained. In particular, it is necessary to determine whether the game is very popular among minors, because the minds of minors are still immature and fragile. "

  Finally, Liu Min gave four words of advice: Don’t spread it.

FIFA: Saudi Arabia is the only bid for the 2034 Football World Cup.

Xinhua News Agency, Geneva, October 31 (Reporter Shan Lei) On October 31, FIFA announced that Saudi Arabian Football Association was the only football association to submit an application for hosting the 2034 Football World Cup before the deadline.

FIFA confirmed that it has received an application from Saudi Arabia to host the 2034 World Cup, and Saudi Arabia is the only country that has expressed its interest in hosting the 2034 World Cup.

Previously, FIFA had announced that the only application for hosting the 2030 World Cup was jointly submitted by the Football Associations of Morocco, Portugal and Spain. At present, these three countries have confirmed their willingness to bid. As the centenary celebration of the World Cup will be held in 2030, FIFA plans to hold a World Cup in Uruguay, Argentina and Paraguay, and these three countries have also confirmed their willingness to host the World Cup.

Like Morocco, Portugal and Spain, Saudi Arabia still needs to pass the FIFA audit. If these bidding countries can meet the requirements of FIFA and go through the whole bidding process, then FIFA will determine its right to host at the FIFA General Assembly at the end of 2024.

Photo: Li Ming