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　　[car home Industry] People who have seen the Spring Festival Gala in 2019 will be pleasantly surprised to find that the Shenzhen sub-venue opened in BYD Cloud Track, and the Jilin Changchun sub-venue contracted various roles as stage, actor and audience. The two sub-venues echoed north and south, giving the people of the whole country a beautiful science and technology drama. In 2019, as the 70th birthday of China, the Spring Festival Evening selected three sub-venues, namely Jinggangshan in Jiangxi, Changchun in Jilin and Shenzhen, to explain the process of China’s "standing up, getting rich and getting strong" respectively. Through the interpretation of China FAW in Changchun in Jilin and BYD in Shenzhen, did you get the "rich" and "strong" of China?

　　This year, the "automobile industry" has ushered in a highlight moment under the eyes of the public. In the side, Changchun, Jilin Province, the venue of the Spring Festival Gala, where China is rich, is the most eye-catching thing. It is understood that the design of the main stage is inspired by the classic L5 model of FAW Hongqi, with a stage area of 1,500 square meters and over 350 tons. But this is far from the point. When Angelababy and Aska Yang sang "The Ode to Snowflakes", the "actors" who danced for them were mainly cars.

"Jilin Changchun Spring Festival Evening Sub-venue takes cars as the stage and cars as the audience"

　　In the performance of vehicle technology, the red flag H5 spins and drifts rapidly in situ, with one vehicle as the center and two-way double rotation, and drifts extremely quickly in a short distance; White flying cars in the air sometimes fly high quickly and sometimes hover at low speed to steal the mirror; Ordinary cars suddenly turned into robots, performing the China version of "Transformers" on the spot … Under the stage, the square matrix composed of 105 Pentium T77s turned into a "live audience" on the opposite side of the main stage, interacting with the "actors" on the stage with flashing lights, making people feel overwhelmed.

"Cars in Deformation"

"Cars transformed into steel robots"

"Flying cars hovering in the air"

　　The Shenzhen Sub-venue in the south is equally dazzling. The starry sky, star track and city are constantly switching on the screen, and the cloud track of dynamic technology shuttles through it, presenting a blueprint for the future city. It is understood that the "cloud track" carrying car critics in the Spring Festival Evening is a straddle-type monorail that BYD has invested 5 billion yuan in research and development for five years, and it is also an unmanned straddle-type monorail with 100% independent intellectual property rights in China; Driving next to the cloud track is BYD Yunba, a small-capacity rubber-tyred tram system.

『车评人在云轨内部向全国人民拜年』

『在全国人民面前亮相的比亚迪云轨和云巴』

　　从春晚这两个分会场看，其选择别有用心，一方面反映了国家对汽车工业等制造业的重视，暗合习大大对中国经济振兴的寄托；另一方面，回望2018年是中国改革开放40周年，在这40年间，中国汽车产业经历了从合资企业模式诞生、中国品牌快速崛起、大力推进新能源汽车产业发展等一系列重大变革，中国汽车工业进入了发展快车道，将汽车产业的成绩，作为对70周年华诞的祖国的贺礼，也是再合适不过。

◆ 比亚迪：经济特区创新变革代表

　　再来具体说说这两个中国汽车品牌企业代表。首先，比亚迪既是民营企业代表，同时也是变革创新的代表。在国家大力推广的新能源汽车方面，2018年，比亚迪全年累计销售新能源汽车24.78万辆，同比增长27.09%，而且新能源产品基本占据比亚迪汽车整体销售的半壁江山，占比高达47.59%。

　　在新能源车型方面，比亚迪是纯电动和插电式混合动力两条腿走路，其中纯电动产品销量为10.3万辆，插电式混动产品则为12.4万辆，可见，比亚迪新能源车型的销量构成中，插电式混动占大头。

　　Compared with sales in 2017, BYD’s product structure is changing. In 2017, BYD’s products were mainly fuel vehicles, accounting for 72.25% of sales. In 2018, the sales volume of fuel vehicles decreased to 52.41%, new energy vehicles doubled, and the sales volume of fuel vehicles decreased by 7.82%. Thanks to the sales of new energy vehicles, BYD has maintained a high growth rate under the background of cold in China auto market.

　　However, in 2019, faced with the new "little monsters" such as the zero growth forecast of the automobile market, the downward adjustment of new energy subsidies again, and the new car-making forces and foreign brands focusing on products, BYD and China automobile brands are obviously faced with opportunities and challenges.

◆ China FAW: A Typical Old Industrial Base in Northeast China

　　China FAW Group is called "the eldest son of the Republic" by Chinese people precisely because it laid the foundation stone in Changchun, Jilin Province in 1953 and became the first automobile enterprise in China. July 13th, 1956 is worth remembering by every China, because on this day, the first domestic car officially rolled off the assembly line at China FAW Changchun Factory, and China started his own road of producing cars. After the reform and opening up in 1978, China’s automobile industry embarked on the fast track, and the annual output of automobiles exceeded 1 million in 1992; In 2013, the annual production and sales of automobiles in China both exceeded 20 million, and today, China has been the largest automobile production and sales country in the world for ten consecutive years.

　　Although China FAW is an old-fashioned state-owned automobile brand, it is also constantly carrying out innovation and reform. In 2018, it is called the Red Flag Brand Revitalization Year in FAW. In this special transformation year, the sales volume of Red Flag brand totaled 33,000 vehicles in 2018, up 602.4% year-on-year, among which Red Flag H5 and H7 are the main sales products of Red Flag brand. The annual sales volume of Pentium brand was 268,000 vehicles, which was basically the same as last year’s data.

　　For Chinese people, most of the previous feelings about China FAW were complicated. The former Red Flag absolute beauty made a breakthrough in China brand cars from scratch. However, in the era of increasing market competition, the development of Hongqi has not reached expectations and is facing the pain of reform. We also hope to see the real revival of Hongqi brand and become a resounding business card of China brand.

◆ Guangzhou Automobile Chuanqi, Great Wall Haval and other brands sponsored the Spring Festival Evening.

　　Guangzhou Automobile Chuanqi has been exclusively named as the Spring Festival Evening for two times, and it is the first automobile brand to advertise in the Spring Festival Evening. 2018 is the tenth year that GAC Chuanqi has gone through, and three new cars have been launched. The cumulative sales volume for the whole year was 535,000 vehicles, up 5.23% year-on-year, which outperformed the automobile market.

　　In addition to CCTV’s Spring Festival Gala, other car brands have also sponsored local TV’s Spring Festival Gala, such as Great Wall Haval, which sponsored Hunan TV’s New Year’s Eve party in 2018.

"Great Wall Harvard Brand Sponsors Hunan Satellite TV 2018 New Year’s Eve Party"

　　Summarize the full text:For BYD and China FAW, which boarded this year’s Spring Festival Evening, one won the global new energy sales champion, and the other was the sales representative of traditional car companies. They experienced great changes together with China’s automobile industry, and also followed the market changes in the changes and gained the due harvest; On the other hand, both Guangzhou Automobile Chuanqi, which boarded the Spring Festival Evening before, and the car brands that have attracted attention this year should continue to forge ahead at the product level and enhance their competitiveness, as people expect. At the same time, we should pay more attention to consumer demand, keep up with market changes, become bigger and stronger together with China automobile industry, and cultivate the loyalty of every Chinese to their own automobile brands. The atmosphere is all set off here, so let’s ask readers, which car brands are you loyal fans of? Which car brand do you want to see next spring festival evening? (Text/car home Song Aiju)

　　With the development of Internet and information technology, the Internet platform has become the main carrier for the whole society to obtain information, establish contacts, inherit civilization, entertain and relax, and the construction of network civilization is in the ascendant. In the process of network civilization construction and development, algorithm technology has brought great convenience to Internet users, but at the same time, its bias and abuse have also aroused people’s doubts, which has also become an important topic in network civilization construction. How to promote the comprehensive governance of algorithm technology through optimizing algorithm ethics and empower and help build an upward-oriented network civilization? On November 19th, the Convention on Self-discipline in the Application of Internet Information Service Algorithms, initiated by China Network Social Organization Federation at the first China Network Civilization Conference, provided a very useful exploration for solving this problem.

　　First, the algorithm and algorithm ethics

　　Algorithm refers to the accurate and complete description of the solution, and it is a series of clear instructions to solve the problem. Algorithm represents a systematic method to describe the strategic mechanism to solve the problem. At present, the deep development of Internet technology and artificial intelligence is promoting the wide application of algorithm technology. Technology is a "double-edged sword". While the algorithm is widely used, it brings a lot of convenience to the society, it also causes ethical problems of the algorithm, which brings new challenges to the current construction of Internet civilization.

　　Anderson proposed in Dependent Code: Advantages and Disadvantages of Algorithm Age that algorithms can really help us to process a large amount of data, which will bring many visible and invisible benefits, such as stimulating scientific breakthroughs, improving people’s creativity and self-expression ability, and creating new and convenient lifestyles. But at the same time, these benefits of the algorithm are accompanied by many challenges, such as too much pursuit of data and modeling, which will have various adverse consequences such as weakening human judgment, forming algorithm bias and deepening social differences.

　　Therefore, it is extremely important to regulate the use of algorithms from the perspective of algorithm ethics. Algorithm ethics is based on the unpredictability of algorithm consequences and the value load of the algorithm, with respect, safety, prevention, transparency and friendliness as its basic criteria, and with cultivating the moral imagination of the algorithm design subject and following the value sensitivity as its approach.

　　Second, face up to correcting the ethical anomie of algorithms and improve the civilized governance of cyberspace.

　　Network civilization refers to a new form of civilization with the application of information network technology, which has a very wide meaning, mainly including three levels: network technology civilization, network spiritual civilization and network system standardization civilization. The purpose of network civilization construction is to create a healthy, orderly, safe, dynamic and pollution-free "green" network environment. Algorithm is not only the core element of information technology development, but also the key topic of cyberspace governance. Its hidden social attribute has imperceptibly influenced people’s social life.

　　(A) algorithm ethics anomie infringes on network technology civilization

　　Algorithms bring convenience to users to a great extent, such as algorithm recommendation to help users filter information. However, some scholars believe that with the wide application of algorithm technology, the autonomy of the algorithm itself is enhanced, and the autonomy of the person as the subject is weakened, which shows a trend of trade-off, and even the subject is hidden. Autonomy, that is, self-management, is the ability of the subject to construct his own goals and values and to make decisions freely and put them into action. This is because the algorithm technology itself is designed as a decision-making system, which also leads to more and more dependence on algorithms in many fields, such as policy making, social services, medical health, media communication, etc., while users’ own rights and interests such as choice and informed rights are infringed.

　　(B) algorithm ethics anomie pollution network spiritual civilization

　　Because the algorithm design mode depends on the existing social mode and the designer’s social cognition to a great extent, the algorithm design is often the reappearance of the current social mode and the designer’s thinking, which often substitutes the inherent prejudice and discrimination of society and designers, thus causing algorithm discrimination. However, the existence of algorithm discrimination and prejudice not only damages users’ right to know, but also infringes on the legitimate rights and interests of some groups. In addition, the use of many technologies such as algorithm recommendation leads to the increase of the influence of personal prejudice and social discrimination in cyberspace, which leads to public opinion polarization, network violence and other problems, thus polluting the construction of network civilization.

　　(C) algorithm ethics anomie damage network system civilization

　　Schoenberg pointed out in "Delete: The Way to Choose Big Data" that "the Internet has enabled human beings to live in a digital circular prison". In this era of big data, "the past is like a tattoo on our digital skin, forgetting has become the exception, but memory has become the norm". While users are living digitally, data records also leave traces. When minors access the Internet and use social media and other applications, their personal information and privacy, such as their faces, names, location information and browsing records, are easily recorded and preserved by these applications, leaving traces of data that are difficult to clear. Even algorithm technology collects and uses users’ information without their knowledge, thus infringing on their personal information rights and privacy rights and other related personality rights.

　　Third, pay attention to the optimization of algorithm ethics, and build a network civilization that is upward and good.

　　The Convention on Self-discipline in the Application of Internet Information Service Algorithms puts forward new requirements for the technical subject of algorithms from the perspective of algorithm ethics and network civilization construction. Through summing up, it is mainly carried out around these three levels: first, using good technology to promote the construction of network technology civilization; Second, promote algorithm fairness and promote the construction of network spiritual civilization; Third, implement the responsibility of technical subject and promote the civilization construction of network system.

　　(A) the use of good governance technology to promote the construction of network technology civilization

　　Technical requirements such as "promoting innovation and development" are put forward in the self-discipline convention on the application of Internet information service algorithms. On the one hand, the algorithm governance mechanism is established technically, the algorithm governance organization is set up, the algorithm governance system is continuously improved, and the algorithm safety emergency management plan is established and improved; Implement algorithm governance measures, increase resource investment, carry out algorithm ethics review, carry out algorithm security risk monitoring, evaluation and prevention and control, and effectively handle algorithm security incidents. On the other hand, promote design R&D innovation, continue to carry out algorithm research and development, actively master key core technologies, and integrate into the overall pattern of global scientific and technological innovation; Governing the internet through algorithms. Promote the application and innovation of R&D algorithms in Internet and other related fields, and provide better services for national security, social progress and industry development. Promote the innovation of algorithm application, strengthen the application of algorithm in social and economic fields, and thus promote the construction of network technology civilization.

　　(B) to promote algorithm fairness, and promote the construction of network spiritual civilization.

　　The Convention on Self-discipline in the Application of Internet Information Service Algorithms proposes to "abide by business ethics" and "practice socialist core values". On the one hand, technical subjects should actively practice and maintain mainstream values, take socialist core values into the core consideration, and abide by social public order and good customs and business ethics. On the other hand, technical subjects should resolutely implement the requirements of guiding opinions, strengthen industry self-discipline, and consciously accept supervision and management; Promote the fairness of information recommendation, effectively deal with invalid and false information, avoid algorithm bias and algorithm application data deviation, improve the optimization goal of recommendation algorithm, and thus promote the construction of network spiritual civilization.

　　(C) the implementation of the main responsibility of technology, and promote the civilization of the network system.

　　The Convention on Self-discipline in the Application of Internet Information Service Algorithms emphasizes the institutional requirements of "implementing the main responsibility" and "strictly observing laws and regulations", and requires technical subjects to abide by the law from the aspects of information release, information review and personal data and privacy protection, thus promoting the civilized construction of the network system. First, it is to strengthen the consciousness of subject responsibility, fulfill the obligation of algorithm governance, and assume the responsibility of algorithm governance. Strictly abide by the relevant national policy documents and laws and regulations, strengthen the awareness of law-abiding and compliance, continue to study laws and regulations, carry out algorithm applications according to laws and regulations, and resolutely do not touch the legal red line, so as to promote the civilized construction of the network system.

　　Author: Special commentator Ji Weimin (deputy director, researcher and doctoral supervisor of Institute of Industrial Economics, China Academy of Social Sciences)

　　Zeng Leixiao, a master of China Academy of Social Sciences, contributed to this paper.

Speaking of which, this brand was a fire in the past, and it was the best in the school. But now, domestic electric cars are becoming more and more luxurious, and the interior is getting more and more upscale. Tesla’s simple style really makes people feel a little guilty. Is it worth buying? Today, as an ordinary car owner, I will talk to you about the shortcomings that people love and hate. Of course, in the end, I will also talk about its advantages. After all, every product has its two sides.

Let’s talk about maneuverability first. Because the car body is high and heavy, it is replaced with a harder spring, and the chassis is also adjusted to be sporty. In this way, the handling and body support really have nothing to say, and it is called a cool driving. However, the suspension is as hard as a stone. When driving everyday, when the accelerator is lifted, the nodding and turning caused by kinetic energy recovery is simply unbearable. Especially when crossing the bumpy road, the comfort of the rear passengers is simply a big problem, just like riding a roller coaster.

Let’s talk about voice technology. Tesla’s speech recognition, how to say it, is a bit "straight". Its instructions are mechanical, not as humanized and intelligent as domestic brand electric vehicles. Although it has improved after the update in the last two years, it still lags behind domestic brands. There is also a map of the car. I have encountered several times when turning reminders are too slow. In the end, I can only use my mobile phone to navigate directly. You said this was too noisy.

Also, the foot feeling of Tesla Model Y’s switch pedal is also a point that makes people vomit. Compared with other models, you have to spend more effort to step on it. And the feeling of braking feet is very strange, a bit like stepping on a rubber. I think this may be because Tesla used the brakes, which is very different from the traditional mechanical assisted brakes.

Charging speed is also a point I want to vomit. Compared with the new power brands of domestic electric vehicles at the same price, Tesla’s charging speed is indeed a bit behind the rhythm. It’s a terrible headache to have to wait for a long time every time you charge.

Sound insulation and interior are also the two major slots of Tesla Model Y. The sound insulation effect is not good, especially when running at high speed. The noise is unbearable and my ears are about to explode. The simple interior is also an important reason to dissuade many people. The comfort of the seat is not good, the padding of the rear seat cushion is relatively hard, and the backrest angle is also straight, so although the space is large, it is uncomfortable to sit up, just like sitting on a bench.

Having said so many shortcomings, do you think Tesla Model Y is useless? Actually, it is not. It still has many obvious advantages. For example, the chip system is complete, the OTA frequency of car updates is fast, the safety factor is high, and the battery life is stable. Tesla’s three-electricity technology is also relatively strong, and many people buy Tesla. There are also fast after-sales service response, reliable automatic driving, high coverage of charging piles and so on. These are the highlights of Tesla and the reasons why it can stand on the market.

So, is it worth buying Tesla Model Y? There is no standard answer to this question. Because everyone’s needs and feelings are different. For me, although it has some shortcomings that make me headache, it also has some advantages that I can’t give up. So, if you are also considering buying Tesla Model Y, I suggest you take a test drive first, and it is not too late to feel its advantages and disadvantages before making a decision. After all, buying a car is not a trivial matter! You have to think it over carefully!